12 Types of Blog Posts You Need to Stop Writing


blog posts you need to stop writing

“Add more content!”

That seems to be the battle cry these days. Keeping your blog as updated as possible does make sense. Although some argue that quality matters less than quantity, while this is true, I can say without a doubt through my own experiences, that if you have more content, you’re going to get more traffic than if you have less content, as long as you maintain quality. At one of our past events, Chris Brogan mentioned seeing similar results – when he posts fewer times per week, his traffic goes down.

That of course doesn’t mean you should just be throwing crap up on your blog to try to hit a certain number of posts every week. I think most serious bloggers understand this. However, I still see a lot of bad posts in my Twitter stream every day. Remember, it only takes one bad post to make someone unsubscribe (or never subscribe in the first place).

You can’t please everyone, but I believe the following twelve types of post have no place on a good blog:

news

1. Rehashed News

You’re never going to compete with huge news sites unless you have millions of dollars to throw into your own media outlet. If all your post accomplishes is summarizing a story you saw on Google News or Reuters, you haven’t accomplished anything other than boring your readers. That doesn’t mean you shouldn’t post news at all. In fact, posting news is a great idea for most bloggers. But when you do it, consider:

  • Picking up the phone to get a quote from an expert that can add something new to the story
  • Adding your own opinion or analysis to the story
  • Doing a round-up of what other people are saying about the story
  • Putting the story in a different context (i.e. finding a unique angle)
  • Coming up with a how-to related to the story
  • Looking at what people are saying about the story via social media and talking about their unique opinions

In other words, make your coverage of the story something different than what people are going to read from a huge news outlet. For example, when Pinterest announced the addition of “secret boards,” we didn’t just post about this new feature, which many were doing. We posted three ways to use secret boards, so our story was unique and helpful to readers.

If you’re dead-set on posting news stories that report just the facts, consider taking a new approach to your blog completely and really attacking one specific niche. For example, if you like entertainment news, maybe instead of posting all sorts of celebrity news, which sites like TMZ already do, you can post specifically about celebrity babies or a certain genre or music or celebrities who are buying homes. Nich-ifying can help you find an audience even if you’re not publishing unique stories.

interview

2. Posts with More Quotes than Original Content

I love a good quote, but if the entire story is just quoting another blogger or news story, you might as well be scraping their content. Yes, it might be completely valid to publish a small part of someone’s post with a link back to the rest, but that doesn’t make you a blogger. It makes you a content curator. Again, what can you add that makes the story special or adds another layer or helpfulness?

There are so many possibilities. You can “debate” the other blogger with a post of your own, build upon his/her ideas, or even do an interview with the blogger to delve deeper into the story. If all you want to do is share an excellent quote from a blog post you read, here are some better ways to do that:

  • Share the quote via Twitter with a link back to the source
  • Post the quote in a related forum with a link back to the source
  • Create an image using the quote a publish on Facebook or Twitter with a link back to the source
  • Share the quote as part of your email newsletter with a link back to the source

Your actual posts should be more than just republishing someone else’s words.

reader

3. Theory without Practicality

This one drives me nuts.

I love to read what you think about a certain topic, but what I love every more are practical tips. Don’t just tell me why. Tell me how. If all I can do is read your information, but I have no idea how to actually apply it to any part of my life, your post isn’t very beneficial to me.

I’m guilty of this one. I think we all have a tendency to get really passionate about our opinions. And while opinions are great, they rarely stand alone if there’s no practical counterpart. Sometimes, this is as simple as including a few links to post that are straight-forward how-tos. Your entire post doesn’t have to be about teaching someone how to do something.

The problem is that many bloggers publish these types of posts but never follow up. So, as a reader, I’m lost. Don’t write “10 Reasons Why You Should….” unless you follow up or link to how to actually do that task. You’ve convinced me! Now tell me what to do to get started.

PIC01595.JPG

4. Common Sense Posts

Worse than “theory” posts are common sense posts. I get it; we’re all beginners at some point. You can’t ignore your readers who are just learning about a topic for the first time. Only posting advanced-level stuff isn’t the right choice for most bloggers.

But even beginners have common sense.

