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12 New Media Days of Christmas 2011

Three Must-Read New Media Interviews from 2011

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Interviews give you a unique view of a topic matter from a fresh perspective. I love reading interviews, interviewing other people, and being interviewed! Today, I wanted to share three links to top new media interviews from 2011 as part of the 12 New Media Days of Christmas series. Check them out and then add your own favorites with a comment below!

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools by Tamar Weinberg (@tamar)

This is a fantastic post that I’ve highlighted before, but it’s definitely worth linking again! Tamar compiled advice from 17 different professionals in the digital marketing world. Some of the people who share advice in this post include Jason Falls, David Armano, Chris Brogan, and Kristi Hines, so you know you’re getting some good tips and tricks in this post! I’m a fiend for new secrets on using the best tools in social media and content creation, so I’ve bookmarked this post and I still go back to it to get some fresh ideas from time to time. If you’re looking for some new blogs to follow, this is also a great place to find 17 of them!

Expert Interviews by Michael Stelzner (@Mike_Stelzner)

Okay, I’ll admit it – this isn’t actually a single post; it’s an entire category on the Social Media Examiner site. He does awesome interviews with top players in the new media industry where you’ll learn about everything from content creation to building relationships online. Some of the most recent interviews he’s posted are with Marcus Sheridan, Cliff Ravenscraft, Jesse Stay, John Jantsch, and Dennis Yu, but I encourage you to browse through the archives – there’s a lot of gold there! I’ve linked you to the category page, so you can also bookmark this link if you’re interested in Michael’s interviews, since the newest content will always show up right at the top.

Interview with Waylon Lewis of Elephant Journal by Chris Brogan (@ChrisBrogan)

I like this interview because they cover a lot of topics, including branding, how to market to your audience, moving from an offline publication to online, and driving traffic with social media. It’s interesting to get the behind-the-scene posts of what’s going on with Elephant Journal – even if you’re not into that site specifically, they’re doing some pretty innovative things and Waylon has some great ideas. These two powerhouses pack a lot of info into just a short interview, so get ready to take notes fast and furiously on this one!

Now it’s your turn – what were some of your favorite new media related interviews from 2011?

Here are the other posts from this series:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews (this post)
2 Top New Media News Stories of 2011
And a Partridge in a Pear Tree

Top New Media Case Studies of 2011

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I’m a sucker for a good case study. I think the best way to learn how social media is working is to take a look at some real-life examples. You can’t always replicate success or avoid failure by copying what another company or person has done, but it can help you revamp your own strategy.

As part of the 12 New Media Days of Christmas, I’m supposed give you four awesome case studies from 2011 that I think are worth checking out. Problem is, I can’t pick just four!

So today, I’ve compiled a list of fifteen fantastic new media case studies of 2011, put together by talented bloggers from around the world. Whether you’re a business owner or a blogger, these are some great examples of companies doing things right – and wrong – along with analysis of they hardest question to answer in new media: why.

If these case studies just aren’t enough for you, check out link #15: 50 Social Media Case Studies Worth Bookmarking from Simply Zesty!

These aren’t, of course, the only great new media case studies out there. Share your favorites (or ones you’ve posted on your own blog in 2011) by leaving a comment below.

This post is part of the 12 New Media Days of Christmas! You can see other posts in the series here:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies (this post)
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

The 12 New Media Days of Christmas 2011: 5 Traffic Tips

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During the 12 New Media Days of Christmas, we’re counting down the days until 2012 comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

When it comes to blogging, the numbers matter. Without traffic, you can’t build a brand. Without traffic, you can’t sell advertising. Without traffic, you can’t spread your message. Without traffic you can’t sell your products. Unfortunately, the “if you build it, they will come” model of blogging doesn’t really work. Great content is often buried in the bottomless void of the Internet, and even the best bloggers in the world occasionally write posts that are fantastic, but go relatively unnoticed. So the topic of traffic is relevant to all of us! Here are some awesome posts about this topic:

1. How to Drive Massive Traffic To Your Blog—With Less Effort by Amy Porterfield at AmyPorterfield.com

This is the last post in an entire series by Amy called “How to Create Bite-Sized Content Your Readers Will Devour and Share.” In this post, Amy talks about the need to find your own sweet spot when it comes to the effort you exert trying to get more traffic to your site. The answer is going to be different for each person, but the overall concept is that you don’t need to do everything. You just need to do what works for you. Writes Amy,

The good news is, you’re probably already doing a lot right. Really. You’re probably already doing at least 90% of what you need to do to hit your own sweet spot.

In fact, you might be doing too much.

Let’s look at what you HATE doing. Some people hate, hate, hate Twitter. If you hate Twitter, maybe you’re doing too much there—or maybe you’re wasting your time. Often, when we don’t love something, we don’t do it very well. The same goes for Facebook, your blog, and any other social media you do.

Amy created the 4-week video training program The Simple Social Media Formula: Social Media on Your Terms and is the co-author of Facebook Marketing All-In-One for Dummies. You can find her on Facebook and follow her on Twitter @amyporterfield.

 

2. Why Guru Strategies for Blog Growth DON’T WORK… and What Does! by Danny Iny at Firepole Marketing

This post from Danny covers everything you need to know about building your traffic, using the idea that you don’t need to use the “slow and steady” strategy, but you do need to do what’s right for your current level of success. That’s why what’s working for someone with a million hits a day probably won’t work for you. You need to get to that level first! From the post:

No, this isn’t a post about how you should be patient and take things slow and steady, because eventually you’ll win the race.

(As Sonia Simone said in a recent radio interview, “slow but steady works, but we’ve all had the experience of being beaten to the finish line by a jack rabbit with ADD!”)

The point of this post is that the fastest way to grow is by using the strategy that fits with your current stage of growth. The more appropriate your strategy is to your stage of growth, the faster you’ll outgrow it, and be ready for the next one!

You can find Danny on Twitter @DannyIny. He’s also the co-author of Engagement from Scratch! and founder of Bowl of Goals.

 

3. 49 promo ideas. simple, grand + the tried n’ true. by Danielle LaPorte at White Hot Truth

I love the ideas for promotion that Danielle offers in this post. Some of them are old standbys that everyone tells us to do to drive traffic. Others are pretty unique ideas that I haven’t heard anywhere else. All of them are fantastic! Go through the whole list or pick and choose what makes sense to you.  Whether you’re launching a new business or trying to build traffic to a site you already run, these are great ideas. Here are a few examples of the tips Danielle gives:

15. Don’t be shy about all the awards and accolades you’ve earned—create a special section on your site’s About page just for that.
16. Have ongoing giveaways on your site to engage customers, generate content, and build up subscriber base. e.g. “Answer Today’s Q&A and you’ll be entered to win the Awesome Gift of the Month.” Get cool people to donate the Awesome Gift (or Service) of the Month and they’ll help with the buzz.
17. Host a Story, Poetry or Photo contest that’s related to your industry. You could take the best submissions and turn them into an e-book, or you could partner with a print magazine and the winner would get published.

You can find Danielle on Twitter @daniellelaporte. She’s the creator of the Spark Kit and Your Big Beautiful Book Plan and has a number of free downloads available for readers.

 

4. Are You Taking Advantages of Recurring Posts? by Pat Flynn at Smart Passive Income

What are you “known for”? What do readers enjoy looking forward to reading on your site? Hopefully, every post your write keeps them coming back for more, but doing a recurring series makes a lot of sense. Traffic isn’t just about finding new eyeballs. It’s also about keeping current readers coming back to your site more often. In this post, Pat talks about how doing a recurring series can boost your traffic. He writes,

Are you giving your audience anything specific and regular to look forward to?In other words, is there some type of post that you publish consistently over and over again that becomes a true unique element to your brand?

Pat’s free ebook guide is available on his blog’s sidebar. You can also like Smart Passive Income on Facebook and follow Pat on Twitter @patflynn.

 

5. How to Improve Google Rankings for Your Older Posts in 4 Easy Steps by Ana Hoffman at Traffic Generation Cafe

Oh, Google. You are the bringer of traffic, but the bane of my existence. I couldn’t write a post about traffic and not include any links to information on boosting your search engine rankings. In this post, Ana writes about the step by step process to actually put your old post to good use. You’ve probably spent hundreds or even thousands of hours writing those old posts, so you deserve to get a little traffic from them! Just a few small changes can help make good (but old) content more visible on search engines. Writes Ana,

Blogging is never a “publish and forget it” sort of deal.You publish a post, you answer comments, you build links to it in hopes of ranking it high in search engines so that you can start getting organic traffic on autopilot.

Then comes the day of publishing a new post – for many of us, it’s the following day.

And what happens to the previous post? Previous 10, 20 posts? That’s right – who has the time?

If you make the time for your old content, you can see great results! After checking out this post, you can find Ana on Twitter @AnaTrafficCafe and add Ana to your Google+ circles. She’s the author of 7 Steps to Complete Search Engine Domination, which is available for free on her sidebar.

