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17 Brilliant Bloggers – Blogging During the Holidays

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Blogging During the Holidays

Blogging during the holidays. Are you excited about it? Or do you dread trying to keep up with it? There are many ways to handle blogging during the holiday from refraining from blogging altogether to just writing a fluff post every day. Neither of these is a great idea if you are really building a business.  We found some bloggers who have really great ideas to help you out.

The following list of brilliant blog posts will give you some practical help. And don’t forget to check out our own post about how to effectively schedule blog posts.

Brilliant Blogger of the Week:

  MelACulbertson 4 Steps to Prepare Your Blog for the Holiday Season By Melissa Culbertson

This is a complete guide to blogging during the holidays, with Melissa covering everything from planning your content to editing older holiday posts to writing gift guides. If you’re feeling overwhelmed with blogging this holiday season, check out Melissa’s advice.

Don’t forget to follow her on Twitter at @MelACulbertson when you’re done reading!

Even More Brilliant Advice:

  1. 4 Ways To Blog And Brag About Your Business On Holidays By Ryan Rivera (@ryan_rivera)
  2. 5 Tips to Help You Blog During the Holidays By Ginny Soskey (@gsosk)
  3. 5 Ways to Make the Most of Blogging Over the Holidays By The SitsGirls (@SITSGirls)
  4. Blogging During the Holidays By Emmanuel Banks (@techwalls)
  5. Blogging During the Holidays By Heidi (@TheBloggerBabes)
  6. Blogging through the holidays – and how to keep going without becoming overwhelmed By Paula Rollo (@Paula_Rollo)
  7. Enjoying the Holidays By Allison (@LifesaBowl)
  8. Holiday Blogging: Two Essential Ideas to get You Started By Ashley Robison
  9. Holidays Ahead: Keep Updating Your Website and Blog  By Aaron Hockley  (@ahockley)
  10. How Podcasting Breaks and Frequency Affect Subscribers By Daniel J. Lewis (@TheRamenNoodle)
  11. How to Blog During the Holidays  By Bethy Jones (@bethythewriter)
  12. How to Keep Your Blog From Losing Weight During the Holidays   By Taylor Lindstrom (@GoodInkInc)
  13. How To Make Money Blogging During the Holidays By Taylor Davies (@shutupilovethat)
  14. How to Motivate Yourself to Work During the Holidays By Alyson Stanfield (@abstanfield)
  15. Make Holiday Blogging More Fun: Connect with Other Bloggers  By Leigh Ann Dutton (@ladutton)
  16. Top Notch Tips for Blogging During the Holiday Season  By Hub Staff (@printinghub)

Did I miss your post or a post by someone you know about blogging during the holidays? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic:  YouTube Versus Vimeo

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

20 Brilliant Bloggers Talk about Becoming an Authority

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Becoming an Authority

Your perceived authority on a topic can drastically effect your online business, and that might be the understatement of the year. Someone who is perceived as an expert will make more sales, find more readers, and be able to more easily grow. On the other hand, someone who is perceived as being a novice or – worse – a scammer will find it hard to continue to grow online.

So how do you brand yourself as an authority on a topic, especially when you’re blogging or building a business in a crowded niche? Check out what our Brilliant Bloggers have to say on this topi!

Brilliant Blogger of the Week:

bonnie andrews Become An Authority: 3 Ways to Take Blogging from Hobby to Hot in 30 Days or Less by Bonnie Andrews

“Becoming an authority is a choice, not an appointment. That is the real secret. No one is going to give it to you. No one can nominate you as an authority – at least not until you’ve positioned yourself as one. In order to become an authority, you need to initiate it. It’s that simple. You choose to give other people a reason to view you as an authority as you consciously step out, take risks and write what really matters.”

I love this post from Bonnie, who is part of The SITS Girls, because it cuts to the core of how to be seen as an expert in your field: you have to actually go for it. It doesn’t happy by accident. This post has some great tips as well, so it’s the perfect place to start if you’re hoping to begin building an authority brand online. Don’t forget to follow Bonnie on Twitter at @HobbytoHOT after you’ve read her post!