For example, let’s say that your blog is about cooking and you want to publish “10 Things Every Kitchen Needs.” That sounds like a great post – but if your 10 items include a pot and a pan, I’m going to roll my eyes. Newbie cooks might not realize how helpful it can be to own a strainer or a food processor, but come on…they know that they need a pot and a pan.

Take things a step farther and be more useful. If you’re going to do something so 101-leve that it includes telling new home chefs to buy a pot and pan, at least tell them what kind to buy and why. What size is best? What material? What brand? Go a step beyond common sense, even with your beginner-level posts.

headline extra

5. Posts that don’t Deliver on Headline Promises

If I click on a post you share on Twitter and the content doesn’t deliver what the headline promised, I’m probably going to unfollow you. Your headline builds trust with the reader. If your content isn’t what they expect, you lose that trust, and it’s nearly impossible to get it back again once lost.

The biggest offender I see of this is the use of the term “secret.” If you’re going to give me “10 Secrets to Writing Better Blog Posts,” I better not show up to your post and see that secret number one is to optimize for search engines, secret number two is to use headers, secret number three is to include an image, etc. Those are not secrets. Those are 101-level tips. “Secrets” implies that the post is going to be advanced – that these are tips I’ve probably not come across before or am not already using.

Another offender is telling me something is “awesome” or “killer” or “ninja” or “rock star.” If you use any of those terms, you better deliver on that promise. It’s not that you have to stop using these words (and related words) to describe your content. Just understand that you’re setting the bar high, so there’s a bigger probability that people will be disappointed by the content if it doesn’t deliver.

beach

6. “Sorry I’ve Been Away” Posts

Sometimes, there are unforeseen circumstances that require us to be away from our blogs. When you’re ready to start up again, it’s really tempting to write a “Sorry for being gone” post to explain what you were doing.

To me, that’s a throw-away post. Unless what you were doing is super interesting, I don’t need to hear your excuses and explanations. I just want posts like you used to publish. Mention why you were gone at the beginning of your next post if you must, but just get back to your schedule instead of spending 500 words to tell me that you had the flu or were snagging some beach time.

love myself

7. Ego Strokers

A few months ago, I wrote a post about blogging success and whether your success stems from content that helps people or content that is simply what people want to hear. The latter is little more than ego-stroking. It really isn’t hard to get people to rally behind you when you say, “Hitler was bad.” This is also true with less extreme examples. If your audience is primarily working moms, it isn’t hard to get people to agree with an op-ed about the need for flexible scheduling for parents who work.

That doesn’t mean that you shouldn’t post something you’re super passionate about, but don’t be afraid to step out of your comfort zone – and to ask your audience to step out of theirs. If you are promoting a popular opinion, add your “something special” to the post, whether that means including some how-to tips, playing devil’s advocate, or quote an expert. What can you add to the story that makes it unique? (Am I started to sound like a broken record yet?)

scales

8. How *Blank* is like *Blank* Posts

When I first started blogging, I wrote a lot of this type of post. But you know what? They’re kind of dumb. Congratulations, you found a creative comparison between two things. Unless your post is meant to be funny (Think: “How Your Baby is like a Tiny Ninja”) or teaches you something interesting (Think: “How Soft Drinks are like Addictive Drugs”), the post is another throw away.

Even if you think your post is teaching something, ask yourself…”Is it really?” Remember, you want people to walk away with specific, practical tips not a bunch of random information that doesn’t really relate because you were stretching to find comparison points.

snarky

9. Snark

When you’re snarky on your blog, you’re really nothing more than an online, adult bully. Yes, it can make you popular, because some people thrive on drama, but will it make you respected? No way.

You can still be opinionated and even write in a “snarky” style. The key with snark is to talk about things that happen, not specific people or companies. Erika Napoletano is a great example of something who has a snarky writing style, but in a good way.

Of course, you can also still voice your opinion about someone or some company you don’t like, but when you do so, have a little class. Make points that you can back up instead of just snarking. You’re not going to do yourself any favors if you’re just flat-out mean.

And keep in mind that when you’re snarky, you lose business. Even if you see your traffic go up because people think you’re funny or are attracted to negative leadership, when all you do is snark about crap you don’t like, brands won’t want to work with you. Brands like bloggers who give honest, thoughtful, thorough opinions, not drama queens (and kings).

gossip

10. Rumors

When you post a rumor like it is news, it makes me question your dedication to the niche. It’s okay to comment on rumors, but I’ve seen several popular blogs run rumors as though they are confirmed stories.