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips (this post)
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here, and don’t forget: If you wrote a post in 2011 about today’s topic (traffic), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas: 6 Publishers a-Publishing

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During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

One of the things I love about the new media industry is watching the publishing industry grow and change. Today, I’ve gathered some interesting blog posts about this topic, and I’d encourage you to read them all if you’re a book publisher, writer, online content creator, marketer…basically, if you all should be reading these posts!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. The Future of Books and Publishing by Mitch Joel at Six Pixels of Separation

I don’t have time to listen to many podcasts, but Mitch Joel’s is one I really enjoy. In this episode, Mitch talks with Hugh McGuire about some really cool new tools in the publishing world. The publishing world is going through a lot of changes right now, but those changes don’t have to be bad. In fact, I think they’re pretty exciting. During the podcast, Mitch and Hugh talk about this exciting future.

Writes Mitch,

The book publishing industry is going through dramatic change and digitization. With that comes some fascinating lessons for marketers and marketing. Enjoy the conversation…

After listening to his podcast, you can find Mitch on Twitter @MitchJoel. He’d the author of the Six Pixels of Separation book and also writes for The Montreal Gazette and Vancouver Sun.

BONUS: I featured Chris Brogan earlier in this 12 New Media Days series, but he also have a great interview with Hugh published on his blog that is totally worth checking out!

 

2. The Economics of Self-Publishing an Ebook by Simon Owens at The Next Web

Self publishing is a hot topic. At one time, you weren’t really considered a legitimate author if you self published. Sure you could do it, but it was hard to sell copies of your book, since retailers didn’t (and still don’t) want to stock self-published books. That’s not to mention the out-of-pocket costs for the author. But now, publishing an ebook is pretty simple, and not only can you sell your book on your own blog, but you can also upload it to the Kindle and Nook marketplaces. And authors? Well, some of them are making a killing. In this post, Simon writes about some of the authors who have found success with self-publishing, along with topics like pricing, where the big publishing houses are going from here, and more. From the post:

Recent figures released by Amazon indicate that its ebooks are now outselling their print counterparts. Most the top sellers in the Kindle store also have print editions, but there are dozens of “indie” authors who are selling thousands of ebooks a month without a print version.

Simon also blogs at his own site, Bloggasm, and you can find him on Twitter @simonowens. He’s also the Director of Editorial & Outreach at JESS3.

 

3. How to Publish Your First Book by Donny Gamble at DonnyGamble.com (guest post for ZacJohnson.com)

If you’re brand new to the idea of self-publishing an ebook, this post is a good place to start. It all starts with a good idea, which is the same thing you need before starting the traditional publishing process as well! If you have a great idea that will really help people, self-publishing is pretty easy. Donny talks about his experiences in this post, and you can easy replicate these ideas to publish your own posts. He writes,

Do you have a book swimming around in your head? Maybe you’ve got one already written but have never known how to offer it or where. Now you do. If you make the decision now, you can realistically see your dream come to fruition before the end of the year.

Okay, it might be a little too close to the end of the year for this still to be true, but you can definitely have a book published by this time next year! After reading Donny’s post, check out his book, #Code Bytes – Conversations with Internet Entrepreneurs, and follow him on Twitter @donnygamblejr.

 

4. Self-Publishing versus e-Publishing by Suzanne Fyhrie Parrott at Unruly Guides

While we often equate self-publishing with ebook pushing, as Suzanne points out in this point, it isn’t your only option. If you want to build your business, print versions might make sense for you as well, depending on your goals and target market. Check out this post to learn about your options, including both traditional print self-publishing and print on demand. From the post:

Self-publishing means you take on all the responsibility of getting noticed. You have to set aside time to market yourself. I like to do all my connective work (facebook, blog) in the morning – even before I am dressed. I spend about an hour, sometimes less, and then I take a small break, preparing myself for my writing.

One thing every author needs to ingrain in their mind – you are a business and the commodity is you. Not your books, but you.

You can find Suzanne on Twitter @unrulyguides and also like her Facebook page. If you sign up for her newsletter on her sidebar, you can download her guide, 10 Tools for Finding Author Success for free!

 

5. Self-Publishing: A Game Changer for the Publishing Industry by Abby Johnson at WebProNews (with Jim Kukral)

A lot of what Jim is saying in this video with WebProNews is echoing what others are saying as well about the publishing industry. He also talks his experiences publishing, both traditionally and in this new online world. I love his ideas about pre-selling or pledging, which is how he’s marketing his new three-book series. Traditional publishing might not be totally dead, but Jim makes some really good points about how it is evolving. Says Jim,

“[Traditional publishing techniques] are not going to die…they’re just changing. The model of having a thousand books put out by a big publisher every six months is going to change simply from the fact that bookstores can’t support that anymore….they’re gong to scale back and handpick books they know are going to sell.”

You can add Abby to your circles on Google+ and follow WebProNews on Twitter @webpronews. Jim is on Twitter @jimkukral. He’s the author of Internet Marketing for Business Answers and a number of other books, which you can find on his website, JimKukral.com.

 

6. 6 Reasons Why I Chose to Self-Publish my Novel by Ali Luke at Aliventures

Whether you are publishing an informational book/guide in conjunction with your blog or are publishing a novel, as Ali is doing, there are some clear advantages to self-publishing for some people.

Is self-publishing the right option for you? The answer it’s “yes” for everyone, but Ali’s post will help you decide. For her, it was the best option! Writes Ali,

Seven months ago, I wrote a rather provocatively-titled post here on Aliventures: Why I’m Giving Up on My Dream.

I explained why the writing dream of “get an agent” then “land a book deal” wasn’t looking so great to me anymore. And I outlined my plan to publish Lycopolis myself.

A couple of weeks ago, I went ahead and did it.

Read about Ali’s experiences, and then follow her on Twitter @aliventures. You can also check out her online shop, where you find ebooks such as The Blogger’s Guide to Irresistible Ebooks, The Blogger’s Guide to Freelancing, and The Blogger’s Guide to Effective Writing. And definitely check out her new novel, Lycopolis!

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. The Future of Books and Publishing by Mitch Joel (@MitchJoel)
  2. The Economics of Self-Publishing an Ebook by Simon Owens (@simonowens)
  3. How to Publish Your First Book by Donny Gamble (@donnygamblejr)
  4. Self-Publishing versus e-Publishing by Suzanne Fyhrie Parrott (@unrulyguides)
  5. Self-Publishing: A Game Changer for the Publishing Industry by Abby Johnson at WebProNews (@webpronews) with Jim Kukral (@jimkukral)
  6. 6 Reasons Why I Chose to Self-Publish my Novel by Ali Luke (@aliventures)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing (this post)
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here, and don’t forget: If you wrote a post in 2011 about today’s topic (digital publishing), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas 2011: 7 Community Managers a-Managing

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During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

Okay, so today’s title doesn’t necessarily roll of the tongue…but I think we need to give it up for the topic: Community Management. Community managers have one of the most difficult jobs in the new media world, in my opinion, and they often go unrecognized for the long hours they put in. If your blog or business is a one-man (or woman) show, you’ll need to wear the community management hat from time to time, and trust me; it isn’t an easy job to do. So today, I’ve collected some posts some helpful posts to get you started.

Oh, and by the way – she’s super modest about it, but our own Deb Ng recently published Online Community Management for Dummies, which you should totally check out!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. What’s a Community Worth? by Ilana Rabinowitz at Social Media Explorer

Before we even start talking about community management, we have to first understand community. Ilana’s post is a great place to start, because she writes about why community is a vital part of your success online. Think your blog/business will be fine without a community? Think again – the community is the powerful, strong backbone of your brand, and when you need them, they’ll be there for you – if you’ve build something worthy of their support. Writes Ilana,

As business people, we tend to think about our connections as an audience, but if we want to be social, that won’t be enough. We need to build a community to assure the long-term health of our business. Businesses, like people, need to nurture relationships in the context of a community. It can make the difference between success and failure when you need it most.

You can find Ilana on Twitter @ilana221. She also blogs about social media at Marketing Without A Net and is the vice president of marketing for Lion Brand Yarn.

 

2. The Anatomy of a Community Manager by Adi Gaskell at AdiGaskell.com

This post goes over all of the important qualities you need to successfully manage a community. Some are common sense (for example, you have to be a good listener, of course), but others might surprise you. Are you able to focus on output over input? Do you have “political” influence? Do you challenge the status quo? These, and other skills Adi lists, are all important to be a successful community manager, whether you’re managing the community of your blog or the community of a multi-million dollar international business. From the post:

Community managers often have to be all things to all people.  They’re required to have good technical skills, strong emotional capabilities with an encyclopedic knowledge of their subject area.

After reading the rest of Adi’s post, you can find him on Twitter @adigaskell. He writes for a number of other social media related blogs, including Social Media Today, Technorati, and Social Business News.

