
“Authenticy in marketing is telling a story people want to hear.” – Seth Godin Lisa Barone’s session at BlogWorld LA 2011, “Creating Your Blogging Superhero,” covered the topic that seems to have become a buzzword in the new media world lately: authenticity. Authentic scares some people because they think it means airing their dirty laundry, … [Read more]

























Commenting System Livefyre Introduces SocialSync
Commenting system Livefyre announced via their blog yesterday a new platform, with new features. It’s called SocialSync. If the comments on your blog are dead and you’ve been dying for some social interaction, SocialSync might be just what you’re looking for. It grabs related Twitter and Facebook comments automatically, as well as adds @ mentions … [Read more]