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Are Keynotes and Twitter A Bad Match?

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I have been reading about a situation at Web 2.0 Expo that has me as an organizer of speakers a bit befuddled.  Danah Boyd’s presentation took a turn for the worst and it turned out to be a bad experience for her and for the attendees. For the long story short version you can see a recap of what I am talking about over at Maggie Fox’s blog.  She talks about the wisdom of crowds and how people can be rude and completely out of character.  I have seen this happen in other areas and the idea that people act differently online than they do in real life is another post for another time.  What I am interested in from the mechanical side of things is whether the Twitter stream itself is a bad idea for presentations.

This year at BlogWorld & New Media Expo we had some of our own keynotes with the Twitter stream behind the speaker.  You can see some snippets on YouTube of Leo Laporte by Mediafly.


As you can see the Twitter stream was active and going on during the session.  Leo did a great job with his discussion, but what would have happened had he been attacked during the presentation by people that did not like what he had to say or how he said it?  Leo has been doing this a while and would probably take the heckling with a grain of salt, but that does not seem to be the case at all times with other speakers.  I watched as another speaker was lambasted during his presentation at an event just before BlogWorld Expo.

I suppose the important question is, should a Twitter stream be an active part of the presentation?

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An Open Letter To All From Blogs With Balls and HHR Media

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To the illustrious attendees of Blogs With Balls 2.0:

We at HHR Media felt that by Tuesday, your BwB 2.0 hangover and double-vision would be mostly gone, and those of you (of which there were a few) who missed plane flights as a result of your excessive “conventioneering” shall we say, are home safe and sound.   We owe you a lot of thanking.  We tried to do it as much as possible in person, but there were a few of you who we missed and we want to make sure you are all aware at how grateful we were to have you in Vegas.  Each of you being there mattered to everyone else who attended, and that’s what makes things like BwB great.  That and free drinks of course.  Those never hurt.

We only have two requests of you to ensure that BwB remains a great experience for future attendees and sponsors:

  • We ask that you publicly thank our sponsorsPlease include in your BwB coverage a line and link to say thanks for making it possible. If you would like to send them an email as well, that goes a long way, so let us know and we will furnish you the right contact (though some of you already have Captain Morgan’s address). They want to know they were seen and heard, which in return makes them likely to get more involved as well as make the next event possible.   We are not asking you to schill for them or their point of view, but it can’t be said enough that our sponsors – FoxSports.com, Yardbarker.com, ESPN.com, SB Nation, Sports Illustrated, Diageo Liquors and CarbonPoker all clearly demonstrated that they felt you all being in the same place was good for sports media, and that they want to be associated with you and your work.

(A special thanks as well to Dan Levy for all his work on the Shootout;  our videographers and photographers, Ben from Berylium Pictures and Rob from Kabimba Media;  and the guys at Wondershot for their work on the intro video;  and, of course, our panelists.  Each of these individuals contributed their time and talent to make the event a success, and deserve our thanks.  Further, please keep them in mind if you are ever in need of said talents).

  • We also ask you to tell US about your experience.  Either via blog post or email, but please do not hold back.  We want to make the next one better (without going to the moon, Josh), but it will only be as good as your feedback.  So tell us what worked, what didn’t, and most importantly WHY. While this was a wildly different set-up than the first BwB, that doesn’t mean we can’t keep the best parts of it.  Also please consider sending along a one or two sentence wrap-up that we could use for future Blogs With Balls promotion.  Something that you would not mind being publicly attributed to you and your site.  Maybe why BwB is important to you as a blogger, or what it is that you get from the experience, or why you have come to two in a row.  We will let you know when/how we plan to use it, but it is much easier getting it now while it is still fresh than asking you for it in the lead up to the next one.

For your convenience, you can use this form for feedback: http://blogswithballs.com/2/feedback/

Finally, lots of our videos and pictures will be trickling out this week, and in full force next week.  We will send those out to all of you and point you to where they are hosted so you can use and share as you like – so definitely send us your pictures.  Thanks to those of you who already have pics and vids up!

