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Blogs are hot


Anyone tell you blogs or old news lately? Well not according to the New York Times, Washington Post, USA Today and several other major newspapers. Courtesy of Frank Barnako of Market Watch:

The number of visitors to the blog pages of the top 10 online newspapers grew 210% in the past year, far outpacing growth to the parent sites. Nielsen/NetRatings found that while the unique audience to online newspapers grew 9% from December 2005 to December 2006, the number of visitors to blog pages at the top newspapers skyrocketed and accounted for 13% of the parent sites’ total traffic.

Here are the most popular online newspaper blogs and their estimated December audiences:
  • USATODAY.com blogs, 1.239 million
  • The New York Times’ blogs, 1.173 million
  • SFGate blogs, 515,000
  • Washingtonpost.com blogs, 433,000
  • Boston.com blogs, 388,000.

Next time someone jaded blogger tries to tell you blogs are old news tell em to read a newspaper. The new media revolution is just beginning.

More on the Time Person of the Year Award


Darren Rowse who is a great blogging advocate gently chided Time earlier today for their person of the year award. When I first read his post, I thought he had nailed it, then I thought he was a bit harsh on Time and felt compelled to post this in his comments section which I wanted to repeat here:

“You know when I first read your post; I thought Darren has nailed it. Then one commenter said you were nuts to criticize time.

A couple of points, first off far more people read Time than any blog on the planet. More than most blogs on the planet combined in fact.

Just an idea of how Big time is:

“Time Inc. magazines are read 340 million times each month worldwide by 173 million adults over18 years of age. Two out of every three U.S. adults read a Time Inc. publication every month. In the last year, about 70% of women in the U.K. read a magazine published by Time Inc.’s IPC Media unit, the largest consumer magazine company in the U.K.

Time Inc. continues to account for nearly a quarter of the advertising revenue of all U.S. consumer magazines. Time Inc. ended 2005 with three out of the top four magazines in both advertising revenues and pages. People remained the #1 magazine in advertising revenue for the 15th consecutive year. Seven of the top 25 magazines in advertising revenues in 2005 were Time Inc. titles. “

So when a traditional media magazine this big recognizes how big new media has become it is a very big deal.

As new media content creators we often forget just how small we really are compared to the whole non blogging world out there.

I repeat this often because it bares repeating. Most people I speak to when I tell them about my blog, let alone my show BlogWorld ask me “what exactly is a blog?”.

These aren’t idiots living in caves. These are professionals, smart people, computer savvy people, business leaders and most of them have no clue.

That isn’t to say new media isn’t big it is and Time magazine just told the world about it.

No matter their motivations, what Time just did was a very good thing for bloggers, and new media content creators everywhere.

So if they get a few dozen, hundred, or thousand links out of it, I say good for them.”

/apologies for quoting myself. 
Now after posting that I re-read Darren’s post and changed my opinion of his intentions. it didn’t sound as harsh the second time. Well in the process of posting this, i re-read the comments section and notice he commented saying it was a joke =p. But I wasn’t the only one to take it that way. One of his commenters threatened not to link to Time to teach them a lesson.

By the way true to the blogosphere Time whatever their motivations has just potentially given the biggest single boost to new media ever, and people who make a living creating new media, advocating new media, consulting about new media are criticizing them for it.

Nobody bites the hand that feeds them like new media.

2006 Time person of the year is….New Media….Errr….You.


Oficially Time’s 2006 person of the year is you and me, and everyone who in their words:

You control the Information Age. Welcome to your world.

It continues:

But look at 2006 through a different lens and you’ll see another story, one that isn’t about conflict or great men. It’s a story about community and collaboration on a scale never seen before. It’s about the cosmic compendium of knowledge Wikipedia and the million-channel people’s network YouTube and the online metropolis MySpace. It’s about the many wresting power from the few and helping one another for nothing and how that will not only change the world, but also change the way the world changes.