This happens even more frequently when bloggers are republishing blog posts that are republished from other blog posts. It’s like a game of telephone. Along the way, rumors turn to facts, which can be confusing for the reader and unfair for all parties involved.

Take the time to find the original source of a story and confirm facts with a reputable site or expert. Hint: Wikipedia is not a reputable site.

Remember, gossip is as bad as rumors. Sometimes gossip is made up of rumors but other times, gossip is someone saying to you “I’m not supposed to know this, but I overheard…” If you can’t confirm it by printing the source, it is as good as a rumor. “Facts” are overheard out of context all the time.

shock

11. Sensationalist Stories

The media thrives on emotion. Facts are skewed so that someone’s agenda is supported in the most emotionally charged way possible.

Sensationalism can drive a ton of traffic, but it ultimately damages your credibility.

When you post facts on your blog, be aware of your own biases. It’s okay to post your opinion, but if you’re presenting supporting facts, make sure those facts are accurate. If there was a study done, how many people took part in the study, how were they chosen to participate, and when were the stats collected? A survey of 60 people in rural Texas asked about their opinion on gun laws will yield a much different result than a survey of 10,000 people from across the country on the same topic. A study on cancer patients’ diets done 50 years ago is going to give you different results than a study on the same topic done today.

In the end, make sure that the information you’re posting is the most up-to-date, unbiased information possible, not just the best information to support your personal viewpoints. That way, if you’re firing people up, it’s for the right reasons, not because you’re manipulating data to scare people.

peacock

12. Posts that aren’t Your Best Work

Finally, I’m using a picture of a peacock here, because I hope you are always proud to show off your work. If a post isn’t your best work, don’t hit that publish button. Simple as that.

All the time, I hear the advice that your work doesn’t need to be good, it needs to be “good enough.” There’s something to be said for analysis paralysis and being so caught up in the details that you never get the job done. However, if you write a post and feel “meh” about it, reconsider before you publish. How can I as the reader get excited if you as the writer don’t even care?

You should always strive for the best. Pretend this post you’re writing is going to be seen by Oprah. Imagine if you lost your job today and your last post was the post a new employer would be looking at to consider you for their open position. Get morbid and think about how the last post would represent you if you died tomorrow.

Take pride in the work you do, always. It only takes one bad post to make me hit the back button and be gone from your blog forever.

Your turn: What kind of posts do you wish people would stop writing?

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About Allison Boyer

Allison Boyer freelance writer and content marketing consultant. She also runs the food blog The PinterTest Kitchen with her mom and sister. You can follow her shenanigans on Twitter (@allison_boyer) or contact her at allisonmboyer@gmail.com.

Comments

  1. Multi-page list posts. When I saw this advertised on Facebook, I was really really hoping that the entire list would be on a single page. While multi-page list posts may increase a blogger’s page views, they are troublesome for the reader.

    • Oh man, I hate them too! I don’t mind if a post is broken up to be on more than one page if that makes sense, but I HATE it when lists posts have each item on a single page when there is absolutely no need other than increasing pageviews for the site. It’s even worse when one of the pages in the middle is an ad. YUCK!

    • Agreed. I hate when a post sounds really interested then find out it’s going to take me 20 page views to read it.

      This is article is a nice “wake up and write good original content” post. Sometimes you lose yourself in the content cycle.

    • Huge +1 on that John! Thank you for a great addition to the list.

  2. When I read your #5. Posts that don’t Deliver on Headline Promises, a question hopped into my head. Sometimes I use a metaphor of what the topic is. I do this to draw the attention from visitor that are just passing through. You know, the skim artists, and there are thousands out there. My question: What is your opinion of using metaphors for headlines?

    • You know, I think that’s a tough line to walk between wanting to write a headline that grabs people’s attention and wanting to write a headline that accurate describes the post. The question to ask yourself, I guess, is “when people click this headline to come to my blog are they going to expect something completely different?” If yes, maybe the metaphor is better within the actual post than it is within the headline. One of the worst things a blogger can do is disappoint the reader by betraying their trust with a snazzy but inaccurate headline. I would have to see an example, but I would think that metaphors aren’t as bad of a problem as headlines that over-promise.