-Don, Kyle, and Chris.
HHR Media | Blogs With Balls

Book Signings During BlogWorld

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Every year, BlogWorld speakers release books and hold signings sessions live at BlogWorld.

Check the schedule below and come meet your favorite new media author.

TODD CREAGAR Thursday, 2:00 – 3:00 PM
CAROL ANN FRIED Thursday, 3:00 – 4:00 PM
BRANDON ELEY Friday, 11:00 AM – 12:00 PM
PATRICK O’KEEFE Friday, 11:00 AM – 12:00 PM
CHRIS BROGAN Friday, 12:00 – 1:00 PM
GARY RYAN BLAIR Friday, 1:00 – 2:00 PM
DR. BEN MACK Friday, 1:00 – 2:00 PM
BEN HUH Friday, 2:00 – 3:00 PM
DEBORAH MICEK Friday, 2:00 – 3:00 PM
DAVID MATHISON Friday, 3:00 – 4:00 PM
JESSE STAY Friday, 3:00 – 4:00 PM
JAY BERKOWITZ Friday, 4:00 PM – 5:00 PM
BRIAN SOLIS Friday, 4:00 PM – 5:00 PM
MARK JOYNER Saturday, 1:00 PM – 2:00 PM
WARREN WHITLOCK Saturday, 2:00 – 3:00 PM
MIGNON FOGARTY Saturday, 3:00 – 4:00 PM
MARK TAFOYA Saturday, 3:00 – 4:00 PM

Planning Your Podcast At Blog World Expo? We Just Made It Easy!

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Our new identity this year is to also be the trade show for not just the blogging world, but after our merger with the podcasting and video world of the New Media Expo in 2008, we want to include the podcasters as well.  palegroove_studios We have been trying to find ways to allow our podcasters that will be attending our event not to miss a beat and to be allowed to record their own podcasts on the show floor “live”.  We have accomplished that this year with the folks at Podcast Tuneup who are bringing some university students and with Kris Smith of Palegroove Studios. We are setting up 4 separate podcasting stations where you as a podcaster can set up a time to record your own session live from BlogWorld & New Media Expo in Las Vegas, Nevada.  You wont have to miss a beat and can do your own shows and get them up on your own site.

PCTU We are scheduling 30 minutes at a time and if you need more than 30 minutes just let us know so we can accommodate your schedule.  We will have staff and equipment ready for you to use beginning Friday morning when the show begins and ending on Saturday when the exhibit floor closes.  Set up your time to record live from the Exhibit Floor! You can sign up in the form provided, or you can contact Kris Smith at 646.657.8484, to schedule your time.  Kris is also available to handle you technical questions and any information you need to get your podcast recorded, uploaded and broadcast to your community!

If you want to tell all of your fans that you will be broadcasting live from BlogWorld & New Media Expo, now is your chance.  They can watch you conduct your show, participate as guests or how ever it makes sense for you!  It’s your show!

In Case You Were Wondering Why…

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Here is a reason or 10 why you should end up in Vegas!

[youtube]http://www.youtube.com/watch?v=xYdPoTq0e4w[/youtube]

Thanks Nicole I needed that one today!

If you want to let Nicole know how cool this is, feel free to stop and tell her yourself if you are in Las Vegas at BlogWorld& New Media Expo.  Nicole is a speaker that will be moderating a panel about Twitter!  She is a true Rock Star that we are glad to have be a part of the fun this year.  I get the first dance Nicole!

Medical Bloggers at Blog World Expo 2009

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Medical bloggers at Blog World Expo, October 15th, 2009

September 7, 2009

(The following post has been written by Kevin Pho, MD, blogger and medblogger track panelist. The original post can be found here, at Kevin, MD)

********************

I have been graciously invited to participate on a panel in the medical blogger track at Blog World Expo 2009, held in Las Vegas on Thursday, October 15th.

