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November 2007

"Amping Up" your WordPress Blog!

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Right before lunch Jeremy & I had the opportunity to sit on a session that was all about getting your WordPress blog ramped up via search engine optimaztion, performance techniques and other interesting topics. The two main topics were SEO and Performance tweaking within wordpress. That’s what I’ll be touching on here with this post.

Content & SEO is so important in today’s blogging age. That being said there are a few things that you can do with your blog that will assist you with these items. First, the Google site map plugin and the SEO title plugin are both easy to install and are two of the best ways to attain better search results on your blog. Also, another item of consequence as far as SEO is concerned would be using descriptive titles in your posts. Ask yourself “If I wanted to find this post, what would I search for?” Asking this simple question can make a big difference when it comes to other people finding your posts online.

As far as performance aspects are concerned there are quite a few items that one can do to make the end user experience that much better and easier. Here’s a list from the presentation:

  1. WP-Cache Plugin
  2. static files hosted on another domain and/or box
  3. all JS located after the end body tag

Overall this session was a great one and we all walked away with some serious new insights towards helping our end users and their experience on our blogs.

“Amping Up” your WordPress Blog!

Author:

Right before lunch Jeremy & I had the opportunity to sit on a session that was all about getting your WordPress blog ramped up via search engine optimaztion, performance techniques and other interesting topics. The two main topics were SEO and Performance tweaking within wordpress. That’s what I’ll be touching on here with this post.

Content & SEO is so important in today’s blogging age. That being said there are a few things that you can do with your blog that will assist you with these items. First, the Google site map plugin and the SEO title plugin are both easy to install and are two of the best ways to attain better search results on your blog. Also, another item of consequence as far as SEO is concerned would be using descriptive titles in your posts. Ask yourself “If I wanted to find this post, what would I search for?” Asking this simple question can make a big difference when it comes to other people finding your posts online.

As far as performance aspects are concerned there are quite a few items that one can do to make the end user experience that much better and easier. Here’s a list from the presentation:

  1. WP-Cache Plugin
  2. static files hosted on another domain and/or box
  3. all JS located after the end body tag

Overall this session was a great one and we all walked away with some serious new insights towards helping our end users and their experience on our blogs.

Pro Blogging Tools & You

Author:

Tris Hussey and Marshall Kirkpatrick just got done with their short session on Pro Blogging. It was all about the tools that every serious blogger ought to be using. A few of the great ideas and suggestions taken from this session are as follows:

  1. RSS is Essential
  2. Don’t be afraid to not be able to read everything you get in your RSS reader.
  3. Offline Blog editors are essential. Ecto, Windows Live Writer, ScribeFire
  4. Free Graphics editors! Gimp & paint.net
  5. Read, Write, Link, Comment!
  6. Blogging is still about passion and relationships; successful power bloggers keep feeding these.
  7. Keep post counts down so things don’t get lost in the wash
  8. use the post time function on your blog to keep your post stream constant
  9. let your readers catch up with your content
  10. Most importantly – Listen to your readers!

Pro Blogging Tools & You

Author:

Tris Hussey and Marshall Kirkpatrick just got done with their short session on Pro Blogging. It was all about the tools that every serious blogger ought to be using. A few of the great ideas and suggestions taken from this session are as follows:

  1. RSS is Essential
  2. Don’t be afraid to not be able to read everything you get in your RSS reader.
  3. Offline Blog editors are essential. Ecto, Windows Live Writer, ScribeFire
  4. Free Graphics editors! Gimp & paint.net
  5. Read, Write, Link, Comment!
  6. Blogging is still about passion and relationships; successful power bloggers keep feeding these.
  7. Keep post counts down so things don’t get lost in the wash
  8. use the post time function on your blog to keep your post stream constant
  9. let your readers catch up with your content
  10. Most importantly – Listen to your readers!

Social Media Landscape

Author:

We just got out of our first session in which we were able to hear Chris Heuer and Marshal Kirkpatrick speak on the Social Media Landscape. It was definitely an interesting discussion group and the Q & A session after the talks was full of compelling conversations.

