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Free Blog Content: 15 Places to Find Free Blog Posts

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free As a small business owner, keeping a blog going can be extremely difficult. Blogs are only useful if they are updated regularly, but devoting time to a blog isn’t always possible, especially if you don’t have the resources to hire a blogger. But what if I told you there were some places to find free blog content? If you could find free blog posts, would you update more regularly?

The reality is that a blog can’t run on just the blog content ideas listed below. However, these free blog content ideas can help you keep things going, supplementing your editorial calendar so your blog is always updated and fresh. Check out these 15 placed to find free blog posts the next time you’re scrambling to come up with content:

1. Text interviews with experts

Who knows a lot about your industry? Contact that person and ask for an interview. People love to be interviewed, and this is one of my favorite sources of free blog content. It strokes the ego when someone thinks you know enough about a topic to be interviewed. Personally, I always jump at the chance to be interviewed!

Text interviews require the least amount of time because you just send off a handful of questions and the person answer them. Think about who in your industry could be really beneficial to your potential customers. For example, if you own a lawn care business, is there a florist in your community who could talk about the best flowers for different soil types? Or if you run a bakery is there a dietician in your area who could talk about how to add desserts into a healthy diet?

2. Audio/video interviews with experts

If you’re willing to put in a little more time, audio or video interviews with experts can also be extremely effective for the same reasons. People love to hear from experts.

Audio or video interviews can also be cut so you’re presenting little snippets over time, which allows you to stretch the free blog content even farther. With a text interview, a single paragraph answering a question probably doesn’t warrant a stand-alone blog post. But if someone talks for a minute about a specific topic, that can be a very effective stand-alone video. In fact, some data suggests that shorter videos perform better.

So, don’t feel like you have to produce an hour-long video to be effective. Record that long interview, then cut it up to use it for several blog posts (and at the end, share the entire thing uncut as well).

3. YouTube, Vimeo, and other video sites

If you don’t have the time, talent, or interest in recording videos, either with experts or on your own, no problem. YouTube, Vimeo and other video sharing sites are filled with interested videos to use on your blog – and most people want you to take this content for your blog posts. That’s why they make embedding the videos an option.

Simply look for interesting content related to your niche, write a quick intro, and post it. Be careful, however, that you aren’t posting videos from your competitors. If you’re a mechanic and you post a video about changing your oil that then promotes a different shop in your community, you’re not doing yourself any favors, even if the content is interesting.

4. Flickr, Instagram, and other image sites

Just like video sharing sites, image sharing sites can be a great source for free blog content if you work in a very visual industry. For example, if you’re a wedding planner, you could find images on Flickr of cool bridal hair and post “100 unique ideas for wedding hair styles” or if you’re a travel agent, you could post “10 beautiful beaches you have to see to believe.” These posts require very little writing on your part.

Note: ALWAYS use images that are uploaded with a license that allows you to share and credit the work as the owner specifies. If you want to use an image from the general pool, get permission in writing first.

5. Comments

The comments section of my blog is one of my favorite places to find free blog posts. Often, members of my community will ask great questions that I can flip around so they become their own blog posts.

And if your blog isn’t getting a lot of comments? Ask for questions! Sometimes, readers just need a little prompting to actually leave a comment. Ask your readers what their biggest challenges are (relating to your industry) and answer each question you receive with a separate blog post.

6. Statements and questions on social media

Along the same lines, you can also find questions and statements from people via social media sites. You can even embed Tweets and Facebook statuses directly into your blog posts.

The bonus here is that not only are you finding free blog content, but you’re also interacting with potential customers. Make sure to share with these people the blog post you’ve written, and often they will promote your link, so you gain even more exposure.

7. Quotes from other bloggers

While content scrapers are the scum of the earth (in my humble opinion), it is perfectly okay to quote other bloggers. As you read interesting posts from others in your industry, think about how they can become blog posts of their own. You can take a single quote and run with it, voicing your own opinions about the topic, or you can create a post that’s filled with quotes from others, like I did with “25 Posts About Blogging that Will Change Your Life.”

Remember, always give credit to the person who originally said whatever you are quoting by linking back to their blog.

8. Links from other bloggers

Link resource pages are awesome for your readers and require little writing work on your end. You do have to spend the time to gather the links, but if you’re reading a lot about your industry anyway, this isn’t difficult. Our Brilliant Bloggers series is a great example of how a list of links can be inspiring and educational for your readers.