 

3. Engaged Community is a Healthy Community – Best Practices in Internal Social Networking by Maria Ogneva at Social Media Today

Maria is the head of community at Yammer, and her experience in this area shows in this post! If you’re considering building a community from the ground up, this is a great resource of tips to help you get started. I especially love Maria’s WIIFM tip. People always want to know, “What’s In It For Me?” and if you want them to continue being a member of your community, you have to make that question easy to answer. Otherwise, your community runs the risk of simply dying before it even begins. In this post, Maria writes,

“How do I ensure continued engagement in this network? How do I get people to come back and participate?” I think this is a key question to ask yourself, and if you can formulate a plan of action prior to rolling out the community, you will certainly be setting yourself up for success.

In addition to working with Yammer, Maria also runs her own blog at Social Silk. You can find her on Twitter @themaria.

 

4. The Discomfort of Becoming a “Public Person” by Emilie Wapnick at Puttylike

Before we go a step farther talking about community, I think this is an important post to review. Although it’s not about a traditional community management topic, it is a topic that community managers need to consider. When you take on this role, you become a very public online personality, and that’s not something easy to handle, even if you’re an outgoing person. Community managers need to always do what is best for their communities, even if that means being a bit uncomfortable at times. Writes Emilie,

When you’re faced with a choice between preserving your ego and doing what’s best for your cause, choose the latter. Don’t let fear be the thing that decides your actions. Put yourself out there, allow yourself to be momentarily embarrassed, and then move on.

You can find Emilie on Twitter @emiliewapnick and like her blog on Facebook to stay connected. She recently launched Renaissance Business, a book about combining your interests to create a viable business, rather than choosing just one niche.

 

5. Are You Really Talking To Your Prospect? by Francisco Rosales at Social Mouths

Do you know the members of your community? I don’t necessarily mean individually, but do you know the average type of person who is a member of your community? Or, more importantly, do you know the type of person you want to be a member of your community? Until you define your community, it’s hard to connect with them through blog posts, social media, or any other means of communication. In this post, Fransisco talks about how to focus on reaching your community members, why you should ignore some people, and more. He writes,

Put all your knowledge, talent and experience together and deliver it to the people that needs it. If somebody says “I already knew that” then that person is not your target.

Producing content for the wrong audience is very time consuming and leads you to no sales.

You can find Francisco on Twitter @socialmouths and add him to your Google+ circles to read more from him.

 

6. 5 New Year’s Resolutions for the Community Manager by Dave Cayem at Cayem.com

Reading this clever year-end post is a great way to ensure that you start 2012 off on the right foot as a community manager. I especially like Dave’s tip about measurement. Yes, your community efforts can be measured. A lot of community managers avoid measurement tools like the plague, but I think those who do strive to keep track of community data are the best in the business. Dave also gives some other great tips on community management as well. He writes,

2012 is nearly here, and lots of people are thinking about New Year’s resolutions. It’s also a great time for community managers to think about what works, what doesn’t, and how to improve.

You can find Dave on Twitter @DaveCayem, as well as connect with him on Facebook and Google+.

 

7. How to Select Moderators and Staff Members on an Established Online Community by Patrick O’Keefe from Managing Communities

You’ll be hard pressed to find a post on Managing Communities that isn’t worth reading if you’re interested in learning more about online community management. I’m picking this post to highlight because it covers an important topic that isn’t touched on by the other community posts on this list – you’re likely going to need help. As your community grows, it is important to hire the right people to help you manage it, and often these people come from the community itself. This post gives you the step-by-step process to ensure that the people you choose to help you are going to keep the happy community ball rolling. Writes Patrick,

Your staff can be a vital part of your community, can help you to cover more and do a better job of maintaining the standards that you set for your community. The members of your staff will change, just like your friends in high school, your coworkers at an office or the neighbors on your block. From time to time, you will look to bring new members on board.

After checking out Patrick’s tips, you can follow him on Twitter @ifroggy or follow the blog’s Twitter stream @managecommunity. Patrick is the founder of the iFroggy Network and co-hosts the SitePoint Podcast.

BONUS: Free Online Community Management Resources On The Web by Richard Millington at FeverBee

Holy. Cannoli. If you’re looking for online community management advice, this is a one-stop shop. Not only does Richard run a great community management blog with tons of advice to check out, but this post links to dozens of great resources for community managers, including other community management blogs, published papers about community, and ebooks/reports about community management. Oh yeah, and it’s all free. Seriously, check out this blog post now.

(Richard is the founder of The Pillar Summit, an exclusive course in Professional Community Management and the the author of the Online Community Manifesto. You can find him on Twitter @richmillington.)

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. What’s a Community Worth? by Ilana Rabinowitz (@ilana221)
  2. The Anatomy of a Community Manager by Adi Gaskell (@adigaskell)
  3. Engaged Community is a Healthy Community – Best Practices in Internal Social Networking by Maria Ogneva (@themaria)
  4. The Discomfort of Becoming a “Public Person” by Emilie Wapnick (@emiliewapnick)
  5. Are You Really Talking To Your Prospect? by Francisco Rosales (@socialmouths)
  6. 5 New Year’s Resolutions for the Community Manager by Dave Cayem (@DaveCayem)
  7. How to Select Moderators and Staff Members on an Established Online Community by Patrick O’Keefe (@ifroggy)

BONUS: Free Online Community Management Resources On The Web by Richard Millington (@richmillington)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing (this post)
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here , and don’t forget: If you wrote a post in 2011 about today’s topic (community management), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas 2011: 9 Vloggers Recording

Author:

During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

I’ll admit it: video makes me nervous. I don’t think it’s a good tool for everyone. I’m a much better writer. But, I do think every blogger out there should at least try it. Videos can be a great tool to help you promote your blog and reach new audience members. Plus, it’s great practice for public speaking if you intend to someday do webinars or live presentations.

So, today’s topic is video creation. Some people refer to themselves as “vloggers” while others use the term “video marketer” and still others simply consider themselves bloggers who do video posts from time to time. However you put it, their advice on video creation is great!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. The Benefits of Creating Talking Head Videos for Your Blog by Darren Rowse at Problogger

Your videos don’t need to be elaborate or have a a Hollywood budget to be effective. In this post, Darren talks about the advantages to just setting up a camera and speaking to your audience. The connect you can make with readers by being brave enough to post videos is awesome. Darren says in his video,

Really, for me, a lot of it comes down to the personal connection that you can build with your readers. I’ve lost count of the times at conferences particularly but even online through emails where I get emails and have conversations with people who say, “I feel like I know you.”

Darren is on Twitter @problogger and you can also like his page on Facebook. He’s the author of Problogger’s Guide to Your First Week of Blogging, 31 Days to Build a Better Blog, and the Problogger book (along with co-author Chris Garrett). You can also find him online as the founder of the Problogger community, Digital Photography School, TwiTip Twitter Tips, and FeelGooder.

 

2. Video Marketing Tips for Driving More Traffic by Lewis Howes at LewisHowes.com (with James Wedmore from JamesWedmore.com)

I still personally believe that you should do what you’re good at and what makes you happy, and that isn’t video for everyone. However, in this video, Lewis Howes and James Wedmore give a really convincing argument for why you should be using video if you want to drive traffic, especially as a business owner. I think they make some great points about using screen capture, Power Point, and audio with pictures if you’re not comfortable in front of the camera – definitely an idea that I’m going to steal! From the video:

What you want to look for when you’re producing content is what are the things that an article an article couldn’t do that video can do for you.

You can find Lewis and James on Twitter at @lewishowes and @jameswedmore, respectively. Lewis has a number of products for sale, including Video Traffic Academy, and you can watch more of his videos on YouTube. You can find James on YouTube as well, and receive free updates about selling with videos by signing up for his mailing list.

 

3. Livestreaming Video Is A Powerful Tool, 10 Lessons To Help You Get It Right by James Andrews at Social Fresh

Videos make me nervous enough – the thought of livestreaming is enough to send me into a tizzy! However, in this post, James gives ten great tips to help you get started. If you’re well-prepared, the idea of doing video, whether it is livestreaming or recorded, is a lot easier to swallow.

Writes James,

Though the tools are relatively free, you need to invest in a live web video game plan before broadcasting your first event. A Here successful launch is much more than just having a webcam and pressing START, it is important to plan for success.

James is the founder of SocialPeople.tv (@socialpeopletv). You can check out his personal Twitter account @keyinfluencer.

