What’s good, everyone? My name’s Hadji Williams. I’m a long-time blogger and social media junkie; I’ve been online since Netscape 2.0 was fresh and 3.5-inch floppies were cool. Additionally, I’m a veteran of the advertising, marketing worlds. (but don’t hold that against me.)

And last but not least, I’m the Arts/Entertainment Track Coordinator for the 2010 BlogWorld & New Media Expo. In that capacity, I’m working with Rick Calvert, Dave Cynkin, Patty Hoskin and the BWE crew to bring some really cool music artists, forward-looking label execs and other entertainment insiders to come to #BWE10 and not only discuss the nexus between social media and the music/entertainment industries but also put on some great performances.

That’s right y’all. If all goes according to plan—and so far, so good—there will be music plus more than a little mayhem at Mandalay Bay this October.

Now, I don’t want to give too much away at this point; mainly because I’m a tease. Secondly, because we need to finalize a few things yet. But I can disclose the following for now:

(1) The Arts/Entertainment Track will be 4-6 panels packed with people who are actually doing things in this space, not talking heads and wannabe gurus spewing buzzwords and pointing out the obvious.

(2) The artists who come thru will actually know what they’re talking about as it relates to social media. They may not be experts, but they’ll have some relevant insights that we can all learn from. (And maybe some juicy insider stories, as well.)

(3) The performances will be great. Whether they’re major label platinum sellers or hungry indies, I’m gonna make sure of one thing if nothing else:

They will rock, and rock hard!

And by that, I mean the artists who play at BWE are gonna be good. Lookit, it’s Vegas and we want you to party with us, so were’ gonna do our best to secure some talent worth partying with.

(4) There will be range.

And by “range” I mean hiphop, soul, rock, pop, maybe some country even,who knows? I’m a reasonable fellow (once I’ve had my meds at least) so i know that BWE10 is only 3 days long and we’re not trying to be SXSW Jr or Coachella-lite, but I’m doing my best to get a range of quality artists that will appeal to as many BWE attendees as possible. Again, we want everyone to learn and share and connect. But we also want you to have fun.

Well that’s about it for now. I’ll be checking in every few days or so with updates, ideas, announcements and random musings to share.

Once again, thanks for reading. And I hope y’all are excited as I am about BWE10. It’s gonna be a blast!

Talk to you soon,
hadj