Even More Brilliant Advice:

  1. 5 Ways to Make Sure Your Blog Never Becomes an Authority Blog by James Junior
  2. 7 Steps to Become an Authority in Your Industry by Lewis Howes (@Lewis Howes)
  3. 10 Tactical Ways to Position Yourself as an Authority Online by Laura Roeder (@lkr)
  4. 10 Ways to Build Authority as an Online Writer by Demian Farnworth (@demianfarnworth)
  5. 11 Ways to Use Content to Build Online Authority by Corey Eridon (@Corey_bos)
  6. 100-Plus Tips and Resources to Become an Authority Site in Your Niche by Inside CRM
  7. Becoming a Trusted Authority with Content Marketing by Caeden MacGregor
  8. How Being an Authority can Boost Your Online Sales by Zach Bulygo (@zachcb1)
  9. How to Achieve Blogging Authority: How Content Can Make You King or Queen by David Boozer (@dboozeman)
  10. How to Become an Authority and Why It Will Soon Matter to Google and Your SEO by Amanda DiSilvestro (@ADiSilvestro)
  11. How to Become an Authority Blogger by Ryan Imel (@ryanimel)
  12. How to Become an Authority in Your Field by Leigh Peele (@leighpeele)
  13. How To Build Yourself As The Authority Figure In Your Industry by Travis Petelle
  14. How To Create An Authority Blog Using Case Studies by Sarah Chrisp (@SarahChrisp)
  15. Leverage Blogging to Build Business Identity, Authority and Credibility by Rebekah Radice (@rebekahradice)
  16. The “Answer” to Becoming an Authority Blogger in your Niche by Zac Johnson (@moneyreign)
  17. The Breaking Bad Guide to Becoming an Authority Blogger by Hector Cuevas (@HectorCuevas)
  18. The Surprising Key to Becoming an Authority by Jeff Goins (@JeffGoins)
  19. Two Very Different Ways to Create a Profitable Authority Blog by Tom Ewer (@tomewer)

Did I miss your post or a post by someone you know about becoming an authority? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Email Newsletters

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

17 Brilliant Bloggers Talk About Hosting Webinars

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Hosting Webinars

When people talk about content marketing, they typically mean blogging, podcasting, video, ebook publication, and social curation. However, content marketing is really any kind of free informational or entertaining resource you give away in order to highlight your own skills and products/services. It’s selling without really selling.

One often-overlooked form of content marketing is the free webinar. Webinars can be recorded or live, but in both cases, they are an online presentation or class given at a specific time, usually in order to capture leads (i.e. people have to give you their email address and other information to attend).

This week’s Brilliant Bloggers is all about the art of hosting a great webinar. They can be a lot of work if you do them well, but the reward is great, since they can attract thousands of attendees without you having to plan a live event. And lest you think webinars are only for business, you can also consider hosting one if your a blogger or podcaster, as they can drive traffic and help you become known as an expert in your field. You can even sell access to a webinar as a way of monetizing.

Brilliant Blogger of the Week:

aliza sherman by Aliza Sherman

Some webinars I attend are great, but I identify with this post by Aliza Sherman because most of the webinars I’ve attended are pretty horrible. What separates the good from the bad?

Aliza outlines several tips in this post that can help you ensure your posts are beneficial, not a chore for people to attend. If your webinars are good, they can solidify you as an expert, promote your products/services, and help you capture leads, so definitely check out her tips before you host your next webinar! (And don’t forget to follow Aliza on Twitter at @alizasherman.)

Even More Brilliant Advice:

  1. 6 Tips for Hosting a Successful Webinar by Sharon Dunigan
  2. 8 Ways To Boost Your Business With Webinars by Lewis Howes (@LewisHowes)
  3. 10 Steps for Planning a Successful Webinar by Chris Peters and Kami Griffiths (@TechSoup)
  4. 18 Tips on How To Conduct an Engaging Webinar by Olivia Mitchell (@OliviaMitchell)
  5. A Five-Step Process for Hosting a Webinar That Generates Sales by Greg Digneo (@GregDigneo)
  6. Be the Webinar Host with the Most – 4 Tips! by Jill Bastian (@jillieb3)
  7. Hosting A Webinar – Equipment You’ll Need by David Crawford
  8. How to Host a Great Webinar in 6 Easy Steps by Dan Taylor (@mountaindan)
  9. How to Host a Successful Webinar by Kelly Noble (@Stellar247) and Paul Serwin (@LeverageSuccess)
  10. How to Host a Webinar by Marketing Zone (@marketingzone_)
  11. How to Setup and Promote Your First Webinar by Ellie Mirman (@ellieeille)
  12. Public Speaking Tips for Webinars by Patricia Fripp (@pfripp)
  13. Running a Successful Webinar: 10 Presentation Commandments by Deborah Sweeney (@deborahsweeney)
  14. Seven Tips for Hosting Webinars that Rock by Carol Tice (@TiceWrites)
  15. The Advantages of Hosting a Webinar by Marissa Buie (@marBuie)
  16. Which is the One ‘Free Meeting Webinar Service’ to Rule Them All by Natalie Sisson (@suitcasepreneur)

Did I miss your post or a post by someone you know about hosting webinars? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Video Podcasting

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

24 Brilliant Bloggers Talk About Writing Viral Posts

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Writing Viral Posts

We all dream of waking up one morning to find that a post we wrote exploded over night and drove millions of new readers to your blog. Heck, forget millions most of us would be happy driving thousands or even hundreds of new readers to a post. We all cross our fingers that one of our posts will go viral, but the fact is that this isn’t common no matter how good your content may be.