 

4. 4 Buzzworthy Video Bloggers Worth Subscribing To by Adam Singer from The Future Buzz

Want to see how the professionals get it done? In this post, Adams reviews four bloggers who use video as their primary method of connecting with readers. You should definitely check out Hate By Numbers by Gladstone, Equals 3 by Ray William Johnson, Whiteboard Fridays by Rand Fishkin, and Angry Video Game Nerd by James Rolfe. I actually already knew about and LOVE Hate by Numbers and the Angry Video Game Nerd, but the other two Adam mentions are awesome too! From Adam’s post:

Video is not a one time event – you wouldn’t just create one blog post and be done with it. How does that build community?  It doesn’t – and that’s the point. Which is why it’s always a bit funny to me when companies try to make one video, push it to “go viral” and be done with it. That’s not how the web works for any content formats if you’re looking to build equity in the world and create an audience.

Adam is on Twitter @thefuturebuzz and you can also like his blog on Facebook.

 

5. How You Look Video Blogging by Jay Dolan at The Anti-Social Media

Jay’s blog always makes me laugh, even when I’m having a bad day. I’ll refrain from naming names in this instance, but the other day I was watching a video from a blogger who was looking so crazy that I actually forwarded it to non-blogging friends for a laugh. So, Jay’s post about looking presentable if you’re going to be on camera is a valid one! Jay writes,

Please, for the love of all that’s holy, look at yourself objectively on camera. If you look like a hobo in poorly lit room, I don’t care how good your content is. At that point, I’m worried that you have a body hidden somewhere in the shadows where you’re filming.

You can find Jay on Twitter @JayDolan, as well as like his blog on Facebook to connect with him. You can also check out his videos on YouTube.

 

6. Beginners Guide on How to Video Blog on a Budget by Robyn Bloch at Sound Idea Digital (guest post for JeffBullas.com)

Need to know the nuts and bolts of getting started as a vlogger? This is the post for you. In this guest post, Robyn covers all the best equipment choices you can make if you want to get into making videos. Then, in a second follow-up post, Robyn goes over some excellent tips for new video creators about lighting and audio. From Robyn’s post:

Video bloggers such as Gary Vaynerchuk have used online video as the media of choice to great effect.

But many bloggers are intimidated by the technical side of producing a good video. At the same time, many bloggers that do use video do a pretty bad job of it in terms of production value. This could be improved with a little knowledge and a little money.

You can also expect a third post in this series, about postproduction, soon. You can find Robyn on Twitter @soundidea.

 

7. Vlogging: Video Blogging Interview With Amy Schmittauer by Katherine Salt at Marketing My (with Amy Schmittauer from Savvy Sexy Social)

Katherine Salt and Amy Schmittauer are two lovely ladies who regularly make my life a little brighter. Katherine is my half-way-across-the-world BlogWorld bff who I look forward to seeing at conferences. Amy’s blog, especially her videos, crack me up on a regular basis. So, them teaming up for a video is golden! Writes Katherine,

Video marketing, video blogging or vlogging as it is also called was covered heavily at the Blogworld conference and I was lucky enough to get vlogger Amy Schmittauer from Savvy Sexy Social to put down her camera and come and tell me a little about what this vlogging malarkey is all about.

Watch the video and them follow Katherine (@marketmy) and Amy (@schmittastic) on Twitter! Katherine also has a number of ebooks specific to marketing different types of small business, and you can check out Amy’s latest ebook, Sexy Self-Promotion: The Art of Blogger Outreach on her blog.

 

8. Do You Have Your Own Video Commercial by Ricardo Bueno at RicardoBueno.com

I like the concept of having a video commercial. A lot of people put videos on their blogs, but I think we kind of fool ourselves sometimes – what we’re doing is promotional, and thinking about videos in a commercial mindset can help us think outside of the box a little. You have to be interesting, not just informational!

Writes Ricardo,

Online video has to be engaging before it can begin to be persuasive. Just think about in terms of writing a blog post. You have to get someone’s attention (and keep it) long enough to make them want to read the rest of the article. With video, the idea is to engage someone enough to get them to starting watching your video and keep watching it all the way to the end.

Ricardo is the author of Real Estate Blog Topics, a newsletter for real estate professionals. You can find him on Twitter @Ribeezie.

 

9. My iPhone Video Tools by Tom Martin at Positive Disruption

Yes, you really can get started video blogging with as little as a smartphone! In this post, Tom talks about all the tools he uses when recording with his iPhone, which he used to interview 52 digital thought leaders for Talking With Tom. He covers video editing applications, microphones, and more, so now there’s really no excuse not to get started with creating video content for your blog if it’s something you’ve been wanting to try. Writes Tom,

All of the [Talking With Tom] video is shot, edited and produced using the iPhone. And the blog posts themselves are authored and published via the iPhone. It’s truly a 100% mobile video blog. And judging by the number of emails, DMs on Twitter and conference hallway conversations I’ve had with others, lots of you are interested in the technology behind the blog as much as the blog content itself.

Tom can be found on Twitter @tommartin and is the founder of Converse Digital.

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. The Benefits of Creating Talking Head Videos for Your Blog by Darren Rowse (@problogger)
  2. Video Marketing Tips for Driving More Traffic by Lewis Howes (@lewishowes) with James Wedmore (@jameswedmore)
  3. Livestreaming Video Is A Powerful Tool, 10 Lessons To Help You Get It Right by James Andrews (@keyinfluencer)
  4. 4 Buzzworthy Video Bloggers Worth Subscribing To by Adam Singer (@thefuturebuzz)
  5. How You Look Video Blogging by Jay Dolan (@JayDolan)
  6. Beginners Guide on How to Video Blog on a Budget by Robyn Bloch (@soundidea)
  7. Vlogging: Video Blogging Interview With Amy Schmittauer by Katherine Salt (@marketmy) with Amy Schmittauer (@schmittastic)
  8. Do You Have Your Own Video Commercial by Ricardo Bueno (@Ribeezie)
  9. My iPhone Video Tools by Tom Martin (@tommartin)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List-Building
10 Google+ Users a-Sharing
9 Vloggers Recording (this post)
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here, and don’t forget: If you wrote a post in 2011 about today’s topic (Google+), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas 2011: 10 Google Plus Users a-Sharing

Author:

During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

Back in July, I did a huge link round-up on Google+ posts as part of our Brilliant Bloggers series. Since then, the platform has evolved and even more bloggers have weighed in with their opinions and advice about this social network. So today’s topic is Google+ and rest assured that I have some awesome links for you!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. Google Plus – 5 Key Strategies to Get You Started by Wendy Moore at WendyMoore.net

If you’re brand new to Google+ and want to get started quickly, this is a great post to check out. Wendy covers five topics you need to understand to be successful on this platform. Since Google+ is slightly different from Twitter and Facebook, I really recommend you check out a helpful beginner’s guide before getting started. It’s much easier than wading through it yourself like I did the first few weeks! One of her great tips, for example, is about using keywords on Google+.

From the post:

Take advantage of keywords and phrases when posting content on Google +.

Keep in mind that Google Plus is powered by the king of search engines so what you’re sharing can be indexed. By using keywords, you can have a better chance of being ranked higher on Google searches.

After reading the rest of Wendy’s post, you can find more from her at Savvy Web Women. Wendy is also on Twitter @wendy_moore, and if you sign up for her mailing list, you can download a free copy of Savvy Success Tips: How to Use Social Media in Your Business.

 

2. Google Plus as a Storytelling Platform by Chris Brogan at ChrisBrogan.com

I don’t think it would be a valid list of top Google+ posts without mentioning something written by Chris Brogan! His Google+ presentation at BlogWorld with Guy Kawasaki was packed and for good reason – the guy knows what he’s talking about. He’s written tons of posts about Google+, but I definitely wanted to highlight this one, which talks about the value of this platform from a content marking standpoint. Writes Chris,

One great value of Google+ is that it makes a great platform for cultivating visibility. If your organization is hoping to “save a seat at the table” in between sales calls, one way to do this is to create compelling content that nurtures your business relationships by educating your community and by making them the hero in their own story. Said differently: If you want to nurture leads while they’re still at the wide end of the sales funnel, using Google+ is an effective addition to your content marketing strategies.

Chris is on Twitter @ChrisBrogan and you can also, of course, add him to your Google+ circles. He has a free email newsletter available to readers and is a the co-author of the New York Times bestseller book Trust Agents.

 

3. The Pros and Cons of Google+ Pages by Grandma Mary (Andrea Vahl) at AndreaVahl.com

If you haven’t yet been introduced to the Grandma Mary Show, you’re missing out! Grandma Mary is the alter ego of Andrea Vahl, and whatever her persona at the moment, I think this post is super smart. Google+ rolled out their new pages feature recently to allow businesses on Google+, but the system isn’t perfect – at least, it isn’t perfect yet. In this post, Grandma Mary goes over some of the points you need to understand about this platform if you want to create a page for your business, along with instructions for starting and whether or not you even need a page. From the post:

Why even have a page at all if you aren’t going to post there, aren’t going to circle anyone, and aren’t going to participate as your Brand Page?  If you don’t have time, if your audience isn’t there, then don’t create a Page, people!  This isn’t some land grab to see who can be in the most places at once!  If your customers are still all on Facebook, then stay on Facebook.  Take a poll – find out if they are over there!