Medical bloggers at Blog World Expo, October 15th, 2009 My panel, entitled, The State of the Health Blogosphere: We’ve Come A Long Way, Baby, will be moderated by Emergiblog’s Kim McAllister. I am honored to be joined by Nick Genes of Blogborygmi, and founder of Grand Rounds, as well as Kerri Sparling, a leading diabetes patient advocate who blogs at SixUntilMe.

I started blogging in May of 2004, and yes, medical blogs have come a long way. Just the fact we now have a dedicated track at the premier new media expo is a testament to that.

When I started, blogging was on the media fringe. The medical profession didn’t know quite what to make of it, and was hesitant to embrace the medium. Fast forward to today, and it is now standard that medical institutions be engaged with social media, whether it be blogs, Twitter, Facebook, or YouTube.

Personally, KevinMD.com has opened many doors for me, including the opportunity to write for, and be interviewed by, mainstream media organizations. And with health reform dominating the conversation, it’s gratifying to know that I’m doing a small part to make my voice heard.

Thanks to the tireless work of Kim and Val Jones of Better Health, for realizing the vision of a prominent platform at a premier media event.

Thanks also goes out to sponsors Johnson & Johnson and MedPage Today for their essential contributions.

I will be joined by the who’s who of the medical blogging world, with three other panels planned:

i) Staying On The Good Side of HIPAA: Safe and Ethical Blogging Practices
ii) Blogging For Change: How To Influence Healthcare Through Blogging
iii) The Value of Blogs To Hospitals, Industry, and News Organizations

Here are further details on the medblogger track, including information on registration and hotel discounts for other medical bloggers.

I hope to see you all there.

Blogger Sponsorship for Conferences Part III: Your Proposal

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blog

If you’ve been following our series on how to land a sponsorship in order to attend conferences, you already know about figuring out what to offer in return for a sponsorshipand also, choosing a sponsor. I’m going to assume you have your lists at the ready and it’s time for you to write a proposal to send to your potenial sponsor.

Proposals take a bit of finesse. Potenial sponsors want to know the person they’re hiring to represent their brands are smart, coherent and can deliver as promised.  Write your proposal with as much care as if you were writing a college application essay or applying for your dream job.

Your proposal should include:

  • An introduction, including a brief bio
  • Information and stats regarding your blog
  • Information and stats regarding the conference(s) for which you’re seeking sponsorship
  • What you propose in return for sponsorship

Here are a few helpful links to get you started:

Now all you have left to do is write up your proposal and send it to your list of potential sponsors. Keep in mind that you won’t hear from everyone. I sent out 30 proposals and heard from two people in return. One who was interested in a sponsorship and one who said he would get back to me and never did. However, the one who responded in a positive manner is now a major advertiser on my blog and would like to sponsor me for a couple of upcoming conferences in the late fall – including one of his own events. My campaign was a success. I’ll continue to follow up on my campaign(s) and others as we approach 2010 and I hope you’ll do the same.

If this series helped you, if you landed a sponsorship or if you’d like more information, please post in the comments.

Blogger Sponsorship for Conferences Part II: Finding a Sponsor

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Finding sponsorship to help defray the cost of  attending conferences isn’t as simple as it sounds. There are a lot of steps involved, but the hardest part is finding a sponsor. Finding a brand that shares the same message at your and your blog, and, is willing to pay for you to be a spokesperson is no easy feat. Why should they send you when they have P.R., Marketing and even social media people already on staff? It’s with this is mind that you should seek out sponsors.