9. Infographic sharing sites

Visual information, especially in infographic form, is always extremely sharable. However, you don’t have to have graphic design skills to post this kind of blog content (though there are several sites to help you do this if you have the time and inclination). Often, if you see an infographic online it will be accompanied by embed code so you can share it on your own site.

You can also find free infographics to use by visiting sites like Visual.ly.

10. Guest bloggers

Guest blogging (i.e. writing blog posts on other people’s blogs) is a great way to get exposure for your own blog. So, others in your industry might be interested in providing some free blog content in exchange for a link.

Don’t just wait for people to come to you. Extend the invitation. Guest blogging is different compared to the past, so often people wait to be invited instead of reaching out. Not everyone will say yes to you, but by having even a few guest bloggers a month can help you keep your blog fresh.

11. Guest contributors

When someone writes a great guest blog post for you, turn them into a regular contributor. All you have to do is ask. Not everyone will be interested, but some of your guest bloggers will happily provide high-quality, free content for you once or twice per month in exchange for a link.

Just be wary of guest posts and contributors who are in competition with you. If your blog links back to your competitors, you’re not drumming up business for yourself–you’re just sending them to someone else. Choose your guest contributors wisely.

12. Sponsors/Customers

Depending on your industry, sponsors might be a great source of free content for your blog. For example, let’s say you run a radio station. Maybe one of your restaurant advertisers could write about their top favorite songs to play during a romantic dinner.

Along the same lines, customers can also write content for you. Testimonials are always great, but they can also write education or entertaining content. For example, if you run a daycare, one of the parents could write “10 Things to Never Send to Daycare with Your Kids” or if you run a pet grooming service, one of your customers could write “How I Trained My Dog to Sit for the Groomer.”

13. Partners

Who works in an industry related to your own? If you have partnerships with other local businesses, these people make great guest contributors, even if they don’t have blogs of their own. For example, if you’re a hair salon owner, maybe the spa owner down the street will write something for you. By partnering with like businesses, everybody wins.

Like with guest posters and contributors, usually all you have to do is ask.

14. Affiliate programs

Are you an affiliate for any products or services? Ask if they have content you can post. Often, affiliate programs give you access to free blog content that you can simply tweak a bit and post on your own blog. As a bonus, this content is typically crafted to sell as much as possible, so you’ll make some extra money as well.

15. Other members of your team

Lastly, don’t rely on just YOU. If you’re having trouble blogging, ask your team for help. Not everyone will be a great writer, but some people will rise to the occasion. If you have four other people on your staff and they each write just once a month, that’s a post per week!

And don’t believe them when they say they have nothing to write about. What questions do they get asked most often from customer? What do they wish people knew? What’s the hardest part about their job? Help them come up with content ideas and before long, you’ll have a stable of writers working for you.

Image credit: Bigstock

Blog Post Ideas: 5 Blog Topic Tips to Help You Create Unique Content

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blog topic tips Recently, I was asked an interesting question:

How do you consistently come up with blog post ideas and maintain a high quality?

I’ve written over 750 posts for this blog alone, not counting the post I’ve written for other clients and my own blogs. So how do I keep the blog ideas rolling? And more important, how do I ensure that I’m producing unique content, not just boring, unoriginal content you can find on any number of other blogs?

1. Blog Topics and Formulas

Wait…how can you come up with topic ideas that are unique and interesting if you use a formula? Believe it or not, you can! Instead of a traditional blog post formula, however, look to other forms of media for formulas that are super successful and adjust them to your needs. For example, I wrote about 10 Movie Plots That Can Help You Write Better Blog Posts. Look at formulas used by television shows, newsletters, magazines, speech writers, etc. They’re successful for a reason!

2. Getting Inspired

Sometimes, you just have to get the creative juices going a bit. If you’re feeling blocked, here are 12 Places to Find Inspiration for Your Next Blog Post.

3. One Post or Many Posts?

If you write a 1,000-word post that can be split into a two-parter, you’ve essentially done double the amount of work in the same amount of time. Not every post (even long posts) lend themselves to becoming two posts, but look at everything you write with a critical eye. Is your message getting watered down because you’re trying to cover too much at once?

You can even use your initial post idea as the jumping off point for a series.

4. Blog Topics at All Eduction Levels

When you brainstorm a list of blog topic ideas, you’re really brainstorming a double list, because you could write both a beginner-level and advanced-level post for each topic. This is also a great strategy to help you link internally more often.

5. Stay Organized and Passionate: The Blog Ideas Will Flow!

My biggest tip, at least if you’re someone who thrives on organization, is to keep a close handle on your editorial calendar and work schedule. For me, not keep regular working hours in the past led to an inability to come up with great ideas, in part because I lost my passion for the topic. So, even though I could sleep until noon if I want, I now work a semi-normal 9-5 schedule and really remain committed to the craft. My mind is more focused, so I’m able to come up with unique content ideas on a regular basis.

