15 Brilliant Bloggers Talk About Writing Persuasive Content

henneke

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]

30 Brilliant Bloggers Talk About Landing Pages

Cameron Chapman

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]

The Unintentional Thought Leader: Seven Steps For Small Business Blogging

Click to tweet this quote!

When I launched Marketing Sparks three years ago, “thought leadership” was not a goal. Discuss issues I care about? Yes. Stoke my desire to write? Absolutely. Maybe even attract new business as a bonus? Of course. Over time, though, I discovered that a certain style of writing could help position my small business blog as an authority and go-to expert. … [Read more]

Consumers Are Connected: Are You?

cell phones

Just the other day, I went shopping with a friend of mine who is obsessed with her phone. She checked into the mall via Foursquare, telling others exactly where she intended to shop. We found some cute shoes, which prompted her to like the brand on Facebook, and before leaving the store, she double-checked movie … [Read more]

Are QR Codes Dead?

stefan pinto qr ad

If QR codes are already dead, its epitaph would read “we hardly knew ye.” It seems like just yesterday that someone was explaining a QR code to me, and I’m a pretty tech-savvy person. I know that some of my less Internet-y friends don’t understand or use them, my sister doesn’t even have a smartphone, … [Read more]

The Story: Building and Growing Online Communities

Debba Haupert bio photo Girlfriendology

Session: Successful Solutions for Building and Growing an Online Community Speaker: Debba Haupert Question: How do you build an online community? The short answer: two girlfriends were dealing with cancer and I felt helpless. I wanted to know how best to be there for them. I also found myself with a strange, overwhelming need to … [Read more]

Why Authenticity Is A Lie (Bad) Marketers Tell

Lisa-Barone-3

Session: Creating Your Blogging Superhero Speaker: Lisa Barone Hi, I’m Lisa. It’s time for an intervention. Bloggers and social media-types will stand on their heads to tell you that what your audience really wants is a more authentic, transparent version of your brand. They want you to bare it all on your blog, on Twitter … [Read more]

19 Brilliant Bloggers Talk About QR Codes

search engine land

Brilliant Bloggers is a weekly series here at BlogWorld where we look at the best posts from around the web all surrounding a specific topic. Every week, we’ll feature three of the most brilliant bloggers out there, along with a huge link of more resources where you can learn about the topic. You can see … [Read more]

Keep Your Contests Simple!

bella

… by Steve Piacente It seemed like a good idea. Everyone said it was a good idea. My idea for a contest for my self-published book. And yet, when it came time to actually taking the “Script -Trailer Challenge,” it turned out very few wanted to be bothered. Contests and challenges have been around since … [Read more]

Controlling the Message

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… by Steve Piacente I booked a booth at the recent BEA Conference in New York and, like every other self-published author, scrambled to attract media attention. As a former reporter, I was aware this was only part of the battle. The other part was remembering that success might not lead to the result I … [Read more]