The main point Chris seemed to keep coming back to is that Social Media enables us to tear down the walls between eachother. It opens all of us up to one another and it allows us all to connect with the community around us and bond with it. In the end the Social Media Landscape is up to us and what we make of it.

Chris answered the question about “What is Social Media?” this way: “Its evergreen & persistent, it creates more opportunities to be found, puts a human face on your business, builds trust in the market and allows you to co-create with your customers.” Thinking back on this statement it is so true and we apply it every day to our Social Media usage whether we realize it or not.

Marshall was the story teller of the discussion. Whether it was a story about Mike Arrington or a story about a mother podcasting he was able to give us all some real life examples of the power of Social Media. That being said a few things that really stood out from Marshall’s part of the discussion are as follows.

  1. It’s not just upper class white dude creating this social media, it’s everyone
  2. Podcasting has genuine usefulness
  3. The role of gatekeepers and editors is changing, it’s becoming the roll of bloggers to be the editors and the pickers and choosers of what information is relevant.
  4. there’s no eraser, once it’s out there it’s out there
  5. people get freaked out about the fact that we now have the possibility to publish whatever we want.
  6. Open up data and reach out to the bloggers
  7. citizen journalism being integrated with main stream media is something we’re going to start seeing with more frequency as time goes on.

The session was a great kick off to Blog World Expo. Be sure to keep checking back here for more posts on what is going on here at BWE.

Breaking News: Anil Dash Of Six Apart To Speak At BlogWorld

Author:

And the hits keep coming. Just confirmed tonight, Anil Dash of Six Apart will be joining us Friday morning to talk about “Why Blogs Matter”, which promises to be a high-level look at blogging (appropriate, since it leads into Leo Laporte’s session on the future of tools), but will also have some really practical exclusive insights into Six Apart efforts like OpenID and OpenSocial, and the impact these will have on their popular platforms including Movable Type, LiveJournal, TypePad, and Vox.

We are really excited to have Anil join the program and hope you are too.

Q: What do Stocks, Blogging and Vegas all have in common? A: InvestorVillage

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**The following is a post from one of our sponsors and exhibitor InvestorVillage. **

That’s right. InvestorVillage—or “iV” as our members affectionately call us—is proud to sponsor the 2007 BlogWorld & New Media Expo in Las Vegas. Arriving admittedly a bit late to the stock blogging party, we figured we had better get a jumpstart on the competition by being an early sponsor of this seminal event. After all, the blogging buzz is only getting louder, so we’d be crazy not to embrace the power and possibilities of this and other emerging social media.

For those of you in the market who may not have heard of us yet, InvestorVillage is virtual home to a robust community of self-directed investors who use message boards and private messaging to share information about stocks 24/7. Our current user base is made up of approximately 370,000 monthly visitors and is growing by word-of-mouth (and click-of-mouse) every day. We recently launched version 2.0 of our website and part of the focus of our redesign efforts was to accommodate stock bloggers. After all, many smart, market-savvy investors use our site for research and networking purposes—so why not offer them a contextually relevant environment in which to blog about their favorite stocks, sectors or the broader markets generally? The beauty of our platform is that our most active boards represent a ready-made audience for bloggers to tap into. And while the message board and blogging cultures can be quite different, we believe that we are uniquely positioned to bridge this cultural divide. For example, in addition to offering a traditional blog directory, we have organized our site so that each stock community has a mini-directory of blogs tagged to each specific stock. This makes it easy for investors to find relevant stock blogs organically. And with a niche space for stock blogging built right into our site, iV message board posters and lurkers will have the opportunity to read informative blogs they might otherwise have missed. At the same time, stock bloggers will quickly reach relevant audiences and gain exposure to potentially valuable sources of material on message boards not only buzzing with intelligent life and lively debate, but effectively managed, allowing for civilized communication and the efficient flow of information. Who knew? LOL.

As for the Expo itself, BlogWorld is shaping up to be a first-rate event and we are excited to be a part of the action. As a networking opportunity, the Expo offers us unprecedented access to the movers and shakers of the blogosphere. I have no doubt we will come away with a wealth of technological and marketing knowledge. This is particularly attractive to us since one of our strengths is that we are not “off-the-shelf.” We do all our development in-house, which allows us to evolve our blog platform and technology almost in “real-time” to accommodate the particular needs of stock bloggers.. Of course it won’t hurt to see firsthand the latest and greatest from the development side of the blogosphere. And finally, to put it in the simplest terms, being a BlogWorld sponsor in Vegas is a great way to get our name out there. Hope to see you on The Strip! Oh, and the next time you feel like blogging about your favorite stocks, remember to do it at InvestorVillage.