  3. I think you’ve broken rules 4 & 12 and my reply breaks #9

    • I think if these were common sense, I wouldn’t be seeing these types posts in my streams every single day. I made a lot of these mistakes myself in the past, by publishing news that added nothing new to the conversation or “how *blank* is like *blank*” posts, for example. In retrospect, I think my writing time could have been better spent.

      As to whether or not this post is good work, I guess everyone is entitled to an opinion.

  4. When I first saw this headline I was like “Ok, perfect, I’ve found a list use as the basis for my next twelve posts.” But now I’m kinda like meh.

  5. Great post, Allison – I think you cover almost all my blogging pet hates.

    One that I would add, however, is blogs that do not openly credit others material, especially images. I do think copyright is important, and external content creators needed to be credited at the very least if they are adding or enhancing a blog entry in anyway.

    As a matter of course, I now try to source and pay for all my images that I use on my professional blog. I think it is only fair and right. After all, how would we feel if someone else lifted a blog article of ours, and plagiarised it verbatim for their own purposes?

    • I think you’re absolutely right, Nick. However, I’ve also learned not to assume when it comes to seeing unaccredited images on other blogs. Lots of bloggers take their own pictures and don’t credit themselves in their posts. There are also photo-sharing sites that allow people to choose whether or not they’re like to be credited based on the license they choose for each image they upload. There are also sites that, once you purchase the image, you can use it how you see fit and accreditation isn’t required. It’s the same as someone hiring me to ghostwrite copy for them – they paid me in order to post my work without listing me as author. So it’s hard to tell just by looking at a post if the blogger is following the rules and being fair to the original photographer or not.

    • Good point Nick. You might be interested in this post @ahockley wrote for us late last year:

      http://www.blogworld.com/2012/10/11/who-swiped-photos-from-your-blog-if-you-care-these-tools-can-help/

  6. Is this an old article? I’ve seen all this before, somewhere. You’ve updated it, and good for you! Perhaps the most annoying post is the “sorry I’ve been away” one. Nobody cares.

    • Hm, not sure where you saw it before. I just wrote it last week and it’s never been published elsewhere! Though I’m sure there are other bloggers with their own ideas of posts they don’t like to see, and maybe they listed some of the same ones on their list? Not sure!

  7. Nice job Allison,

    You have drawn my attention to a lot of blunders, I am thrilled by your last opinion “If a post isn’t your best work, don’t hit that publish button. ” I need to go back and start learning how to write for real.

    Thanks.

  8. I hate the multiple page posts, especially one per page for each point.

  9. Definitely agree with #12. I write on DIY / Amateur Engineering stuff that I do in my spare time, and for a long time I struggled to get out 3 posts a week, but honestly, I don’t think the quality was always there. Sometimes I just didn’t have something interesting that I made/tried out to post that day. I’ve cut it down to around two, and I think that’s been better.

    I could see doing #8 as a bit of a joke though – never done one, but I may give something humorous like that a try sometime…

    • I think a humor post in the “how ___ is like ___” is totally fine. I’ve done them myself and they can be really fun!

  10. I like 11 of the 12 points you’ve made here. I’m not in concert with your thoughts on #8. I have 5 blogs and on two of them I use examples of things in real life to get my point across. I tend to believe that people understand things better when you can either tell a story or give them a point of comparison of something they know well.

    Otherwise, good post.

    • I think it CAN work if the points of comparison are all related. I think it’s all about writing something that is cohesive, rather than being all over the map. I think using comparisons to make a concept easier for readers to understand, I do it in a lot of my posts. I just see too many bloggers doing pure comparison posts for the sake of being clever. They’d just kind of like “look how creative I am for being able to compare to seemingly unrelated things!”

  11. Great advice here! For me in terms of building traffic it’s not all about publishing regularly, it’s definitely also about quality of what you publish. Your articles need to have some value in them for people to be attracted to come, consume it and share it with their friends. This list is a great starting point of articles to avoid.

