Looking for Something?
Posts Tagged for

Twitter Management

Ashton Kutcher Hands Over His Twitter Account


When Ashton Kutcher saw on the news that Penn State football coach Joe Paterno had been fired, he did what he usually does and headed to Twitter.

The Two and a Half Men star tweeted “How do you fire Jo Pa?” Little did he know the background on the story and exactly why the coach was fired. Needless to say, some of his 8 million Twitter followers were infuriated.

One user tweeted, “Who is more ignorant? @Aplusk, or the over EIGHT MILLION idiots who follow him?” Kutcher replied back with “honestly it’s me.”

Another person tweeted, “with 8 million followers, you MAY want to reserve your opinions until you know the whole story.” With Kutcher replying with an “agreed.”

All of these tweets have been erased from his feed.

As most of you probably know, Paterno was fired  over how he handled child sex abuse allegations against an assistant coach. Kutcher somehow missed that part of the story.

So, what does a celebrity do after a huge snafu like this one? He hires a Twitter Management team, which some are calling a huge mistake.

In a post titled “Twitter Management” Kutcher explained the situation and reasoning behind his decision. He talks about the fact that he has posted virtually every single one of his tweets on his own, but feels now that 8 million followers is too hard for one guy to manage.

A collection of over 8 million followers is not to be taken for granted. I feel responsible to deliver informed opinions and not spread gossip or rumors through my twitter feed. While I feel that running this feed myself gives me a closer relationship to my friends and fans I’ve come to realize that it has grown into more than a fun tool to communicate with people. While I will continue to express myself through @Aplusk, I’m going to turn the management of the feed over to my team at Katalyst as a secondary editorial measure, to ensure the quality of its content. My sincere apologies to anyone who I offended. It was a mistake that will not happen again.

One of Kutcher’s latest tweets was “As an advocate in the fight against child sexual exploitation, I could not be more remorseful for all involved in the Penn St. case.” I guess this is possibly his last tweet done by him and him only?

Is Ashton Kutcher making a mistake and committing Twitter suicide? Sound off in the comments.

Image Source: Twitter

Learn About NMX


Recent Comments