Best wishes,

Blue

Ralph “Blue” Kidd
Co-Founder, Chief Community Advocate
InvestorVillage
504-250-0021
blue@investorvillage.com
Your Voice Inside iV

Political Bloggers Speaking at BlogWorld

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This is a great line up if I do say so myself! Hugh Hewitt, Jerome Armstrong (MYDD), John Hinderaker (Powerline Blog), Jeralyn Merritt (Talk Left), Glenn Reynolds (The Instapundit), Joe Sudbay (America Blog), Ed Morrissey (Captains Quarters), Sean-Paul (The Agonist), NZ Bear (TTLB), Pam Spaulding (Pam’s House Blend), Jim Hoft (Gateway Pundit), Brad Friedman (Brad Blog), Mary Katherine Ham (Townhall.com) Nate Wilcox, Dean Barnett (The Weekly Standard), Professor David Perlmutter, Michael Medved, Roger L. Simon, Kevin from Wizbang and more.

Now I know what you are thinking. You normally wouldn’t find half of these folks hanging out with the other half and that is exactly what makes it such a great line up! One thing they can all agree on, is blogging beats the MSM any day of the week.

Register Now and join us for some some great discussion, some great debate and a few fireworks.

Blogworld Expo to Host Exclusive Sneak Preview of the Critically Acclaimed Feature Film The Kite Runner

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We are very excited to announce that on Wednesday, November 7, following the Executive and Entrepreneur Conference, the BlogWorld & New Media Expo will host a private preview of The Kite Runner. All BlogWorld attendees and exhibitors are invited to attend but there is very limited seating so RSVP now to save your seat.

The film is an adaptation of author Khaled Hosseini’s acclaimed best-seller. Immediately following this exclusive screening, The Kite Runner’s lead actor, Khalid Abdalla (United 93), will conduct a Q&A with film critic and nationally syndicated radio personality Michael Medved. Michael considers The Kite Runner “one of the year’s best films. Beautifully crafted, wildly ambitious and altogether unforgettable.”

This highly anticipated film is not scheduled for release until December 14, but blogging conference-goers don’t have to wait! The Kite Runner preview will begin at 9:00 p.m. (PT) at the United Artist Showcase 8 Theatre in Las Vegas. Register now to be part of this exclusive event!

Enter BlogWorld's Wiki Contest!…Who knew Wikis were this easy?

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We’re learning more about Wikis, so my partner Dave worked with BlogWorld exhibitor MindTouch to come up with a fun way to get us on the road to becoming Wiki authors and editors…and if you haven’t noticed in the nav menu on the BlogWorld event site, our BlogWorld Wiki is live!

Dave had never edited a Wiki before, but while IM’ing with Aaron Fulkerson (MindTouch co-founder) as the Wiki site was being completed, he had a slight info change for the contest page and Aaron told him to edit it himself. During the next 4 sentences that Aaron IM’d, Dave had already registered, logged-in and edited the page. He called me and said “Rick, this was pretty amazing…Aaron was telling me how to edit the Wiki, but while he was typing, I’d already logged-in and edited it within a few seconds, just as if it were a Word doc…How easy is that?”

MindTouch will be demonstrating this user-friendly Deki Wiki open source mashup platform at BlogWorld, and awarding prizes for the best wiki pages in the contest…so take a minute to start your wiki page, see how easy it is, and you might win a cool prize from MindTouch!

MindTouch will be launching a new shared hosting service for the Deki Wiki platform at BlogWorld (two versions, a basic Free level and a Pro level), and all contest participants will receive a FREE 1-year Pro hosting package (value is $120/year), which gives subscribers 10GB of file storage space and additional site customization tools. This is a great way to easily get started with community collaboration and application mashups, by adding a Wiki site as an extension to your blog; visit the MindTouch booth on the Expo floor for details.

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