Viral posts spread like an infection – fast and to many people. But what exactly defines a post as viral? And how do you replicate this success again and again on your blog? This week’s Brilliant Bloggers is all about how to write posts that set you up for this success. There may be no silver bullet formula you can follow that guarantees your post will go viral, but you can at least nudge things in your favor as much as possible!

Brilliant Blogger of the Week:

leo widrich What Makes Content Spread: The Anatomy of a Post that Got Over 500,000 Likes by Leo Widrich

If anyone knows a thing or two about viral posts, it’s the guys from Buffer, who see people sharing certain posts (and not sharing others) every day. In this post from Buffer’s Leo Widrich, the entire process of going viral is broken down into chunks, using a specific popular post as a case study. If you’re writing great content, but just can’t seem to reach that viral level, this is a post you need to read.

Also, make sure you follow Leo on Twitter at @LeoWid and check out Buffer as a content-sharing tool. Disclosure: they’ve exhibited at our conference in the past, but I wouldn’t recommend Buffer if I didn’t think this was an amazing tool.

Even More Brilliant Advice:

  1. 7 Steps to Create a Viral Blog Post by Jason Delodovici (@jdelodovici)
  2. 11 Tips to Write a Killer Blog Post that Can Go Viral by Nandita B. (@nanditaSEO)
  3. Create Powerful Viral Blog Posts With This Ten Point Plan by Scott Dudley (@ScottDudley)
  4. Five Easy Tips To Write Viral Blog Posts by Gary Lawood (@lawmacs)
  5. Forget SEO: Here’s How to Write a Post That Goes Viral by Neil Patel (@neilpatel)
  6. Go Viral: How To Write A Successful Blog Post by Josh Ebsworth (@CW_JoshE)
  7. Going Viral: Analyzing the Shared Characteristics Behind Viral Blog Posts by Tom Ewer (@tomewer)
  8. How I Used Twitter to Attract 34,771 Unique Web Hits by Derek Halpern (@derekhalpern)
  9. How to Go Viral with Your Blog Post by Terri Lee Ryan (@TerriLeeRyan)
  10. How To Plan And Write A Blog Post To Go Viral by Francisco Rosales (@socialmouths)
  11. How to Write Articles That Go Viral by Daniel Zeevi (@DashBurst)
  12. How to Write Copy that Goes Viral by Seth Godin (@ThisIsSethsBlog)
  13. How To Write For Viral Marketing by Chris Lentzy (@chrislentzy)
  14. How to Write Posts that Go Viral by Onibalusi Bamidele (@youngprepro)
  15. How to Write Posts that Go Viral in Social Media by Leslie Anglesey
  16. New Blogger? Create a Viral Post in 5 Simple Steps! by Greg Digneo (@GregDigneo)
  17. No More Blah Blogs: Let’s Go Viral by Hannah Kaufman for Savvy Panda (@savvypanda)
  18. Our Viral Blog Post Formula by Caitlyn Muir (@scribblinghappy)
  19. The Simple Secret Behind Writing Viral Blog Posts by Srivathsan G.K. (@dangerdiabolick)
  20. The Truth About Going Viral: What I Did After 1 Million People Stopped By My Blog by Jeff Goins (@JeffGoins)
  21. The Ultimate Guide to Creating Viral Content by Neil Davidson (@WEBPRESENTER)
  22. Who Else Wants to Write Viral Blog Posts? by Jasmine
  23. Why Content Goes Viral: the Theory and Proof by Carson Ward (@carson_ward)

Did I miss your post or a post by someone you know about writing viral posts? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Hosting Webinars

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

24 Brilliant Bloggers Talk About Content Curation

Author:

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Content Curation

Special thanks to Joel Zaslofsky for suggesting this topic!

The number of people who understand the value of online content is growing, and thus, content curation is becoming a more important topic. Pinterest, which is my personal favorite social network, is build on this idea of curating the content you like best, and each Brilliant Bloggers post here on the NMX blog is a form of content curation. If you start hunting for it online, the idea of better ways to manage content pops up time and time again.

