Murray Newlands interviewed Chris Brogan, marketing consultant and author of Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust, at BlogWorld 2011. In the interview, the duo talked about how to create content especially for social media and the web. Unlike television content, which is usually a one-way street, online marketing … [Read more]
Glenn Beck Proves Content Creators Can Earn Huge Dollars On The Web
By on March 16, 2012
Love him or hate him Glenn Beck is proving just how huge the possibilities are for Internet TV. GBTV, which jumped on the scene in September, is expected to bring in at least $40 million in revenue this year, That $40 million dollar figure was originally reported in the Wall Street Journal. The full story … [Read more]
Top 10 Viral Videos For 2011 (January-June)
By on August 15, 2011
By analyzing the charts at Marketing Charts I’ve come up with the Top Ten Viral Videos for 2011 (or at least the first half)! From this perspective I can see a pretty clear division among the topics: cute kids vs. heart-pounding stunts. There aren’t really any “non-produced” videos in this grouping. No Charlie Bites or … [Read more]
Andrew Zarian (Guys From Queens Network) Says: ‘Be Consistent’
By on April 28, 2011
I recently had the chance to chat with Andrew Zarian – founder of Guys From Queens Network, a web based television network covering a range of topics – from Technology to Entertainment and more. Andrew was willing to divulge his advice about finding sponsors for your show, and his key piece of advice (which works … [Read more]
Redefining Cinema In A Digital World
By on April 27, 2011
As an independent filmmaker, it is a great time for cinema thanks to the technological advances of the 21st century digital world. While there have been numerous advancements made in the equipment and software needed to technically make a film, the most impactful changes have occurred in how a film is funded, distributed and promoted. … [Read more]
3 Keys For An Effective Online Video Strategy
By on November 30, 2010
… by Chantelle Flannery The way video is being consumed online is increasing, approximately 70% of global online consumers watch video online (nielsen). There are three key factors that you need to take into account if you want your organization to succeed in online video: Quality Content Consistent Programming Ability to Adapt Looking at these … [Read more]
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