How do you come up with unique content ideas for your blog? Share with a comment!

Image Credit: Bigstock

12 Places to Find Inspiration for Your Next Blog Post

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12 Places to Find Inspiration for Your Next Blog Post Recently, I sat down at my computer to write some blog posts for the week. I found myself in that dangerous cycle of staring at the blank page, getting frustrated, walking away, coming back to the computer when I felt “refreshed”…and starting the cycle all over by staring at the blank page again. I’ve written hundreds of posts here on the NMX blog and thousands of posts across several blogs over the span of my career.

I had nothing left to say.

I felt like punching the computer. I felt like crying. Could this be the end? Was it time for Allison the blogger to retire once and for all?

Of course, if you’ve been blogging for any length of time, you know that these feelings wax and wane. All bloggers inevitably face the terror of the blank screen from time to time. It’s one thing if you truly do not enjoy blogging in your niche anymore. Then, maybe it’s time to move on to another project. But if you’re simply feeling uninspired, don’t worry; it will pass.

It will pass…but you can’t just sit around and wait for that to happen. If you do, you can easily fall into complacency, ignoring your blog for months. Sometimes, you have to go out and find inspiration, tear it from the world, and stick it on your blog. If you don’t have a muse, look for one rather than just waiting for one to magically find you.

I already posted this short list of the places I find inspiration most often – from current events, stories/parables, and kids/pets. But some days, those techniques just don’t work. So let’s dig even deeper and find more places to help get inspired to write. Here are the places I look for inspiration when I don’t know what to write about (and if you need even more ideas, check out this list of Brilliant Bloggers talking about finding post ideas):

1. Other Bloggers

When is the last time you took a day to catch up on your reading? When’s the last time you actively searched for new blogs to read instead of relying on your old favorites? What’s the last time you wrote a reactionary piece to something someone else wrote?

2. Google Analytics

What search terms are people using to get to your site? Are you actually answering their questions or addressing their needs with the posts they find?

3. Your Readers

Don’t be afraid to post a poll asking your readers what kind of topics they want to see you covering on your blog. You can also ask them for specific questions they have so you can address their problems.

4. Your Past Posts

Rarely is a post truly evergreen. Could you write an update to a previous post? Could you cover a topic in more detail? Think about how you can use one of your favorite past posts as a starting point for one or more new posts.

5. Versus

What in your niche can be compared? Think about two products or two services or two schools of thought you can compare and contrast and write about it.

6. Books and Print Media

Just like we don’t take enough time to read other blogs, we often don’t take enough time to read books in our niche. Books (and other forms of print media) can lead not only to reviews, but also to content ideas. Pull a quote from an author and write an entire blog post around that.

7. YouTube

What are people in your niche creating video content about? Check out YouTube and see what videos are most popular about specific topics. Even if you don’t do videos yourself, you can turn those ideas into blog posts.

8. Forums

If you don’t have a huge following quite yet, polling your readers can be difficult. So instead, head to a forum related to your niche and see what people are asking. Answer their questions with a blog post.

9. Wordtracker’s Keyword Questions

This is a trick I learned from Rich Brooks during his BlogWorld New York 2012 session. Wordtracker has a great tool called Keyword Questions. You enter a broad term (like “cooking” if you are a food blogger) and you can see what people are really asking about this topic. Each question can be answered in a blog post.

10. Twitter Hashtags

On Twitter, people often use hashtags to talk about specific topics. Search these hashtags (or just do a general Twitter search) to find out what they’re talking about. This can inspire you to write your own posts about the topic.

11. Pinterest

I absolutely love Pinterest! (If you aren’t using it yet, here’s a five-part Pinterest 101 series to help you get started.) This site is a great source of inspiration, since you can search for boards about a specific topic and see what people have pinned to those boards. You can also type in pinterest.com/source/yoururl.com (replaced with your url of course) to find out what people are pinning from your site so you can replicate that success by expanding more on a popular topic.

12. Your Own List of Ideas

Lastly, you can get inspiration from your own list of ideas. What does that mean? It means that right now, start a list of ideas that you can pull up whenever you are stuck. When you’re feeling super creative, it’s easy to come up with topics for posts, so when you’re in the blank screen cycle and contemplating giving up, you can simply open this document and pick an idea from the list. Add to this list of ideas regularly so you also have fresh content ideas for your blog.

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