True content curation isn’t just about bookmarking a link so you can come back to it later. It’s about organizing the content you enjoy in a meaningful way and, in many cases, being able to share the content you’ve curated. Content creators need to be involved in this conversation as much as possible, since it is easier for your content to be seen by the right people if it is curated and shared correctly. That’s why so many food, wedding, and fashion sites suddenly found that not only does Pinterest drive traffic, but it drives the right type of traffic – people who are more likely to become regular readers.

Be part of the conversation. Check out the links below about content creation and consider writing your own post with thoughts on how we can, as an entire world of Internet users, curate and share content more effectively.

Brilliant Blogger of the Week:

gianluca The Content Curation Guide for SEO by Gianluca Fiorelli

This post from Gianluca is from about a year ago, but it is still extremely relevant. And don’t let the title mislead you – although he wrote it with SEO in mind, it gives a good general overview of content curation complete with tons of tools to use for discovery and creation.

In addition, I highly suggest you follow up by reading his Social Media Curation Guide as well, which is a more recent addition that adds many more resources to Gianluca’s first post.

Don’t forget to follow him on Twitter at @gfiorelli1 and check out his website for more blog posts and information about his SEO services.

Even More Brilliant Advice:

  1. 3 Essential Content Curation Best Practices to Boost Content Marketing Performance by Lee Odden (@leeodden)
  2. 4 Content Curation Tips You Can Take from Brand Success Stories by Pawan Deshpande (@getcurata)
  3. 5 Cool Content Curation Tools for Social Marketers by Aidan Hijleh (@Benchmark_Aidan)
  4. 5 Tips for Great Content Curation by Steven Rosenbaum (@magnify)
  5. 5 Ways to Use Content Curation for Marketing and Tools to Do It by Susan Gunelius (@susangunelius)
  6. 7 Top Tools for Content Curation by JD Lasica (@jdlasica)
  7. 8 Ways to Discover Valuable Social Media Content by Andrea Vahl (@AndreaVahl)
  8. 12 Attributes of a Successful Content Curation Strategy by Heidi Cohen (@heidicohen)
  9. 23 Ideas for Content Curation by Danyl Bosomworth (@SmartInsights)
  10. 55 Content Curation Tools To Discover & Share Digital Content by Shirley Williams (@williampearl)
  11. Best Apps for Content Curation by Jennifer Good (@jennifer_good)
  12. Content Curation – 5 Ways to Succeed…Eventually by Jay Baer (@jaybaer)
  13. Content Curation: Definition and 6 Tool Options by Tom Treanor (@RtMixMktg)
  14. Content Curation: Find Time or Find Help. by Deana Goldasich (@goldasich)
  15. Content Curation Primer by Beth Kanter (@KANTER)
  16. Content Curation vs. Content Creation: Finding the Right Combination by Christina Walker (@chwwalker)
  17. Curated Content Delivery Formats: Beyond News Portals and Magazines by Robin Good (@RobinGood)
  18. How Do We Define Content Curation? (Weekly Q&A) by Ann Smarty (@seosmarty)
  19. How to Curate Content Like a Pro by Bob Geller (@rgeller)
  20. Is Social Content Curation The Next “Better” Thing? by Kelsey Jones (@wonderwall7)
  21. The Difference Between Content Curation and Link Spraying by Erica Ayotte (@inthekisser)
  22. The Right Way and Wrong Way to Curate Content by Blog Bloke (@BLOGBloke)

Did I miss your post or a post by someone you know about content curation? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Vine

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

30 Brilliant Bloggers Talk About Landing Pages

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Landing Pages

A “landing page” is simply any page that promotes taking a certain action. As the name implies, this is where you want people to land when they click a certain link. You can also heavily optimize this page for search engines to try to get interested parties to land there. Sometimes, your landing page is a sales page, but more often, they promote downloading a free resource, signing up for a mailing list, etc. In other words, most landing pages are made with the goal of capturing leads.

Why have a landing page? Well, the hope is that anyone who comes to you landing page is extremely interested already. You aren’t trying to woo them with content marketing. Most landing pages do not have navigation or other links to get anywhere else on your site. The only thing for a person to do is take the action you want (like giving you their email address).

This week, I’ve compiled a collection of links giving you advice for creating a landing page. The most important piece of advice I can give you, however, is to TEST. Bloggers and marketers have lots of opinions on what works best, but you won’t know what works for your specific audience if you don’t systematically try new things and record the results.