The tool that makes this possible is the World Wide Web. Not the Web that Tim Berners-Lee hacked together (15 years ago, according to Wikipedia) as a way for scientists to share research. It’s not even the overhyped dotcom Web of the late 1990s. The new Web is a very different thing. It’s a tool for bringing together the small contributions of millions of people and making them matter. Silicon Valley consultants call it Web 2.0, as if it were a new version of some old software. But it’s really a revolution.

And we are so ready for it. We’re ready to balance our diet of predigested news with raw feeds from Baghdad and Boston and Beijing. You can learn more about how Americans live just by looking at the backgrounds of YouTube videos—those rumpled bedrooms and toy-strewn basement rec rooms—than you could from 1,000 hours of network television.

And we didn’t just watch, we also worked. Like crazy. We made Facebook profiles and Second Life avatars and reviewed books at Amazon and recorded podcasts. We blogged about our candidates losing and wrote songs about getting dumped. We camcordered bombing runs and built open-source software.

In other words we created new media, social media, conversational media, call it what you will but when a traditional media giant like Time recognizes it, odds are it is here to stay.

The amazing thing is we have barely scraped the surface of this new medium. Most people I talk to, smart people, business people when I tell them about our show, or about blogs answer “what exactly is a blog”, let alone a podcast, or a wiki. People involved in the new media revolution tend to forget most of the world still has no clue what we are doing here.

Articles like is evidence that some members of the traditional media are starting to pay attention. Reality is that is where most of the world still gets its news and they are just starting to learn about new media.
Others blogging this story: Mashable: YouTube is the winner.

Bloggers Blog:
While it is nice to see Time magazine acknowledging the power of the Internet, Time’s “You” actually leaves a huge number of people out. As high as 99% of all the people are left out if you follow the 1% rule. Many people may read blogs and many people may look at the videos on video sharing websites but the majority do not contribute any content at all.

Paul Kedrosky:

Time just named “you” its Person of the Year for 2006. Yes, it’s an incredible cop-out in a year when wasted multitudes died in Iraq, in a year containing newsmakers like Iran’s President Mahmoud Ahmadinejad, Korea’s Jim Jong-Il, and even Nancy Pelosi.

Micro Persuasion saw this coming two years ago:

Well, it looks like we were off by two years. Compare the two images below. The one on the right was created by Hypergene back in 2004. The one on the left came out today. Eerily similar eh? We needed the two years. This is a shift that’s bigger than blogging and citizen journalism.

Josh Hallett:

The question is, what about the people not taking part in creating/using any of this user-generated-content? Are they part of the ‘You’? Perhaps they should have a different cover of Time that says, ‘Them’.

Don Surber blogging journalist:

I like the choice. Technology can liberate people, which is why so many regimes are trying to keep the lid on the Internet as if it were Pandora’s box. Most of the technology is used for crap: baseball fantasy leagues, crotch shots of celebrities and spam, spam, spam.

FullosseousFlap’s Dental Blog:

Indeed……..The blogosphere and internet is much more significant than Ahmadinejad or Kim Jong-Il.

In fact, the blogosphere and internet media may well be those dictators downfall.

Thanks Time Magazine! You finally got ONE RIGHT!

I predict there will be lots of people blogging about this. Yeah I know it’s an easy shot but if Time can do it so can I.

New York Times embraces new media


Well sort of. Techcrunch and others are reporting that the NYT will now include links to Digg, Facebook, and Newsvine to all of their online stories. This will not include stories on their premium service.

Although you could always manually add The Times stories to news sharing sites such as Digg and Newsvine before, the capability to do it directly from the story means that The Times is paying attention to where its stories are shared, who reads them, and, more importantly, what they are saying about them.

Not a bad first step.

John Cook has some related news:

This didn’t make it in today’s story, but The NYTimes.com also is adding a new feature that allows readers to easily obtain permalinks. That’s gonna make life a lot easier for us bloggers, who have had to jump through hoops anytime they wanted to find a story link from The Times.

I hope this is true. I have linked to lots of times stories that go poof after a week or so.

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