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Secrets to Web Series Success from Successful Producers [Video]

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At the web series festival “HollyWeb 2013,” Web Series Channel took to the red carpet to ask successful producers, creators, and actors what it takes to have success in the web series world. Check out their advice:

Some highlights:

“The secret behind a successful web series is marketing it correctly. Seriously. You have to have all of the major things in order to make it look good, but beyond that, if you’re not spending any money advertising it on Facebook or anywhere else, nobody’s going to see it. So really get out there. Push it. Do an hour worth of social media a day and you can really get it going.”

“You know, a lot of people have said, I think it starts with story. It’s nice to have a lot of dollars for production value, but if you have an engaging story, interesting characters, you know, you’ll find your fans and they will follow you to the end.”

“If you make something that you would want to watch, you’re on the good path. Don’t worry about what you think people want to watch, as long as you make something you want to watch.”

“What’s the secret? Hard work.”

Check out the full video for even more great web series advice.

Allison Boyer freelance writer and content marketing consultant. She also runs the food blog The PinterTest Kitchen with her mom and sister. You can follow her shenanigans on Twitter (@allison_boyer) or contact her at allisonmboyer@gmail.com.


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