Andrea is the co-author of Facebook Marketing All-in-One for Dummies and is the community manager for Social Media Examiner. You can also check out her various products to help you grow your business using social media. She’s on Twitter @AndreaVahl and @GrandmaMaryShow.

 

4. Public Posts: Are They Spam? by James Barraford at Media Tapper

This is actually a really interesting question, given that public posts are not only sent out to everyone who has you in a circle, but are also picked up by Google’s search engine. James weighs in with his opinion in this post, and also includes the opinion from some of his connections on Google+ about whether or not your public posts on this platform are spam. I think there are good arguments to be had on both sides of this debate, personally, and I certainly don’t want to see Google+ overrun with spammers and other undesirables. Still, I like to use Google+ for promotional purposes and almost all of my posts are public. So am I a spammer? Eek! Writes James,

The term spam gets tossed around a lot on Google Plus. I see it used frequently in situations where people don’t care for a particular post, thread, or superstar tech blogger. I don’t think I’ve seen a photograph of a beautiful mountain scene — that’s been shared dozens of times on my screen — be labeled as spam once. Have I seen +Robert Scoble resharers called spammers? You bet. Beauty is in the eye of the beholder and often people forget they have the power of mute… or uncircle.

After checking out his post on Media Tapper, you can add James to your Google+ circles or follow him on Twitter @barraford.

 

5. Google Plus Tips & Shortcuts by Andrew Shotland at Local SEO Guide

Holy resource list, Batman! Pretty much everything you every wondered how to do with Google+ is on this list, with tips about everything from Chrome Extensions to Searching to Hangouts. I can’t accurate describe to y’all how gosh darn useful this list is, and although hasn’t been updated super recently, it looks like Andrew does occasionally come back to add more information. This is one to bookmark, folks! Seriously. Even if you’re not using Google+ right now, bookmark this post so that when you’re ready to jump on board, you can make the process SO MUCH EASIER. Here are just a few examples of the tips and trick he includes in this post:

– If you make a post aimed at your “Friends” circle, people in that circle who aren’t yet inGoogle+ get mailed.

– After you add a circle in the ‘share’ dialog, hover over it and an option will appear to ‘notify about this post’. That helps you control whether people get mailed.

– You can share your G+ posts to Twitter and Facebook with this Google Chrome Extension.

You can add Andrew on Google+ here, as well find him on Twitter @localseoguide.

 

6. Study: Will You Abandon Facebook in Favor of Google+ by Brian Solis at BrianSolis.com

I love Brian’s blog because his posts are so in-depth and packed with information and analysis, and this post is no different. Brian polled nearly 2,000 people to see if they would leave Facebook to commit to Google+ instead. Many people are calling Google+ a game-changer, but there are still so many people still getting used to Facebook; I’m not sure the general public is ready to jump ship just yet. Still, those of us in the new media industry set the trends for everyone else in terms of social media, so I think Brian’s study is an important one.  From the post:

As I noted in my initial analysis, Google+ is not a Facebook or Twitter killer and I don’t think that’s the right lens for which to survey the social landscape. In the U.S., we have a few top traditional TV networks, CBS, ABC, and NBC. In social networking, we now have three top social networks to compete for global online attention and interaction. In this example, none of the traditional networks successfully captured the attention of every viewer possible nor did one network kill the other. Instead, the programming of each network attracts people through content, creativity, and timing, defining, segmenting and sharing the audience around shared interests. The same can be true in social networking.

Brian on Twitter @briansolis and you can also add him to your Google+ circles. He’s the author of Engage and The End of Business as Usual, both of which you can pick up on Amazon.

 

7. Why Google Plus Pages (Will) Beat Facebook. And Twitter by Caleb Garling at Wired

While I’m not sure I necessarily agree (or at least, I’m not ready to make a call either way at this point), I think Caleb makes a really compelling argument in this post, which pits Google+’s new pages feature against Facebook and Twitter. In the past few months, Google+ and Facebook have grown more and more alike as the companies try to one-up one another, but Caleb makes a good point that Google has the advantage of, well, being Google. Will Google’s advantage not be in the platform itself, but rather in their ability to draw on their other departments to promote and integrate Google+ profiles? Caleb writes,

This is where Google will have an advantage over Facebook: With a broad array of services like search and Gmail and Chrome and Android, Google offers tools that are fundamental to the online lives of so many people — and these can be tied to Google+. As Google+ evolves, Google will have the means to promote its social network — and the branded Pages within it — in ways that Facebook or Twitter cannot.

Check out the rest of Caleb’s post on Wired and then head to Google+ to add him to your circles or find him on Twitter @calebgarling.

 

8. How to Hold a Google+ Hangout and Why You Should by Marc Pitman at Social Media Examiner

Marc Pitman is pretty much the coolest guy in a bow tie ever (okay…the second coolest), and this post makes me like him even more – it’s everything you need to know about using Google+ for hangouts. I’ve personally never done it before, so I found his advice (and easy-to-follow instructions with pictures) super helpful. Actually, his post makes me want to check out this whole hangout thing, which is a real feat in itself, because I don’t really like being on camera (turning on my webcam makes me nervous!). From the post:

We all know that people only purchase from us when they know, like and trust us. That used to mean we needed to go to a lot of conferences to meet people. But a tool like Google+ Hangouts can help you do the interacting right from your desk. And as Google rolls out the ability to broadcast Hangouts, you’ll be able to extend your reach beyond the 10 people in the Hangout.

And as you do more Hangouts, and capture more images from those Hangouts, your company will stand out. People will know you’re approachable.

You can find Marc at The Fundraising Coach and add him to your Google+ circles, as well as follow him on Twitter @marcapitman. He’s also the author of Ask Without Fear, which you can check out if you’re interested in fundraising

 

9. Using Google+ Ripples to Connect with Influencers by Casey Henry at SEOmoz

This post outlines a really smart way to use Google+ and one that I don’t see many other people talking about. I think one of the benefits of Google+, especially over Twitter (my first love), is that it is less noisy, so there’s a better chance of getting through to the top people in your niche. Since I don’t use Google+ a ton (yet!), I haven’t really looked into Ripples and why it might be helpful, but wow – I think Casey hits the nail on the head when it comes to why you should definitely check it out. In this industry, networking is everything. Writes Casey,

Sometimes getting an influencer to share your content can be very difficult, if not impossible. Ripples provides an easy way for you to investigate who are the influencers of the influencers. Let me give you an example of how this might work in a real world situation. Let’s say I write a blog post on Google Analytics and am hoping to get Avinash Kaushik to share it, since he is a leader in the Analytics area. However, I don’t have a direct relationship with Avinash, so I need to find someone approachable who does.

After checking out how Casey goes on to use Ripples to connect with Avinash, you can check him out on Twitter @caseyhen. His personal site is GR Web Designs.

 

10. 14 Bloggers Share 14 Awesome Tips For Using Google+ by Srinivas Rao at The Skool of Life (guest post for Social Mouths)

Y’all know that my mouth waters when I see lists that feature advice from a bunch of different people, so this is definitely a post I wanted to share! In this guest post for Social Mouths, Srini talks to people like Kelby Carr, Karl Staib, and Angela England about how they use Google+ as a way to connect with readers, drive traffic, find interesting content, build their communities, and more. From the post:

I’ve been spending quite a bit of time on Google Plus and I’m finding that the quality of conversation with content creators is significantly higher there.

So I decided to put that theory to the test and ask some bloggers to share their best tips to on using Google Plus.

You can find Srini at The Skool of Life and BlogcastFM. He’s on Twitter @skooloflife, and you can add him to your Google+ circles here.

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. Google Plus – 5 Key Strategies to Get You Started by Wendy Moore (@wendy_moore)
  2. Google Plus as a Storytelling Platform by Chris Brogan (@ChrisBrogan)
  3. The Pros and Cons of Google+ Pages by Grandma Mary (@AndreaVahl/@GrandmaMaryShow)
  4. Public Posts: Are They Spam by James Barraford (@barraford)
  5. Google Plus Tips & Shortcuts by Andrew Shotland (@localseoguide)
  6. Study: Will You Abandon Facebook in Favor of Google+ by Brian Solis (@briansolis)
  7. Why Google Plus Pages (Will) Beat Facebook. And Twitter by Caleb Garling (@calebgarling)
  8. How to Hold a Google+ Hangout and Why You Should by Marc Pitman (@marcapitman)
  9. Using Google+ Ripples to Connect with Influencers by Casey Henry (@caseyhen)
  10. 14 Bloggers Share 14 Awesome Tips For Using Google+ by Srinivas Rao (@skooloflife)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List-Building
10 Google+ Users a-Sharing (this post)
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here, and don’t forget: If you wrote a post in 2011 about today’s topic (Google+), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas 2011: 11 Emailers List-Building

Author:

During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

You won’t get far in this industry without hear the phrase “the money’s in the list.” What that means is that you need to build an email list to make the most of the relationship you’re building with your readers. You can use your list for affiliate marketing, selling your own products, or even just driving traffic back to your site. So, today, I have a great group of posts from 2011 that talk about building and using an email list. Enjoy!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. Beginner’s Guide to Email Marketing for Bloggers by Paul Cunningham at Blogging Teacher

If you’re new to email marking and only have time to read one post, this is the link for you. In this post, Paul writes about the nuts and bolts to using email to connect with your readers. He goes over everything from how to avoid being called a spammer to what kind of content you should consider sending to your list. From the post:

Your mailing list is like a cup of coffee. Too hot and your subscribers can’t handle it. Too cold and it loses its appeal. But when you get the temperature just right they will enjoy what you serve up to them…

Getting that temperature just right means understanding your audience, and delivering them the right types of content at the right times.

