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24 Brilliant Bloggers Talk About Email Newsletters

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Brilliant Bloggers is a bi-weekly series here at NMX where we look at the best posts from around the web all surrounding a specific topic. Every other week, we’ll feature a brilliant blogger, along with a huge list of more resources where you can learn about the topic. You can see more Brilliant Blogger posts or learn how to submit your link for an upcoming edition here.

This Week’s Topic: Email Newsletters

Email newsletters can be very challenging to create. You may be overwhelmed with thoughts about what to include, how to portray your brand, creating a template, and creating subject lines. One of the biggest challenges is to know how to get your subscribers to open your newsletters in the first place. We have brilliant bloggers here who can help with all aspects of email newsletters.

The following list of brilliant blog posts will give you some practical help.

Brilliant Blogger of the Week:

colleen The Dissection of a Bloody Good Email Newsletter
by Colleen Corkery

Colleen’s post is the perfect place to start if you want to improve your email newsletter. In this guide, she goes through every piece of a newsletter, from subject line to links to images. Learn the best practices, including some tips that Vertical Response have tested extensively, like using a table of contents. Don’t forget to follow Collen on Twitter at @youcollme if you enjoyed her post!

Even More Brilliant Advice:

Did I miss your post or a post by someone you know about email newsletters? Unintentional! Help me out by leaving a comment below with the link.

Next Brilliant Blogger Topic:  Blogging During the Holidays

I’d love to include a link to your post in our next installment– and if you head to the Brilliant Bloggers Schedule, you can see even more upcoming posts. We all have something to learn from one another, so please don’t be shy! Head to the schedule today to learn how to submit your post so I won’t miss it.

Allison Boyer freelance writer and content marketing consultant. She also runs the food blog The PinterTest Kitchen with her mom and sister. You can follow her shenanigans on Twitter (@allison_boyer) or contact her at allisonmboyer@gmail.com.


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