Ask yourself:

  1. Who is the biggest advertiser for my blog or community? Is there a person, business or brand with whom you already share a relationship? There’s a major online name I’m negotiating with for a few upcoming events. I sent a proposal to them because they’re a major advertiser and because my community benefits from their service – and vice versa. Check your blog’s advertisers first. They might surprise you and say “yes!”.
  2. Who shares the same message? Is there a brand or service promoting the same thing as you on your blog? If the advertiser thing doesn’t pan out, approach the like-minded brands first. It doesn’t make any sense to choose a sponsor who has nothing to do at all with your niche or topic. Find the folks who are the best fit.
  3. Who will best benefit my community? Choose your sponsor with your community in mind. If the brand is a product or a service your community can relate to, they’ll be more inclined to take you up on your recommendation. This will make the sponsor happy. If it’s a product or service having nothing to do with your community, there won’t be much love on either end. Remember, your sponsor is looking for a little ROI action. If they’re footing your bills, they want to get a little something-something in return.
  4. Who will best benefit from my community? See above. If a business sponsors you and your blog, how will it benefit? Are you sure your community will respond? How likely are they to invest money in this product or service? If this brand can’t benefit from your community, it’s not a good fit.
  5. Who will best benefit from my expertise? Community is important but so are you.  What brands will benefit most from your expertise? Do you have a blog with very high traffic? If so, an ad will do well. Are you a social media expert (if there really is such a thing)? Perhaps your guruosity is just what your brand needs to spread its message. Target your areas of expertise and then target the places that can benefit the most.
  6. Who needs a conference presence but doesn’t have a large staff? Maybe there are some startups that would like to have a presence at conferences but don’t have the team members or funds to invest in a booth. It might be more cost efficient for them to pay your airfare and hotel then to lose their own staff for a few days.

Once you have some idea of who or what makes an ideal sponsor for your blog, make a list. First start with advertisers or people you already have a relationship with. Then do a websearch for products, services, startups and websites that are a good match.

Next in the series: Writing up a proposal for sponsorhip.

Also see: Blogger Sponsorship for Conferences Part I: What Do You Have to Offer?

Image via John Weise’s Flickr Stream

Last-minute pass give-away to Gnomedex 9.0

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Jim Turner, our illustrious Social Media Director (@Genuine on Twitter) will be winging it up to Seattle tomorrow for the sold-out Gnomedex 9.0 event. It’s one of our favorites, and it’s put on by Chris Pirillo.
Gnomedex logo

Here’s your chance to join him with a FREE All-Access Pass worth $299.00!

  1. Put up a blog post BY NOON TOMORROW (Wed) Pacific Time, telling why you should win this badge (use text, but if you want to get creative, add an original video, original song, take chances!)
  2. In your post, link to http://www.gnomedex.com and  http://www.blogworldexpo.com
  3. Come back here and leave a comment, letting us know you’ve entered and with a link to your post
  4. We’ll review the posts tomorrow (Wed) at 12:00 Noon, Pacific Time and choose a winner!

Some Gnomedex basics:

  • Who? Influencers, Entrepreneurs, and Tech Enthusiasts
  • What? A confluence of leading bloggers and new media
  • When? August 20 – 22, 2009
  • Where? Bell Harbor Conference Center in Seattle, WA

Good luck in the give-away, and have fun!

19:00 hours ’til the deadline. Plenty of time…you can do it!

BlogWorld New Media Expo Headed To Gnomedex 9.0

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gnomedex1 I have heard and followed along with this conference for a long time.  I actually was able to attend a couple of years ago from the comfort of my own home in my office while watching some of the sessions on Ustream. I really love the conference facility at Bell Harbor Conference Center in Seattle.  In fact, it was where I first met Rick Calvert, the CEO here at BlogWorld & New Media Expo.

Gnomedex has been around quite a long time in Internet years.  Yes, that is like dog years only longer.  Let me be the first to say that in order to pull off a conference like this for that many years and to make it a dynamite must attend event you have to have done something right.  They tend to have memorable speakers and great conversations, and although this is my first year attending, I have heard rumor that that have some great parties too.  We are very happy to be a media partner with the folks at Gnomedex and I look forward to seeing Chris Pirillo and all the folks in Seattle that are regulars of the event.  I also looked over the attendee list thus far and it looks like I will see a few of the speakers that we will have speaking at our event!  I’ll now get to say hello and have a great meetup with them!  Last I looked, there were only a few spots left to get your own ticket to go to this cool conference.  If you are going, or if you plan to go make sure you get registered right away, please look me up and say “hi!”

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