The Power of Community in Your Podcast

Ewan_Spence_RadioInternational

Christmas is a time for giving, and that’s true for your online communities as well as family and friends in real life. Just before the holidays started I was reminded of the connection that a show can have between the listeners and the producers. This time, I was the listener, and looking forward to the … [Read more]

Have a Million SIM cards, Will Travel

BWE_BMI

The last few weeks have seen me bouncing around Europe as I cover various bits and pieces for the Eurovision Song Contest. Running a regular podcast on that subject means that I had lots of content to post, and with the events, lots of news and social media to interact with. Which is why my … [Read more]

Google Can’t Hear You – The Importance of Show Notes

danielmclark-2011-12-05

A podcaster without an audience is just talking to himself. While that can certainly be theraputic, the goal for every podcaster I’ve ever known is to have listeners. I’ve recently written about expanding your reach and influence, but one thing that I left out of that article was the importance of show notes. That, I … [Read more]

Expanding Your Reach and Influence

danielmclark-2011-10-24

I would like to put a few ideas in your head, and I’m going to ask for your feedback at the end of it. Ready? You’re a podcaster. By definition, that means you record a show (statistically, it’s probably audio) and post it to your website. That’s the bottom-line definition. How can you expand on … [Read more]

BlogWorld is Over, But Your Work is Not Yet Done.

blogworld keynote

Run the checklist, is your life anything like mine at the moment: Tired limbs, sore heads, great memories and a box full of business cards, notes and scrawled twitter handles… Yes, the LA Blog World Expo is over, but that doesn’t mean you can start planning #bweny for 2012 just yet. To get the most … [Read more]

How to Miss a Podcast and Make it Work For You

CaseyKasem

It was really easy for Casey Kasem when he wanted to take a week of America’s Top 100. There’s an expectation in radio (and to a certain extent on TV) that you will get the occasional guest host standing in. This has lead to some great moments the world over – John Peel taking over … [Read more]

Interviewing Tips and Tricks

danielmclark-2011-10-17

Podcasts come in many flavors, and one very popular format is the interview format. Do you fancy yourself the next Larry King or Oprah? Are you interested in interviewing people in your industry, company or political party? I’ve decided to write about two methods of interviewing that I’ve been experiementing with. The first favors preparation … [Read more]

Find Out if Anyone is Listening to Your Podcast

Ewan_Spence_Listening

“Lies, damn lies, and statistics.” To the old cliché it might be worth adding “number of internet downloads” because working out just how many people are consuming your content is the source of countless applications, rules of thumb, and the occasional touch of snake oil (yes, I still get pitched with measured “hits” in 2011).  … [Read more]

Podcasting: Added Value

danielmclark-sept27

People hear my podcasts, they hear about the way I’ve set myself up, and they invariably ask me how much work I put into it. I tell them that in the beginning, it wasn’t much work at all. After a while, it became a lot of work. These days, I’m back to it not being … [Read more]

The Flexibility of Consistency

Ewan_Spence_Diary

One of the initial attractions to podcasting is the ability to listen to a show whenever you want to – be it in the car, the daily jog along the boardwalk, or on a long flight across the Atlantic (perhaps to BlogWorld, if so I’ll be in the back of the plane in cattle class). … [Read more]