You read blog posts as well as retweeting them? How does that work?
Cartoon: You Read Blog Posts?
You read blog posts as well as retweeting them? How does that work?
“12,000 Twitter followers and 25,000 subscribers on Feedburner are certainly impressive. But they aren’t what we in the banking business call ‘collateral.'”
“I got a trackback yesterday. I haven’t felt so nostalgic in ages.”
“I’m sorry – there’s nothing in the case law to suggest you can sue a guest blogger for alienation of your audience’s affection.”
Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.
Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.
Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.
Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.
Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.
Dear Gurus: It’s Time to Talk Less and Listen More
By Hadji Williams
It’s been about three weeks since Keith Elam, one of the most accomplished artists of my generation passed away.
As one-half of Gang Starr, Elam was truly a Gifted emcee who pioneered an ill poetic street corner philosopher’s eloquence not yet heard prior. Between his Gang Starr catalog and his groundbreaking Jazzmatazz work, he proved to source of seemingly Unlimited Rhymes. And his willingness to discuss everything from the writing process to manhood to parenthood to politics to crime made his lyrics truly Universal.
Looking back, April 19, 2010 saw the passing of perhaps the only non-east Indian who could rightfully call himself a guru with a straight face. Elam’s death also got me thinking about all the other so-called gurus out here…
A while back I met a guy who’d penned the definitive book on Twitter. I know it was the definitive book on Twitter because he said so. And so had his publisher. Now the guy admitted to never having worked for Twitter. To my knowledge he didn’t even know anyone who did. He hadn’t even been using Twitter very long himself. But no matter.
He had a book, a title, and full schedule of speaking gigs and media appearances to validate his self-inflicted gurudom.
Now, the easiest thing would be to insult, slander folks like this. That’d be the one-off sureshot that would garner plenty of RTs, comments, and e-daps. But instead, I wanna try something different, beginning with a question:
What if all the gurus, particularly those of us in marketing, PR and social media, just said—out loud:
“I don’t know.”
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