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24 Brilliant Bloggers Talk About Content Curation


Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Content Curation

Special thanks to Joel Zaslofsky for suggesting this topic!

The number of people who understand the value of online content is growing, and thus, content curation is becoming a more important topic. Pinterest, which is my personal favorite social network, is build on this idea of curating the content you like best, and each Brilliant Bloggers post here on the NMX blog is a form of content curation. If you start hunting for it online, the idea of better ways to manage content pops up time and time again.

True content curation isn’t just about bookmarking a link so you can come back to it later. It’s about organizing the content you enjoy in a meaningful way and, in many cases, being able to share the content you’ve curated. Content creators need to be involved in this conversation as much as possible, since it is easier for your content to be seen by the right people if it is curated and shared correctly. That’s why so many food, wedding, and fashion sites suddenly found that not only does Pinterest drive traffic, but it drives the right type of traffic – people who are more likely to become regular readers.

Be part of the conversation. Check out the links below about content creation and consider writing your own post with thoughts on how we can, as an entire world of Internet users, curate and share content more effectively.

Brilliant Blogger of the Week:

gianluca The Content Curation Guide for SEO by Gianluca Fiorelli

This post from Gianluca is from about a year ago, but it is still extremely relevant. And don’t let the title mislead you – although he wrote it with SEO in mind, it gives a good general overview of content curation complete with tons of tools to use for discovery and creation.

In addition, I highly suggest you follow up by reading his Social Media Curation Guide as well, which is a more recent addition that adds many more resources to Gianluca’s first post.

Don’t forget to follow him on Twitter at @gfiorelli1 and check out his website for more blog posts and information about his SEO services.

Even More Brilliant Advice:

  1. 3 Essential Content Curation Best Practices to Boost Content Marketing Performance by Lee Odden (@leeodden)
  2. 4 Content Curation Tips You Can Take from Brand Success Stories by Pawan Deshpande (@getcurata)
  3. 5 Cool Content Curation Tools for Social Marketers by Aidan Hijleh (@Benchmark_Aidan)
  4. 5 Tips for Great Content Curation by Steven Rosenbaum (@magnify)
  5. 5 Ways to Use Content Curation for Marketing and Tools to Do It by Susan Gunelius (@susangunelius)
  6. 7 Top Tools for Content Curation by JD Lasica (@jdlasica)
  7. 8 Ways to Discover Valuable Social Media Content by Andrea Vahl (@AndreaVahl)
  8. 12 Attributes of a Successful Content Curation Strategy by Heidi Cohen (@heidicohen)
  9. 23 Ideas for Content Curation by Danyl Bosomworth (@SmartInsights)
  10. 55 Content Curation Tools To Discover & Share Digital Content by Shirley Williams (@williampearl)
  11. Best Apps for Content Curation by Jennifer Good (@jennifer_good)
  12. Content Curation – 5 Ways to Succeed…Eventually by Jay Baer (@jaybaer)
  13. Content Curation: Definition and 6 Tool Options by Tom Treanor (@RtMixMktg)
  14. Content Curation: Find Time or Find Help. by Deana Goldasich (@goldasich)
  15. Content Curation Primer by Beth Kanter (@KANTER)
  16. Content Curation vs. Content Creation: Finding the Right Combination by Christina Walker (@chwwalker)
  17. Curated Content Delivery Formats: Beyond News Portals and Magazines by Robin Good (@RobinGood)
  18. How Do We Define Content Curation? (Weekly Q&A) by Ann Smarty (@seosmarty)
  19. How to Curate Content Like a Pro by Bob Geller (@rgeller)
  20. Is Social Content Curation The Next “Better” Thing? by Kelsey Jones (@wonderwall7)
  21. The Difference Between Content Curation and Link Spraying by Erica Ayotte (@inthekisser)
  22. The Right Way and Wrong Way to Curate Content by Blog Bloke (@BLOGBloke)

Did I miss your post or a post by someone you know about content curation? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Vine

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.


  • Joel Zaslofsky

    Hey Allison,

    Thanks for doing a round on content curation! I have a treasure trove of resources on the topic, but it would be overwhelming in the comments on a blog post. Some other day perhaps…

    But you did introduce me to a bunch of interesting new folks. Nice job curating the people talking curating!

    • Allison

      Cur-ception. :-p Thanks again for the topic idea!

  • Tom Treanor


    Great post and thanks for including Right Mix Mktg! I really liked Andrea’s post in SME as well (awesome practical tips) and I’m looking forward to checking out some of the others.


  • John Watson

    This is very true. I have just started a new online business and with it a new blog, and I don’t think any one of my friends have actually taken the time to read my blogs. So I have now made the decision to attend networking events to gain new professional friends that I won’t feel bad about asking as they will want me to do the same for them.

  • Deepak Rupnar

    Hey Alli.. Superb post and thanks for including Right Mix Mktg!

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