After checking out Paul’s post, you can follow him on Twitter @paulcunningham.

 

2. 5 Most Powerful Ways To Build an Email List Online by Michael Dunlop at Income Diary

I like this post because it’s a list of tools that you can (and should) consider using to build your own email list. It’s important to remember that not every technique is going to work for every person. In fact, you might not like any of the list-building techniques in Michael’s post. But I think it is important to be aware of your options! Writes Michael,

Sending an email to your list about a product takes literally minutes. The reward is always thousands of dollars for me. If I did it 4 times in a month which isn’t much at all, that’s likely to be at least an additional $10,000 in revenue that month! Hopefully by now your excited about the idea of building a list.

Get out there and build that list, friends! After checking out Michael’s post at Income Diary, You can also find more from him at Retireat21, Fiked, Popup Domination, Site Profit Domination, Expert Photography, and Awesomeweb. You can also find him on Twitter @michaeldunlop.

 

3. Why the Money Really is in the Email List by Natalie Sisson at The Suitcase Entrepreneur

We keep saying that the money is in the list, but why is that? This post is part of Natalie’s Build Your Online Business (BYOB) series, and it’s a fantastic post to check out if you’re new to list-building and want to do a good job connecting with readers. As Natalie puts it, your list is your tribe, and being about to build that relationship with them is important! Building a list doesn’t have to be spammy. It can be about making real connections. Writes Natalie,

When I think about how many visitors I lost in the early days because I had nothing to offer and no way of being able to contact them again, it makes me kick myself. I also had this strange perception in my head that `list’ and ‘building’ were two dirty words. In fact they are two of the smartest words ever.

Natalie is on Twitter @womanzworld and you can also add her to your circles on Google+. Her Build Your Own Business Guide is available as an audio book, ebook, or complete package with coaching video.

 

4. Aweber vs. Mailchimp: Which is the Best Email Newsletter Service? by Tom Ewer at WPMU.org

Aweber and Mailchimp aren’t you’re only two choices if you’re interested in starting a new mailing list, but they are two of the biggest brands in the industry. I personally grappled with the choice, and ultimately went with Aweber, but I don’t know that I’ll stay with that decision forever, since Mailchimp is a fantastic services as well. In this post, Tom talks about about the differences between these two services and ultimately gives you his preference. Writes Tom,

Both services are popular with good reason. MailChimp’s no-cost entry level service is a huge attraction to many. But the general consensus leans in favor of AWeber when it comes to the most important aspects of list management, such as tracking and spam management.

You can find Tom on Twitter @tomewer and like his Facebook page. He also blogs at Leaving Work Behind, where you can sign up for his mailing list to download his free guide on keyword research and competition analysis.

 

5. The #1 Trick for Increasing Email Open Rates by Steve Scott at SteveScottSite.com

Your list doesn’t matter one iota if nobody opens the emails you send. In this post, Steve shares his best top for increasing your open rates – and I have to say, I 100% agree with him! I also love how he uses an analogy to describe what he means, and I think anyone who’s read or watched Game of Thrones will totally understand this post! Writes Steve,

In April, the TV show “Game of Thrones” premiered on HBO.  Like many shows on this network, each episode is part of a large story.  So you have to watch each to understand what’s going on.  In a way, it’s similar to the popular shows like The Sopranos, Lost or 24.

What draws people to shows like these is how they’re set up.  An important part of the plot is to create tension.  The writers introduce a number of storylines that are not resolved for many years.  People watch them because they feel compelled to get answers.

You can also check out Steve’s 45 Ways to Take Your Email Marketing to the Next Level or download his free online income guide. He’s on Twitter @stevescott1, and you can also like his blog on Facebook and add him to your circles on Google+.

 

6. Are You in the Three Danger Zones of Spamminess? by Phil Hollows at Feedblitz

This list is actually part of entire awesome blog post series about list building for bloggers by Phil, but I wanted to take a moment to highlight this one because I think a lot of list-builders are definitely in the danger zone. Your subscribers signed up for your mailing list. They want to hear from you. Don’t be too afraid to email them! But if you aren’t careful, email programs could accidentally label you as spam, and this means your message will be less likely to reach your readers. Writes Phil,

The thing is, of course, is that most bloggers are untrained as marketers. Specifically, we’re largely not trained as email marketers. We put up our subscription forms and hope for the best. Usually, that’s fine.

But sometimes that lack of expertise can hurt, because it can lead us to create content that ends up setting off content filters. It’s actually all too easy to do, in fact, because in social media we can easily add widgets and plugins that are designed for the web, but which can completely foul up your feed and eviscerate your mailings.

In addition to checking out this post and others in the list building for bloggers series, you can also buy Phil’s List Building for Bloggers ebook. He’s on Twitter @phollows and you can check out the Feedblitz Facebook Ap here.

 

7. Sephora’s Beauty Roulette: A Creative Email List Builing Tactic by DJ Waldow at Waldow Social

In this post, DJ offers a screencast mini case study on one company’s interesting way to get people to sign up on their email list. He talks about what Sephora (a makeup company) does write, along with what he believes they could be doing better. Hopefully, this will inspire you to think of some of your own creative ways to encourage people to sign up for your mailing list. From DJ’s post:

You can have the most compelling email creative and copy, the best subject line, the highest inbox deliverability; however, if you don’t have an email list to send to … well … you have nothing….

My friend and Social Fresh president, Jason Keath, shared this super-creative email list building technique from Sephora with me last week. The landing page has some dynamic aspects to it, so I figured it would be best to show you via a screencast (thanks, Screenr!).

You can find DJ on Twitter @djwaldow and is the original Social Butterfly Guy.

 

8. How to Get a Clean Email List – 3 Mailing List Maintenance Tips You Should Do by Paul Ventura at Converting Copy

This post was definitely a kick in the pants for me, because I’ve been neglecting my email list maintenance. Depending on the email management company you use, some of Paul’s tips might even help you save money! At the very list, his recommendations can help you understand your audience better and connect with them in a more relevant way. Writes Paul,

Just like anything else in your life, your website or business’ mailing list can become cluttered and require upkeep from time to time to continue working in your best interest. Here are a few mailing list maintenance tips you can use to get a clean email list.

You can get Paul’s free 10 Day Fast Track Affiliate Course if you want to read more from him, and you can also find him on Twitter @convertcopy and like his blog on Facebook.

 

9. The Most Important, Can’t-Ignore Law of Email Marketing by Lisa Barone at Outspoken Media

The “law” Lisa shares in this post may at first seem like common sense, but it is a law that is broken so often that I think it is super important to include on this list. Before you ever send a single message to your email list, make sure you understand Lisa’s post and make sure you don’t make the mistake made by so many so-called “experts” out there. Lisa writes,

Hey you! Yes…you, the one sending out all those email newsletters. We need to talk.

I mean, sure, we’ve already talked to some degree. We’ve talked about best practices for email marketing, how email is NOT dead and why it’s actually the Batman to social media’s Robin, but NONE of that matters if you ignore the most important email marketing law of them all. Get this wrong and the rest of it simply doesn’t matter.

Lisa is the co-founder of Outspoken Media and can be found on Twitter @lisabarone. You can also like Outspoken Media on Facebook and follow the company on Twitter @outspokenmedia.

 

10. Call It What You Want, It’s the Future of Email Marketing by Garry Lee at RedEye (Guest Post for Unbounce)

Grab a cup of coffee and sink your teeth into this post. It’s super smart and full of tips about what Garry calls “behavioural emails.” Yes, you can just mass email your list once or twice a week, but how effective are you really being? More importantly, how effective could you be if you did a little research? From Garry’s post:

In the past few years behavioural email has become one of the most effective forms of email marketing. Resulting in ROI figures as high as 750% and open rates of 70% it is certainly a strategy that online marketers are realising is essential to their online marketing (not just email) strategies.

Garry is the Director of Analytics and Usability at RedEye and you can find him on Twitter @garrylee316.

