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Prominent Tech Bloggers Point Domain Names to Google+ Streams


With the launch of Google+, it’s stirring up questions about whether or not blogging as a form of personal expression is dead. With prominent tech bloggers such as Kevin Rose (founder of Digg) and Bill Gross (founder of Idealab) shutting down their blogs and pointing their domain names to their Google+ streams, it definitely makes you wonder.

Go ahead. Type in www.kevinrose.com and see where it leads you. Yep, right here – https://plus.google.com/u/0/110318982509514011806/posts – to his Google+ stream.

What’s Mr. Rose’s reasoning behind this move? He said, “G+ gives me more (real-time) feedback and engagement than my blog ever did”.

Google+ not only allows users to interact with their friends, share links and interesting finds, but it also allows you to blog at length. Obviously blogs in general aren’t dead, but it seems their original purpose may be. Now of course, bloggers who monetize their personal blogs wouldn’t make a switch like this, but the ones who solely use it for self-expression just might,

What do you think? Is Google+ changing the blogosphere as we know it?


  • Tim Bourquin

    I think that’s a dangerous game. Sure Google isn’t going anywhere, but can we be 100% certain it won’t be the MySpace of social networking 5 years from now?  I still believe having your own place in the world to call home no matter what the hot new place to be is, is the smart thing to do.

  • Ewan Spence

    Hold on, there;s no doubt that Kevin Rose is an edge case. He could point his domain wherever he likes, and it’ll be “news” and people in the Valley and elsewhere would know. The same is not true for 99.9999% of bloggers. Five years ago, Rose would likely have pointed to Friendster. He can use his clout to move around, when ost people can’t.

    I’ll happily put content in Google Plus once I work out how to make it be higher up the funnel that ends up at my blog, rather than make it my online nexus. Because I want to be in control of my nexus, pure and simple.

  • Gail Gardner

    Might be a publicity stunt. Bad idea for anyone with common sense. Google already has too much power over whether you get traffic or not and that power is growing rapidly. Handing them the rest of your visibility to do with as they please is nuts. 

  • BlogWorld Expo

    Your blog is your boat, Google +, facebook, twitter etc are the ocean. Your job is to try and catch the fish and bring them onto your boat. Not throw them back in the ocean.

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