Five Quick Social Media Tips for Brick-and-Mortar Businesses

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It took radio 38 years to reach 50 million views, 13 years for TV, four for the Internet. Facebook got there in nine months. The iPod got there in a couple days. How do brick and mortar businesses keep up? Social media isn’t optional anymore. We’re out of the Technology and Information Ages and into … [Read more]

No More Excuses: Top 10 Reasons to Start a Business Blog in 2014

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A few weeks ago I taught a blogging webinar for consultants as part of a social media education series. At the beginning, I did quick survey to gauge the knowledge base. Not surprisingly, my audience ranked high on awareness and interest in social media, and also appeared savvy in running their businesses. What I didn’t … [Read more]

“Own the Good You Do”: Scott Stratten’s Advice for Businesses on Twitter

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Every time a business joins Twitter, an angel gets its wings. It means they’re going to at least try the social media thing. Getting businesses to realize the power of social media is half the battle. Whether or not they use this platform well is another story. Recently, I like the advice Scott Stratten wrote … [Read more]

Do Bloggers Need to be on Google+?

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The principle behind the founding of Google is quite simple: Some webpages are much more important others. How do they decide which are the most important? Basically, importance is given to content that Google believes answers questions users have about a particular topic better than other webpages. The face of internet search technology was completely … [Read more]

Top 10 Mistakes Beginner Bloggers Make With Pinterest

Pinterest is a social network that focuses on sharing images… visuals, as opposed to text. Bloggers can use Pinterest to their advantage for promoting products, services and building your brand online. Yet, there are some major mistakes beginner bloggers need to avoid when it comes to Pinterest. Here are the top 10: 1. Using Dull … [Read more]

Class in Session: Social Media Lessons from the Nation’s Best Schools

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Many of the nation’s best universities have discovered that social media is an excellent way to reach, impress and attract top-notch students. Harvard and the University of Pennsylvania are among the most active schools in this arena, turning to Facebook, Twitter, YouTube, Pinterest, Instagram, blogs and message boards to inform, entertain and recruit. Can business … [Read more]

How Social Media is Changing the Face of Hiring

Social media has made a huge impact on recruitment and the recruitment process. Companies, head hunters, and recruitment agencies are turning to social media sites to promote available positions, research potential applicants, and make a decision on whether the applicant they have chosen is the best match for their business. On average, recruitment statistics show … [Read more]

Struggle to Juggle: Three Marketing Kickstarters To Do Right Now

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National Small Business Week celebrates its 50th anniversary this June on a high note:  According to the Small Business Administration, half of Americans own or work for a small business. While this is a glowing testament to America’s entrepreneurial spirit, one of the biggest conundrums small businesses still continually face is marketing: knowing they need … [Read more]

25 Brilliant Bloggers Talk About Vine

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]

12 Ways Blogging Would Be Different Without Twitter

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It’s hard to imagine a world without Twitter. It was the faster-growing social network in 2012, and 1/5 of all US Internet users are also active on Twitter.* For bloggers especially, the world would be very different without Twitter. But maybe there’s something we can lean from that. Twitter is an amazing way to reach … [Read more]