 

11. Episode 19 of The Daily Interaction: Savvy Email Etiquette by Farnoosh Brock at Prolific Living

This last link I wanted to share about email is actually a podcast from Farnoosh about a topic that is very important no matter what kinds of emails you’re sending: etiquette. This post is not about list-building or even about email marketing, but I think this is one of the most important topic matters you can ever understand if you use email, whether you’re emailing your list or just emailing with your friends. From Farnoosh’s show notes:

What is the most sensible, smart, savvy and professional way to use email in today’s world? I give you tips around things that have worked very well for me as well as things that have made me, well, you know, take a second look at my own approach, to say the least.

After listening to the podcast, you can check out more episode of The Daily Interaction here. Farnoosh is also the author of the Fear-Crushing Travel Guide, Motivation: From Goals to Greatness, and The 10 Minute Daily Invigorator, as well as the Comprehensive Guide to Green Juicing. She’s on Twitter @prolificliving.

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. Beginner’s Guide to Email Marketing for Bloggers by Paul Cunningham (@paulcunningham)
  2. 5 Most Powerful Ways To Build an Email List Online by Michael Dunlop (@michaeldunlop)
  3. Why the Money Really is in the Email List by Natalie Sisson (@womanzworld)
  4. Aweber vs. Mailchimp: Which is the Best Email Newsletter Service? by Tom Ewer (@tomewer)
  5. The #1 Trick for Increasing Email Open Rates by Steve Scott (@stevescott1)
  6. Are You in the Three Danger Zones of Spamminess? by Phil Hollows (@phollows)
  7. Sephora’s Beauty Roulette: A Creative Email List Builing Tactic by DJ Waldow (@djwaldow)
  8. How to Get a Clean Email List – 3 Mailing List Maintenance Tips You Should Do by Paul Ventura (@convertcopy)
  9. The Most Important, Can’t-Ignore Law of Email Marketing by Lisa Barone (@lisabarone)
  10. Call It What You Want, It’s the Future of Email Marketing by Garry Lee (@garrylee316)
  11. Episode 19 of The Daily Interaction: Savvy Email Etiquette by Farnoosh Brock (@prolificliving)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing
11 Emailers List-Building (this post)
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here, and don’t forget: If you wrote a post in 2011 about today’s topic (email marking and list building), PLEASE leave the link in a comment below to share with the community!

The 12 New Media Days of Christmas 2011: 12 Bloggers Monetizing

Author:

During the 12 New Media Days of Christmas, we’re counting down the days until Santa comes by featuring some of the best blog posts of 2011 from awesome writers within the BlogWorld community! Skip to the end to read more posts in this holiday series and don’t forget to leave a comment if you’ve written a post about today’s topic!

To start things off this year, I wanted to highlight a topic that I know is on many of your minds: Monetization.

Monetization can mean a lot of different things – everything selling ads on your sidebar to writing your own ebooks. I’ve gathered some of my favorite posts from 2011 about monetization across a number of topic areas; check them out!

Post too long? Head to the Quick Links section for just a list of the links included in this post without all the analysis and quotes!

1. Looking for Money in the Grass by Tom Webster at BrandSavant

Tom’s story of finding a $20 bill one day as a child perfectly describes one of the biggest problems in monetization today – junk science. In other words, we’re so hungry for an answer to how to best make money online that we don’t take a moment to verify facts or test a hypothesis. Worse yet, in my opinion, is that we’re willing to do what other bloggers tell us is “best” without taking the time to understand how these actions will translate to our own monetization efforts. Writes Tom,

We mine our tweets and retweets, and discover that noon is the best time for us to post. Or we discover that more of our emails are opened on Thursdays. In short, we look at historical data, and we find a $20.00 bill. We watch webinars telling us that we are more likely to find that twenty bucks on a weekend, or after midnight, or on a boat, or with a goat. We accept the easy answer – the “what.” We don’t ask the more difficult question: the “why.”

After checking out Tom’s post, head to @webby2001 to follow him on Twitter. You can also pick up the books he’s written: Twitter Users In America, The Social Habit, The Podcast Consumer Revealed or find him as the Vice President of Strategy and Marketing for Edison Research, a company best known for providing exit polling data for U.S. presidential elections.

 

2. How to Make Money Online Though Blogging and Writing by Kristi Hines at Kikolani

This is a different kind of post, focusing not on making money on your own blog, but on how to make money as a writer for other blogs. This is my main source of income, so it has a special place in my heart! Kristi’s post on making money as a blogger is amazing. I’ve been freelancing since 2005, so it’s rare to come across a post that is totally original and helpful. If you’re interested in making money online this way, this is a post you want to bookmark. She even covers topics like promotion in this post. Kristi writes,

No matter how you decide to make money online through writing, the one thing that you will need to do to make a good impression with the sites you write for is promote your posts. Blog promotion isn’t just for blogging contests. Blog owners and businesses will be more likely to want more content from you if your posts are some of the most popular ones on their site.

Like I said, this is one you’ll want to bookmark if you’re interested in getting paid to write blog posts. You can also find Kristi on Twitter @kikolani, add her to your Google+ circles, and check out her ebook, Blog Post Promotion: The Ultimate Guide.

 

3. My First Product by David Risley at DavidRisley.com

I love it people aren’t afraid to talk about some of the mistakes they’ve made or the processes that led to the success they have now. In this post, David Risley talks about his experiences mailing out CDs loaded with ebooks and software, and how the same ideas behind this product are still relevant today.

Writes David,

I eventually stopped selling that CD because times had changed. More and more people were using high-speed internet connections. And the medium of delivery was very much turning to the Internet rather than CD.

But, it all started somewhere.

With a necessity. And with me simply providing a convenience to my readers.

You can find David on Twitter @DavidRisley or add him to your Google+ circles. He leads The Inner Circle, an exclusive members-only club, as well as offers training programs for bloggers such as 3-Day Money and Blog Masters Club.

 

4. 101 Ways Monetize Your Blog Without Irritating Your Readers by the Inside CRM Editors

Holy list of resources. This is a fantastic post with over 100 links and tips to help you get started making money online. I love it when a post really delivers, and this one definitely does. They writers can compiled a list here that covers a huge number of monetization methods, from RSS ads to merchandizing to sponsored posts. From the post:

Blogging is big business these days, with some bloggers reporting six-figure or even million-dollar incomes. There are a number of ways that these bloggers earn such large paychecks, and the best know how to do it in a way that won’t scare off readers. Check out 101 ways that you can earn money from your blog and learn strategies for using these tools and methods in a way that’s reader-friendly.

Inside CRM is a great resource site for marketers and sales professionals. You can find senior editor analyst Chris Bucholtz on Twitter @bucholtz.

 

5. Should You Monetize Your New Blog Now or Wait? by John Chow at JohnChow.com

It’s one of the most commonly-asked questions: when should a blog be monetized. As monetization master John Chow says it best, though, there’s no right or wrong way to answer that question. It depends on your blog. However, just because you can monetize right away doesn’t mean that you necessarily should. In the post, John writes,

The right answer for you depends on what your goals for the blog are. If you’re goal is just to make a few extra bucks, then you can use Google Ads from the get go. If you’re looking to build a solid and lasting blogging business that will allow you to live the Dot Com Lifestyle, then my recommendation is to wait before putting on the ads. John Chow dot Com made no money for the first eight months of its life. There were zero ads on it and no affiliate promotion of any kind.

John then goes on to explain the reasons why waiting made sense for him and why it might make sense for you as well. After reading the post, you can find John on Twitter @JohnChow and like his blog on Facebook, where you’ll find information on how to download his Ultimate Blog Profit Model ebook for free.

 

6. Every Tool You’ll Ever Need To Create and Launch An E-Book by Jonathan Wondrusch at By Bloggers

Dudes. This is a seriously awesome post that really does include all the information you need to know to create your own ebook. It’s a super long post, but well worth the read, even if you’ve created ebooks in the past, because it will make your ebooks better. Even better, Jonathan includes both premium and open source/free products that will help you create your next ebook, so even if you’re on a budget, this post will be beneficial for you. It’s another “must bookmark” link! From the post:

While there are a lot of amazing tools to choose from, I realize that not everyone is going to be able to dish out the money needed for the higher end ones.  Mixed in with the premium products that are used in professional digital publishing, there are Open Source and free options included whenever possible.

Blogging Bootstrappers need to find a balance of keeping their expenses down, but also creating killer products.  With the tools listed, there’s no reason that won’t be possible.

Jonathan is on Twitter @bybloggers and you can also like By Bloggers on Facebook. In addition, he has a free ebook available called Epic E-Book Creation, and if you sign up for his mailing list, you’ll get the Bootstrappers Toolkit, which includes the The E-Book Creation Explorer’s Guide.

 

7. How To Increase Sales For Your Online Store By Tracking Custom Variables by Steve and Jennifer at My Wife Quit Her Job

This post is actually a follow-up to a post they published about using analytics tracking to improve their online store. Both are worth a read if you’re interested in merchandizing. Really, though, I find that their tips and techniques for using analytics to track sales can work for a variety of monetization methods, including affiliate sales and informational product creation. There are some fantastic methods outlined in this post.