Brilliant Blogger of the Week:

Cameron Chapman Beginner’s Guide to Landing Pages by Cameron Chapman 

Looking for a really great guide to landing pages? If you’re a beginner, look no farther than Cameron Chapman’s post for KISSmetrics. Cameron goes over everything you need to know about creating a landing page, from start to finish.

Do you have a clear goal? What are some common design mistakes? Is your copy optimized? You can leave all of this from Cameron’s post.

After reading this post, you can also read more from Cameron on her blog and follow her on Twitter at @cameron_chapman.

Even More Brilliant Advice:

  1. 3 Neuromarketing Considerations For Landing Page Optimization by Mona Elesseily (@webmona)
  2. 3 Reasons Why Landing Pages Are Important by George Passwater (@georgepasswater)
  3. 3 Ways to Create More Engaging Website Landing Pages by AJ Kumar (@ajkumar)
  4. 5 Tips for Landing Pages for Affiliates from Brian Massey by Kelly Clay (@kellyhclay)
  5. 7 Key Design Tips for High-Converting Landing Pages [+ Free Templates] by Anum Hussain (@anummedia)
  6. 7 Landing Page Tips to Boost Lead Conversions by Katrice Svanda (@katricesvanda)
  7. 7 Tips for Highly Effective Landing Pages by Subhash Chandra (@indiadesigners)
  8. 10 Expert Tips for Increasing Landing Page Conversions by Megan Leap (@MeganLeap)
  9. 11 Simple (But Critical) Tips for Creating Better Landing Pages by Pamela Vaughan (@pamelump)
  10. 13 Landing Page Tricks that Increase Conversion by Morgan Brown (@morganb)
  11. 84 Tips For A Killer Landing Page Design by Alhan Keser (@AlhanKeser)
  12. A “Formula” for Landing Page Optimisation by Dave Chaffey (@DaveChaffey)
  13. Creating Landing Pages That Convert by Adrian Drysdale
  14. Designing Landing Pages That Work by Karol K. (@carlosinho)
  15. Five Tips For Creating The Ultimate Landing Page by Greg Shuey (@shuey03)
  16. Four Expert Tips on Landing Page Design by Stacey Acevero (@sacevero)
  17. How to Craft Phenomenal SEO Landing Pages That Rank & Convert by Ken Lyons (@KenJLyons)
  18. How to Make a Landing Page That C.O.N.V.E.R.T.S. by Beth Morgan (@bethmorgan)
  19. How to Make Money With Facebook Landing Pages by Jim Belosic (@shortstackjim)
  20. Keep It Simple, Stupid – 6 Tips for Creating Clean & Simple PPC Landing Pages by Randi Lucius
  21. Landing Page Optimization Is Not a Strategy, CXO Is by Mark Simpson (@MarkJ_Simpson)
  22. Make a Big Impact on Your Landing Page with a Small Budget Video by Andrew Follett (@demoduckvideo)
  23. Simple Trick to Measure Social Media Efforts by Becky McCray (@BeckyMcCray)
  24. The Biggest Piece of Advice for Increasing Landing Page Conversions by Obaidul Haque (@obaidulhaque)
  25. The Landing Page Optimization Process [Infographic] by Oli Gardner (@oligardner)
  26. The Secrets of Selling Like a Skeazy, Slimy Used Car Salesman by Joanna Wiebe (@copyhackers)
  27. Top Problems with Landing Pages & How to Improve Your Conversion Rates by Ashley Zeckman (@azeckman)
  28. Why “Going Naked” Makes Sense for Landing Pages [Data] by Hubspot (@hubspot)

Did I miss your post or a post by someone you know about landing pages? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Content Curation

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

25 Brilliant Bloggers Talk About Facebook Ads

Author:

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Facebooks Ads

Facebook ads is a way to “buy fans/likes” in a very targeted way. You can advertise on the Facebook sidebar, or you can promote one of your updates so more people see it. Either way, Facebook ads are a great way to build your brand if you have a little money in the budget. I wrote about my Facebook ad buying experiences here.

At NMX 2013, Amy Porterfield presented the session “How to Get Started with Facebook Ads: 3 Easy Ad Strategies to Attract Quality Traffic, Grow Your Leads & Increase Profits.” Today, I wanted to dig even deeper into this topic to see what others are saying about buying Facebook ads. If you’re interested in purchasing ads for your content or business, take a gander at their advice first.

Brilliant Blogger of the Week

jennifer beese Every Type of Facebook Advertising and How to Use Them by Jennifer Beese

If you’re a newbie in the world of Facebook advertising, this post from Jennifer at Sprout Insights is the place to start. In the post, she goes over the six main types of ads you can consider buying on Facebook and whether or not each option is the best one for your needs. When you’re new to Facebook ads, the terminology can mix you up a bit, but Jennifer included pictures of each type of ad so you know exactly what she’s talking about.

