Below is a list of the top 12 sites by unique visitors, visits and page views (they are different) upon completion of the Marketing with Social Media MBA course taught by Bill Belew (that’s me writing about myself in the 3rd person). The course focused on content/inbound/social media marketing and was taught at the graduate level in an accredited university … [Read more]
Find the Perfect Bite For Customers’ Mobile Appetite
By on April 29, 2013
Mobile web site up and running. Check. Reading latest trends on marketing for smartphones and tablets. Double Check. Wondering what to serve up next to your mobile audience. Triple Check. Now is the time to…pause between courses. First off, congratulations on making the jump to mobile. Next up: Step back and look at your business big … [Read more]
The Mobile Majority Wants Your Small Business
By on March 25, 2013
Remember when mobile phones used to be about..making a call? Neither do I. The explosive growth of smartphones, tablets, and other mobile devices over the past few years has drastically and permanently changed the way we socialize, work, and do business. The net-net? It’s imperative to travel with your customers and prospects wherever they go. In … [Read more]
The Unintentional Thought Leader: Seven Steps For Small Business Blogging
By on February 25, 2013
When I launched Marketing Sparks three years ago, “thought leadership” was not a goal. Discuss issues I care about? Yes. Stoke my desire to write? Absolutely. Maybe even attract new business as a bonus? Of course. Over time, though, I discovered that a certain style of writing could help position my small business blog as an authority and go-to expert. … [Read more]
10 Reasons You Should Have a Company Blog
By on January 31, 2013
Are blogs just for the big brands, or do they have benefits for you? Here’s a look at 10 reasons it makes sense for your company to be blogging! 1. SEO Say you’re a new restaurant in town—by blogging regularly about community and about your cuisine, you increase the ways you can be picked up … [Read more]
32 Brilliant Bloggers Talk About Small Business Blogging
By on December 7, 2012
Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web, all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts … [Read more]
The Ultimate Key to Easier Content Marketing for Small Business Owners
By on October 11, 2012
As a small business owners, one of the biggest challenges is having time for it all. When it comes to your online marketing efforts, the latest trend is content marketing, and for good reason – it works. Content marketing is essentially giving away content like blog posts, videos, and ebooks in an effort to drive … [Read more]
Are You Letting the Wrong People Control Your Content?
By on October 4, 2012
Community is absolutely necessary if you want to grow your content online, but I think some people allow too much community involvement. You might be letting the wrong people control too much. I was recently reading a post on Marketing Profs by Matthew Grant, and he threw out a very insightful quote about business: “Everybody … [Read more]
What Small Businesses Can Learn from the Hospitality Industry
By on September 24, 2012
The world of social media, blogging and podcasting provides an unprecedented opportunity for brands to provide unique, personal experiences for customers past, present and future. The hospitality industry in particular has been able to take advantage of these opportunities to market in innovative ways. The definition of hospitality is “the friendly reception and treatment of guests … [Read more]
How Social Media Changed the Culture of My Dental Practice
By on September 21, 2012
Let’s see a show of hands out there. How many of you have dentists who have content rich websites and are active on Twitter, Facebook, Google+ and Pinterest? That’s what I thought. Not too many of you. Well, as a dentist, I am on a mission to change that. Dentists and Marketing Marketing has not … [Read more]
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