Read this great post by Darren Rowse. Here are a couple of snippets:
The idea of passive income is obviously one that many people strive for – and itâ€™s a term that Iâ€™ve heard used many times to describe online income streams – including blogging.
Unfortunately I wouldnâ€™t use the term passive income to describe blogging for money.
While there are a few aspects which could be described as passive – the overall experience that Iâ€™ve had is anything but passive.
Running a successful and profitable blog (or blogs) takes a consistent amount of work over the long term. This work needs to happen throughout the life of a blog – from the early days when youâ€™re trying to establish yourself in a niche – through to those times when your blog â€˜maturesâ€™ and youâ€™re hit with a whole load of new responsibilities and pressures.
This is a great reality check for stary eyed wanna be A-list bloggers. If you are earn or wish to earn money from your blog I highly recommend reading the whole post.
Blogging is kind of like sales.Â A very low paid easy job, and potentially a very high paid hard job. Some folks may be lucky but in the end hard work and talent can make you a lot of money blogging. If you think you can put up a few posts, get some big links and take it easy, it ain’t gonna happen.