Check out the full post, and be sure to check out her personal blog and follow Jennifer on Twitter at @bottlethecrazy.

Even More Brilliant Advice:

  1. 3 Tips to Make Your Facebook Ads Stand Out From the Herd by Noran El-Shinnawy (@noranshinnawy)
  2. 5 Facebook Ad Tips to Maximize Your Facebook Campaigns by Andrea Vahl (@andreavahl)
  3. 5 Tips for Facebook Advertising by Gillian Singletary
  4. 6 Tips You Never Know about Facebook Ads by Sam Scholfield (@StuffedWeb)
  5. 7 Tips for Better Facebook Ad Performance [Report] by Miranda Miller (@MirandaM_EComm)
  6. 7 Tips to Create Facebook Ads That Convert by Amy Porterfield (@amyporterfield)
  7. 8 Tips for Effective Facebook Advertising by Jennifer Fong (@jenfongspeaks)
  8. 9 Tips for Choosing An Effective Facebook Ad Image by Chelsea (@shortstacklab)
  9. 10 Facebook Advertising Tips For Brilliant Marketers by Nick O’Neill
  10. 10 Quick Steps to Creating a Facebook Ad Campaign by Jonathan Blum and Alex Dalenberg
  11. 11 Tips for a Better Facebook Ad Campaign by Shaad Hamid (@shaadhamid)
  12. 15 Tips For A Successful Facebook Ads Program by Adam Riff (@MediaWhizInc)
  13. A Deep Dive into Facebooks Advertising by Fred Perrotta (@FredPerrotta)
  14. Facebook Ads Conversion Tracking: How to Create an Offsite Pixel by Jon Loomer (@jonloomer)
  15. Facebook Ads: How to Get 1 Cent CPC (and why you might not want to) by Moment Garden
  16. Facebook Ads, You’re Holding It Wrong by Jason Keath (@JasonKeath)
  17. Facebook Advertising for Dummies Cheat Sheet by Paul Dunay, Richard Krueger, and Joel Elad
  18. How I Optimize Facebook Ad Campaigns In 15 Minutes Per Day by Dennis Yu (@dennisyu)
  19. How To Cheat Your Way To Eyecatching Facebook Ads by Stephen Croome (@firstconversion)
  20. How to Use Facebook Ads: An Introduction by Ben Pickering (@bpicks)
  21. Six Things Nonprofits Should Know About Facebook Ads by Taryn Degnan (@tarynidana)
  22. Three Expert Tips for Better Facebook Advertising by Rich Brooks (@therichbrooks)
  23. Want to create better Facebook ads? Start here by Brad McCarty (@bradmccarty)
  24. Why Facebook Ads are Undervalued & How Advertisers Can Take Advantage by Will Lin (@PPCAssociates)

Did I miss your post or a post by someone you know about Facebook ads? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Keyword Research

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

25 Brilliant Bloggers and Podcasters Talk about #NMX 2013!

Author:

Brilliant Bloggers is a regular series here at the NMX/BlogWorld blog, but this week’s edition is a little special. Instead of talking about a specific skill, I’ve compiled links to some of those who blogged about NMX 2013 in Las Vegas. There are even some podcasters on this list, and as always, if I missed your link, please feel free to post in the comments!

Without further adieu, here are the brilliant bloggers and podcasters talking about NMX 2013:

