What is a Sales Funnel and Why Should Content Creators Care?

sales funnel

“What the heck is a sales funnel?” I remember that thought going through my mind when I first started to get serious about my blogging. I forget where I first saw the term, but I certainly didn’t know the definition of sales funnel or why it mattered to me as a blogger. More and more, … [Read more]

Mark Malkoff Skypes with Skypes with People in 160+ Countries [Video]

Skype turned ten this year, and to celebrate, one of our favorite speakers, Mark Malkoff, used Skype to talk to people in 162 countries from around the world. He “high-fived” a girl from the Bahamas. He got yelled at by a a guy in Indonesia for accidentally calling at 2 AM. He even talked to … [Read more]

The Friends Approach to Creating Characters for Your Web Series

central perk

So no one told you life was gonna be this way… Every web series needs a great cast of characters. But developing believable, interesting characters is easier said than done. It’s the same across all fictional mediums, no matter why you’re writing characters. The process isn’t easy. For character creation inspiration, I like to turn … [Read more]

The Chromecast Revolution: Web TV’s Move Toward Mainstream

chromecast

At first, blogging was a brand new concept, but today, everyone and their grandmother has one, and most successful businesses use them as marketing tools. Then, podcasting was the new kid on the block, but a 2012 report shows that “as many as 40% percent of Americans now listen to audio on digital devices, and … [Read more]

9 Brilliant Bloggers Talk About Video Podcasting

ryan matthew

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]

How to Promote Your Web Series with a Blog

promote your web series

Looking for new ways to promote your web series? A blog is one of your best options. Businesses use blogs as part of a larger content marketing strategy. This means that the blog itself doesn’t make money, but it brings traffic to a website so people become aware of what you’re promoting. There’s no reason … [Read more]

Secrets to Web Series Success from Successful Producers [Video]

At the web series festival “HollyWeb 2013,” Web Series Channel took to the red carpet to ask successful producers, creators, and actors what it takes to have success in the web series world. Check out their advice: Some highlights: “The secret behind a successful web series is marketing it correctly. Seriously. You have to have … [Read more]

What Arrested Development’s Return Means for the Web TV Community

arrested development

Recently, Arrested Development returned to the air after seven years of wearing the all-too-common “cult classic that was cancelled by Fox” badge. This riches-to-rags story follows the fictional Bluth family and the cast includes notables such as Michael Cera, Will Arnett, Jason Bateman, and Portia de Rossi. What’s notable about this release, however, is not … [Read more]

25 Brilliant Bloggers Talk About Vine

craig fifield

Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]

How to Track Conversions from YouTube Viewers [Video]

YouTube Partners can now link out to other sites within their video annotations, which can be a great way to drive new readers to a blog, ecommerce site, landing page, etc. You can also, of course, add links to your description and channel page. Very few people are creating video content consistently, so you have … [Read more]