Don’t get me wrong. The default tracking of Google Analytics is extremely powerful. But if you want to get down and dirty with specific aspects of your shop, you will need more power than what is provided out of the box with Google Analytics.

By default, Google Analytics spits out too much broad based information for you to interpret correctly. In order to effectively use analytics, you must learn how to filter out only the information you need and focus on what will make you the most money.

Also available on the My Wife Quit Her Job site, you can sign up for their mailing list to receive the free mini-course How To Create A Profitable Online Store In 5 Easy Steps. You can also follow them on Twitter @mywifequit and like the blog on Facebook.

 

8. 10 Quick Steps to Becoming a Virtual Entrepreneur! by Chris Ducker at Virtual Business Lifestyle

No matter how you’re monetizing, you need to start thinking of yourself as a business owner. In this post, Chris goes over nine steps to get started, and his awesome community chips in with lots of comments with more tips. There’s nothing “quick” about building an online business, but in actuality, when you break it down like Chris has in this post, it doesn’t have to be such a daunting undertaking. Writes Chris,

To become successful as a virtual entrepreneur takes more than just building a few niche sites and relying on Adsense (although we do enjoy it, don’t we VBL Niche Site Project peeps!?). I’ve taken a huge journey over the last couple of years, becoming more and more virtual as time has passed. And I’ve loved every minute of it.

So, today I thought it would be a good idea to create a small selection of tips and tactics for everyone to follow, if they are not ‘quite there’ in regards to ‘going virtual’.

You can find Chris on Twitter @chriscducker. He’s the virtual CEO of the Live2Sell Group, Virtual Staff Finder, and YourWebPA. You can also find him on YouTube and get his free ebook, Saving the Day the Virtual Way, by signing up for his mailing list on the Virtual Business Lifestyle sidebar.

 

9. A Counterintuitive Guide to Pricing Your Best Work by Tyler Tervooren at Advanced Riskology

I’m frequently asked how I price my services, and although I think the process is different for every person, I really like the argument that Tyler makes in this post: sometimes, you should give away your very best work for free.

Writes Tyler,

The rule I try to follow:

  • General and insanely useful = Free
  • Specific and insanely useful = Paid

The very best pieces of your work that apply to a general audience should be free and if someone wants it in a format that fits their unique situation, there’s a good opportunity to ask for a sale.

Don’t fret about giving away so much for free. That’s a silly problem, and I think too many people worry about it. Instead, worry about how you can give even more of your very best work away for free. When you do that, you find hordes of people paying when you ask them to even if they can’t personally use what you’re selling; they’re so happy with what you’ve given them already, they want to support you however they can.

Trust me, everyone; this post is worth a read. I’m into making money as much as anyone, but some of the points Tyler makes in this post hit the nail right on the head. After checking out the post, you can find Tyler on Twitter @tylertervooren and like Advanced Riskology on Facebook. He also runs the Guerrilla Influence Formula e-course and has a number of other products for sale at his store.

 

10. The Give Me Society by C.C. Chapman at CC-Chapman.com

On the other end of the spectrum from Tyler’s blog, there’s C.C. Chapman’s post about why you shouldn’t be ashamed to charge money when you have something of value to offer. I actually don’t think the two posts are in competition with one another – they both make the point that it is okay to sometimes do work for free, while other times charging for your time. I like C.C’s assertion that we don’t have the right to judge anyone for charging for a service or product. Writes C.C.,

I’ve been seeing more and more people complaining about individuals or groups deciding to charge for some of what they create. This give ME mentality reminds me of whiney first graders who can’t always get a cookie every time they ask for one. Not only do they want fries, but they want them drowned in gravy, covered in cheese and then fed to them by a half naked waitress with a cute smile. In other words, they want it all and they want it on their terms.

After reading the post, head to Twitter to find C.C. @cc_chapman or add him to one of your Google+ circles. You can also pick up a copy of the book he co-authored with Ann Handley, Content Rules.

 

11. Seven Ways You Can and Should Start Charging for Your Content by David Spark at Spark Minute

So now that I’ve included two posts about whether or not you should charge for your content itself (not just monetizing your blog with ads and the like), I wanted to highlight a post that reviews the different options you have for doing so, should you decide that this is the monetization route for you. This is a fantastic post from David Spark that covers everything from creating content tiers to fabricating scarcity. In his post, David writes,

Now that people are paying for digital content, and we’re making sense of what has value. How have people successfully charged for their content, and how can you do it? Here are seven successful techniques you can use to actually charge people for consuming your content.

Not all of these techniques are going to be right for you, but there are some good ideas here that you should be considering. After checking them out, you can follow David on Twitter @dspark and find out more about his social media company, Spark Media Solutions.

 

12. How to Create an Affiliate Program that Doesn’t Suck by Sean Ogle at Location 180 (Guest Post for Laura Roeder)

Normally, I try to include posts from the blogger’s own site, but this was such a great guest post that I just had to share it! One of the best ways to monetize is to create your own products, whether that’s some kind of informational virtual product (like an ebook or e-course), a physical product (like a print book or t-shirts), or an event (in-person or virtual like a webinar). To help make more sales, having a good affiliate program is key. In this post, Sean talks about how to make that affiliate program attractive. Remember, the more people promoting your products, the more sales you’ll ultimately make. Writes Sean,

Just yesterday I received an email about promoting a product that said this:

“Includes an incredible affiliate offer where you can make nearly 25% off every single sale!”

The product was $47 with a 20% commission and no other incentives.  I’m sorry but $9.40 just doesn’t excite me that much.

The reason most affiliate programs suck is because most owners of these programs care only about themselves.  They don’t want to devote the time and money to doing it right, which results in very few sales for you, and even less money for your affiliates – which let’s face it, is the whole point.

So how do we fix this?

Check out the post for the answer to Sean’s question, and then head to Location 180 to read more of his work. You can also follow Sean on Twitter @seanogle and join his membership community Location Rebel to learn how to build a virtual business. (This guest post’s host, Laura Roeder, is on Twitter too @lkr)

Quick Links

For those of you short on time, here’s a list of the links covered in this post:

  1. Looking for Money in the Grass by Tom Webster (@webby2001)
  2. How to Make Money Online Though Blogging and Writing by Kristi Hines (@kikolani)
  3. My First Product by David Risley (@DavidRisley)
  4. 101 Ways Monetize Your Blog Without Irritating Your Readers by the Inside CRM Editors
  5. Should You Monetize Your New Blog Now or Wait? by John Chow (@JohnChow)
  6. Every Tool You’ll Ever Need To Create and Launch An E-Book by Jonathan Wondrusch (@bybloggers)
  7. How To Increase Sales For Your Online Store By Tracking Custom Variables by Steve and Jennifer (@mywifequit)
  8. 10 Quick Steps to Becoming a Virtual Entrepreneur! by Chris Ducker (@chriscducker)
  9. A Counterintuitive Guide to Pricing Your Best Work by Tyler Tervooren (@tylertervooren)
  10. The Give Me Society by C.C. Chapman (@cc_chapman)
  11. Seven Ways You Can and Should Start Charging for Your Content by David Spark (@dspark)
  12. How to Create an Affiliate Program that Doesn’t Suck by Sean Ogle (@seanogle)

Other posts in the 12 New Media Days of Christmas series will be linked here as they go live:

12 Bloggers Monetizing (this post)
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

You can also check out the all the posts from 2010 and 2011 here , and don’t forget: If you wrote a post in 2011 about today’s topic (monetization), PLEASE leave the link in a comment below to share with the community!

12 New Media Days of Christmas 2011!

Author:

Last year, I did the 12 Days of Blogging to feature some of the most awesome posts across a number of categories, like writing and SEO. It was so much fun that I thought I’d do it again this year!

I’m changing things up a little, because as most of you know, BlogWorld isn’t just about blogging; it’s about all forms of content creation and new media!

So here are the posts from 2011:

12 Bloggers Monetizing
11 Emailers List Building
10 Google+ Users a-Sharing
9 Vloggers Recording
8 Links a-Baiting
7 Community Managers a-Managing
6 Publishers a-Publishing
5 Traffic Tips
4 New Media Case Studies
3 Must-Read New Media Interviews
2 Top New Media News Stories of 2011
 And a Partridge in a Pear Tree

This list will be updated as posts are published! For now, why not take a look at last year’s list, which features hundreds of awesome bloggers from around the world:

12 Writers Writing
11 Tweeters Tweeting
10 Guests a-Posting
9 SEOers Optimizing
8 Affiliates Selling
7 Facebook Users Updating
6 Launchers Launching
5 Golden Rules
4 Podcasting Hosts
3 Ebook Tips
2 Ethics Debates
And a Partridge in a Pear Tree (FREE EBOOK)

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