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Cool as Ever Tech

SoCal Social Media TweetUp at Del Mar Races This Weekend


If you’ve never been to the Del Mar Racetrack for horse racing in the summer, you’re missing out on a great time. And Cool As Ever Tech makes it better by allowing you to connect with over 900 friends and colleagues from San Diego’s tech and industry – all in geektastic style! Expect real-time Twitter walls, a livestream of the event, tech giveaways, and introductions to some of the newest phone apps and gadgets.

I chatted with Phelan Riessen about the event.

What made you guys start Cool as Ever Tech?
The PR company for the Del Mar Thoroughbred Club approached Jenn Van Grove (@jbruin ) to see if she was up for throwing a tech event at the racetrack since Jenn led the first ever San Diego Tweetups (social gatherings for anyone on Twitter to meet there friends in real life). She pinged myself and a Enrique Gutierrez, my business partner in Digithrive and we decided we would put together this event for everyone.

What is your goal for the event?
The goal is to have an awesome time at an exclusive venue with our closest 1000 friends in the tech scene. Basically we invite as many local tech companies from San Diego’s tech scene to a day of fun at the Del Mar racetrack.

For someone who has never been, what can they expect from the event?
Meeting new people, networking, mingling and hanging out, eating, drinking, betting, mobile gadgets, tech and geek talk, giveaways, and of course beer fest and Reggae day with Matisyahu and Jimmy Cliff. What could be better?

Sounds like a great time! How can someone follow the event online if they can’t attend in person?
Follow the tweet stream #coolasever on Twitter search.

What is the audience for Cool as Ever Tech?
We invite as many San Diego tech companies as possible. Many twitter folks as well social media types will be there too. Here’s an invitation in PDF for those companies or individuals we may have missed. So far we have over 900 RSVP’s and growing.

That’s great! How can someone register if they are interested in joining?

Registrations are on http://coolasevertech.eventbrite.com/.

Can you give us an idea of some of the goodies you’re giving away?
First off we have backstage passes to Matisyahu and Jimmy Cliff. We also are giving away Winners circle / Paddock tours, tickets to future VIP concerts and stretch run tables. HP will be giving away a couple of printers and we have a couple of other sponsors that should be giving away some of their products or services as well. And we’re happy to announce we’ll also be giving away tickets to BlogWorld!

Yes, that’s true! Dave will be at the event and is giving away passes! We have 3 Expo Hall passes and 1 Weekend Pass to give away (value can be used to upgrade toward any other pass too).

Anything else you’d like to share?
The event and venue are free but you’ll have to pay for your parking, food and drinks.
More details can be found at our website. Looking forward to seeing everyone at the races this Saturday!

Cool as Ever Tech TweetUp at Del Mar Racetrack


Del Mar racetrack image from Cool as Ever Tech site

Our friend Jenn Van Grove (@jbruin on Twitter) is hosting a great TweetUp this weekend at Del Mar Racetrack this weekend, not to be missed. It’s called Cool as Ever Tech, it’s on Saturday, August 8th from 12:00 Noon ’til 6pm and it’s freeeee…

So come meet SoCal tech friends from Los Angeles, Orange County and San Diego for festivities, music, networking and watchin’ the races.

From the Cool as Ever Tech website:

Join us as we take over the expansive  Seaside Tropical Cabana from noon until 6pm, where many a celebrity and special guest has passed before us. We’ll eat, drink, tweet, and take in the excitement that Del Mar horse racing has to offer.

Of course, we’ll do so in über-connected and geekified style. Expect real-time Twitter walls, a livestream of the event, and gadgets, goodies, and giveaways that will make the geek in you scream with delight.

Make sure you pre-register for the event here.

Additionally, Jenn’s got some great promotions and contests going with give-aways, so check out the details on the event blog.

Follow @jbruin on Twitter and stay up to date.

See you there!


[photo via Cool as Ever Tech]

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