  1. 6 Marketing Lessons Learned at the 2013 New Media Expo by Dan Gorgone (@dangorgone)
  2. 10 Social Media Lessons Learned from Ford – Scott Monty New Media Expo Keynote #nmx by Tom Treanor (@rtmixmktg)
  3. 38 Game-Changing Experiences for Business and Beyond (New Media Expo 2013) by Joel Zaslofsky(@joelzaslofsky)
  4. Can You Prove That New Media Are Effective? A Report from NMX 2013 by Tin Dizdarevic (@tdizdarevic)
  5. Day One of New Media Expo #NMX 2013 by Eleanor Prior (@theeleanorprior)
  6. Five Things I’m Doing Differently This Week Because of NMX by Erika Kerekes (@erikakerekes)
  7. Live from #NMX: 6 Ways to Make 2013 When Your Social Media Presence Hits the Big Time by Jesse Stanchak (@jstanchak)
  8. Meeting a Fellow Renegade at New Media Expo by Lisa Shaughnessy (@agilitysoccues)
  9. New Media Expo 2013 Review and My Biggest Takeaway’s from the Event by Chris Ducker (@chriscducker)
  10. New Media Expo: A Recap by Mitch Canter (@studionashvegas)
  11. New Media Expo Las Vegas 2013 Recap by Jason Parks (@TheMediaCaptain)
  12. NMX Blogworld 2013-Las Vegas by Lynn Dye (@lynntotherescue)
  13. NMX Takeaways: It’s All About the Community by Andrea Parker (@bigideasblog)
  14. NMX was Buzzing this Week – Here’s our Recap by Elizabeth Michaud (@uberVU)
  15. Post New Attendee Show Homework Tips by Elizabeth Traub (@elizonthego)
  16. Review of New Media Expo 2013 and Turning a Page on My Past Failure [Video] by John Corcoran (@johncorcoran)
  17. The #NMX Experience 2013 by Denise Garratt (@SimplyD)
  18. The Real Story at New Media Expo Wasn’t About New Media by Barry Feldman (@feldmancreative)
  19. What I Learned from Attending New Media Expo 2013 in Las Vegas! by Bernad Geropp (@MoreLeadership)
  20. Why Can’t Bloggers and Journos Get Along? #NMX recap by Peter C. Beller (@ebyline)
  21. You Should Have Been at NMX 2013 by Peter Pollock (@peterpollock)

Podcasts and Videos:

Don’t be shy! If I missed your recap of #NMX, add your link with a comment below!

28 Brilliant Bloggers Talk About Adwords

Author:

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Adwords

Adwords from Google is a great solution if you want to drive more traffic to your business website or online content, since you can get started so easily. However, it’s easy to waste money on Adwords if you aren’t optimizing your campaigns. This week’s Brilliant Bloggers is all about doing just that – making the most of Google Adwords to help you reach as many new readers, viewers, or customers as possible.

Brilliant Blogger of the Week

A Simple Guide for Setting Up Your First Google AdWords Campaign by Amanda Sibley

I’m a big fan of Hubspot, and this post from Amanda Sibley is top-notch, just like everything else they publish. If you’re just getting started with Google Adwords, this is a great place to start, since Amanda reviews the process step by step. If you’ve used Adwords before though, there are still some valuable tricks and tips in there that you might not already know.

If you aren’t currently using Google Adwords, why not? Writes Amanda:

If it’s because you’re intimidated by Google’s AdWords interface, we get it. There’s a lot of options that make for better targeted campaigns — but also lead to a lot of confusion among marketers new to the paid search game. But fear no more! After reading this post, you’ll be able to execute your own paid search campaign at the drop of a hat.

After you check out Amanda’s post and the rest of the Hubspot blog, you can also follow her on Twitter at @AmandaSibley1.

Even More Brilliant Advice:

  1. 4 AdWords Optimization Tips to Try This Week by Lisa Raehsler (@LisaRocksSEM)
  2. 5 AdWords Tips from PPC Masters by Elisa Gabbert (@egabbert)
  3. 5 Killer AdWords Tips for Converting Clicks by Aaron Charlie (@aaroncharlie)
  4. 5 Top Adwords Tips by Justin Bruce (@justinbruce1969)
  5. 6 AdWords Tips for Small Business Owners by Zach Thompson (@RYPMarketing)
  6. 6 AdWords Tips from Brad Geddes’ Advanced Training by Bethany Bey (@Bethany_Bey)
  7. 7 Ways to Improve Your Google AdWords Click-Through-Rate by Angela Stringfellow (@CODAConcepts)
  8. 10 Quick Adwords Optimizations Tips for All PPC-ers by Sarah Peduzzi (@sduzy496)
  9. 10 Reasons Why You Should Be Using Google AdWords by Nahid Saleem (@antsmagazine)
  10. 25 Ways to Use AdWords Data for SEO by Tom Demers (@TomDemers)
  11. AdWords Tips & Tricks: Advanced Account Structure by Eric Wortman (@Eric_A2)
  12. Getting More Quality Clicks from Google Adwords by Chris Soames (@csoames)
  13. Getting Started with Google Adwords Tips by Brenden Prazner
  14. Google AdWords Guide for Small Businesses by Hannah Smith
  15. How to Improve Google Adwords Quality Scores [Infographic] by Digital Net Agency (@digitalnetagenc)
  16. How To Use AdWords For Video by GoAnimate (@GoAnimate)
  17. How to use the Google Adwords Keyword Tool by Ryan Kettler (@boostsuite)
  18. Maximizing Your Google AdWords Using Ad Extensions by Cathy Nguyen (@eqmarketing)
  19. SEM Google Adwords Tips by Matt Ganzak (@MattGanzak)
  20. Three Basic Google Adwords Tips for Beginners! by Alok Vats (@vatsalok)
  21. Top 7 AdWords Tips and Tricks For Beginners by Josh Muskin
  22. Top 15 Tips for Managing a Google AdWords Account by Jack Martin (@jackthemartin)
  23. Top 20+ AdWords Tips by Jordan McClements (@PPCNI)
  24. Using AdWords Data for SEO: Unlocking the Ultimate Keyword Research Treasure Trove (Arrrgh!!) by Larry Kim (@larrykim)
  25. Using AdWords’ Recent Remarketing Changes To Improve Your Account by Sam Owen (@SamOwenPPC)
  26. Using Google Analytics To Collect & Benefit From AdWords Position ROI by Carrie Hill (@carriehill)
  27. Winning The Google Real Estate Game : 5 Google AdWords Tips by Tom Jelneck (@ontarget)

