BlogWorld & New Media Expo Blog
Official News Blog of the World's Largest Social Media Conference & Tradeshow
A recent study by MarketingProfs titled “B2B Content Marketing: 2012 Benchmarks, Budgets & Trends” shows blogs are on the rise as a viable source for content marketing purposes. In 2010, only 51% of B2B surveyed said they used blogs for this purpose. It rose 27% to 65% in 2011. Using blogs as a content marketing tactic … [Read more]
LinkedIn recently released a new feature called Company Status Updates, which allows companies to engage directly with their LinkedIn Followers. This new feature helps companies stay top-of-mind, build relationships, and acquire new customers. Here’s how it works: Post updates from your Company Page that will appear right on your followers’ home pages. Share announcements, product … [Read more]
Brilliant Bloggers is a weekly series here at BlogWorld where we look at the best posts from around the web all surrounding a specific topic. Every week, we’ll feature three of the most brilliant bloggers out there, along with a huge list of more resources where you can learn about the topic. You can see … [Read more]
LinkedIn announced the launch of newly redesigned apps today for the iPhone, Android and a brand new HTML5 mobile website. LinkedIn says the new apps are faster, simpler and better. They’re claiming speed improvements from 2 to 10 percent, depending on the feature you are using. Here’s a look at the areas where they’ve completely … [Read more]
Have you been on your LinkedIn profile today? If so, you might have noticed your profile has a new look and some added features. I first found out about this via TheNextWeb and as soon as I logged on to my profile, sure enough, I was greeted with their new Post-It note checklist. The post-it … [Read more]
LinkedIn has launched a new “Apply with LinkedIn” button on their job listing pages. It allows job seekers to apply for a job using their LinkedIn profile as their resume. They say the new feature is “the future of job applications”. Some companies who are the first to debut this new feature include Netflix, TripIt, … [Read more]
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To be successful in B2B sales today AND tomorrow, you need to actively build your social media presence. I assume since you are reading this blog that you already know that, or at least you are interested in knowing more. But it frightens me how many small to midsize companies behave like ostriches when it … [Read more]
LinkedIn shares are set to hit the public markets starting this Thursday. This is the first big social network to go public, and the company is looking to raise $274 million with the offering. Although shares were originally going to be priced $32-$35, LinkedIn bumped it up to $42-$45 today. LinkedIn is a well-known social-networking … [Read more]
June 5-7, 2012 • Jacob Javits Conv. Ctr.
SAVE THE DATE! World's Largest Social Media Event returns to the East Coast, bigger & better!
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"Come to BlogWorld NY and you'll learn how to create better content, grow your brand, audience and revenue online from the world's most successful New Media content experts and Social Media innovators. More than 200 Speakers, 3 Days of Education and a Tradeshow Exploding with New Media Resources...plus great Networking Events too. Don't miss it!"
We're so pleased to welcome a new member to the BlogWorld team. Shane …
Guest posting is a technique some bloggers use to increase their traffic. …
Opening registration is always exciting. It means the journey to the show …
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