Earlier today, Deb announced the that there would be a “How to Sell Your Blog” panel at BlogWorld. It’s a topic that doesn’t really blow my skirt for one main reason: I don’t actually want to sell my blog. I like writing posts for my blog. I like having control over the blog’s direction. I like using my blog as a home base. If someone offered me a million dollars for my blog right now…well, I’d probably say yes, because damn that’s a lot of money. BUT if someone offered my the fair value for my blog right now, which is considerably less than a million dollars, I wouldn’t be interested.
The more I think about it, though, the more I am actually hope that this panel fits into my BlogWorld 2010 schedule. Even though I don’t want to sell my blog at the moment, I’m excited for the panel for a number of reasons – and you should be, too:
- You’re going to want to sell someday.
No one lives forever, so even if you blog at a single site for the rest of your life, eventually, you’ll have to hand over control to someone else. I’m guessing that a good 99.9999999 percent of people won’t want their children to inherit their blog on their deathbed. No, you’ll want to sell it long before then. All of the tips covered in this panel will prepare you for when that day comes, be it next month or ten years from now.
- The panel will cover some great content tips.
Deb already announced that one of the topics covered in this panel is “how to have a blog people want to buy.” Even if you aren’t selling, having a blog that garners interest is definitely a good thing. If people want to buy your blog, it probably means you’re driving traffic, ranked high on Google, etc., so the content tips you can learn from this panel are in valuable, even if you don’t want to sell right now.
- You’ll get to meet some movers and shakers.
People on this panel have sold their blogs…for a lot of money. Some of them may not be as well known as popular social media and Internet marketing bloggers presenting at BlogWorld, but they are innovative people with strong business senses. They’re the cream of the crop. They’ve done what we all want to do – created super successful blogs. So successful that other people bought them! I’m willing to bet you’re going to see a lot of movers and shakers, so to speak, in the audience too. You’ll benefit from the questions they ask, and maybe even get to meet some of them after the presentation. They should call this panel “How to be the Most Successful Blogger You can Possibly Be.” It’s going to attract people from every niche and at every experience level.
I’m pretty sure that I won’t get to attend half of the panels, speakers, etc. that I want to see while at BlogWorld. When Deb announced this panel, I thought, “Oh good. That’s something I don’t have to worry about adding to my schedule.” Except now that I think about it…I do. I want to be there, just like I want to be at every other session announced so far, even in niches unrelated to my own.
Guess it’s time to start working on that cloning machine.
Allison Boyer is a writer for BWE’s blog and the owner/manager of After Graduation. She’s quickly realizing that she’s not smart enough to build a cloning machine in three months. She should have started working on this earlier this year.
Image credit: sxc.hu