Did I miss your post or a post by someone you know about Adwords? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Blogging Apps

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

23 Brilliant Bloggers Talk About Podcasting Gear

Author:

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Podcasting Gear

I guess this week’s edition should be called “Brilliant Podcasters” instead of bloggers.

When it comes to just about anything in life, you’re only as good as your tools. Podcasting is no exception to the rule. If you use high-quality equipment, you’re going to have a better final product. Previously, we compiled a list of Brilliant Bloggers talking about starting a podcast, but today, we’re focusing on the specific gear you can buy to produce the best podcasts.

Podcasters, I hope you’ll also leave your advice in the comments!

Brilliant Blogger of the Week

daniel m clark The Best Podcasting Equipment by Daniel M. Clark

Today’s Brilliant Blogger is probably a familiar name to you if you’ve spent any time reading the NMX blog. Daniel is a regular contributor here, and when it comes to podcasting advice, he really knows his stuff. If you want a simple, great list of equipment to use for your podcast, his site is the place to find it! He goes over everything from hardware and software to WordPress plugins for podcasters on this list.

I also encourage you to check out all of Daniel’s contributions here on the NMX blog if you want to learn more about producing better podcasts. Definitely take a moment to follow him on Twitter at @qaqn after reading all of his great advice.

Even More Brilliant Advice:

  1. Adventures in Podcasting Equipment by Frei Casull (@freicasull)
  2. Best $200 Podcasting Condenser Mics by Matt McGlynn (@recordinghacks)
  3. Choosing the Right Equipment for Your Budget by David Doucette (@residedavid)
  4. Don’t Forget about Shotguns as Podcasting Microphones by Brian Schwartz (@bschwartz)
  5. How I Produce My Podcast by Trent Dyrsmid (@TrentDyrsmid)
  6. How to Start a Podcast – The Gear and Software Needed to Produce Your Own Podcast by Ray Ortega (@podcasthelper)
  7. How to Start a Successful Podcast on a $50 Budget by Jonathan Taylor (@BIBPodcast)
  8. Microphone And Mixer Suggestions For Podcasting And Low-Power Radio by Michael W. Dean (@FreedomFeens)
  9. Microphone Reviews for Podcasting and Video Marketing by Colette Mason (@colettemason)
  10. My Podcasting Gear and the Ms. Ileane Speaks Podcast is Now on iTunes by Ileane Smith (@Ileane)
  11. My Podcasting Gear, Setup, and Process – Lean Blog Podcast by Mark Graban (@MarkGraban)
  12. My Podcasting Equipment by Dan Blank (@DanBlank)
  13. Podcast 101: Session 1: The Basic Gear by Matt Cohen (@cameltoad)
  14. Podcast Equipment by Cliff Ravenscraft (@gspn)
  15. Podcasting Equipment by Ben Curry (@BadDice_Podcast)
  16. Podcasting Equipment: Does size really matter? – Part 1 and Part 2 by Dan Lyons
  17. Podcast Equipment Jim Uses by Jim Harold (@ParanormalPdcst)
  18. Quite Possibly the Best Starter Microphone For Podcasters by David Jackson (@learntopodcast)
  19. Solid Option for Portable Podcasting: iRig Mic and iRig Recorder for iOS by Tris Hussey (@trishussey)
  20. Starting A Podcast: The Best Recording Equipment & Platforms You Should Use by James Bruce (@w0lfiesmith)
  21. The Top Five Most Affordable Podcasting Microphones by Briley Kenney (@BrileyK)
  22. What is the Best USB Microphone for Podcasting? by Jon Buscall (@jonbuscall)

Did I miss your post or a post by someone you know about podcasting gear? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic: Media Kits

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

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