  12. This is a great help, I’ve just started and am trying to avoid “the top 5″ list which drives me crazy when I see it on my twitter feed all day or multiple blogs telling me same news for two days -

  13. Wow! Alison. Great Content here. Yes I too feel that when quote are more than content, one loose credibility. And then Content in any blog should have balance information for both beginner and experienced one.
    Just voted your post in Kikolani’s Fetcing Friday :)

  14. Hey, I loved your 12# point. I started my blog 15 days ago, and I have been posting every day. It was easy at first but later on I ran out of creativity because it was not something I loved to do, but what I had made myself do (even though I had exams). I am afraid I have posted even some articles to which I have been “meh”. Thanks for reflecting me on the mistake. I have been thinking today, if I should just reduce the posts per week, or just make myself write great posts every day (would be much easier if I knew how to trigger my creative flow).

  15. Great rules of blogging. We try to keep it fresh for our pharmacy industry listeners.

  16. Along the lines of some of the comments above – slideshow posts. Gah, how I hate them. I’m sure I’ve lost out on work because if I refuse to read them, I won’t create them either.

  17. Very useful tips for people who struggle to fill there blog. You are right it is better to wait to write a good post rather than churn out garbage for the reader….Every single web visitor has millions of sites to choose from and if they discover garbage once, they will not visit again ever.

    Thanks a lot.

  18. I manage and edit news for a very large news organization. We struggle with all this too. Great article, thank you.

  19. I think this is an excellent post. It’s not the usual “Content is King” or “Are You Making These Mistakes” or…WHATEVER. Lots of people think they can write these blogging/writing advice posts but it takes skill to actually offer something fresh and relevant and practical.

    For that matter, a lot of people think they can just come up with a “list” post and it will do well (maybe because they read a blogging advice article that said that headlines with numbers like “7 Steps to ____” and “list” posts were very popular)…but that’s not what you did at all. Now…how do we get people to stop making these blogging errors?

    P.S. If I read one more “Why I was gone…” type post (that isn’t earth-shattering or really interesting), I might break my laptop.

  20. Brad Dalton says:

    How about going back over old posts and republishing them after updating the content.

    Do you think this is a problem to send it out again as opposed to simply updating the content?

  21. I’m with you on just about every one of these. I have to say I was a little nervous you were going to jump in there with Wordless Wednesdays or gimmick posts. (I will occasionally do a 50 Word Friday post where I write exactly 50 words.) I kinda hate both of these, but I will do them occasionally anyway.

    The one I disagree with you on is How *Blank* Is Like *Blank*. But I’m disagreeing with you only in my niche (which you kind of already excused anyway).

    Metaphors are pretty much all I’ve got in math, so I’ll beat them, mix them and overuse them. The day when 100 people write to me and say, “Math is everywhere, and math’s just about LIKE everything, so would you please quit it already?” I will happily turn in my URL and retire to the Bahamas.

    Thanks for the post! I enjoyed it and will pass it along.

  22. Rehashed posts aren’t really that bad–as long as you have a totally new perspective and can offer something new, then it shouldn’t be an issue at all. I would expect, though, that you would at least link out to a few of the other posts and news articles about the subject.

    Rumor posts are okay, too–as long as you tell the reader that it’s a rumor and you point to information that either disspells the rumor or offers a way for the reader to verify if it’s true or not. I like posting rumors with the title: Rumor: Rest of Title Goes Here

  23. Nicely stated, Allison. Thanks to you I’m not going to publish the post I’ve been working on today. It fit into several “do not” categories so I thought it wise to follow your advice. Thanks. :)

  24. My Number One Rule of Blogging is your #12: If you don’t have anything to write, don’t write.

    But then, my blog is HappyGoSNARKY, so I’m probably gonna blow #9 out of the water on a consistent basis. :)

  25. Hi Allison, It was nice meeting you at BWE LV, (you were very helpful) and I hope to see you there again in January.

    I see the same type of post from experienced bloggers about getting started, staying focused, ideas for new topics, etc. While this may fall into category 4, it seems this info needs to said over and over again as I see a bazillion questions on blogs are forums related to this topic. The problem I see is that it can’t be said more differently than just direct. Maybe bloggers are just reaching out to their readers…again!

    Thanks, Ken

    • Meeting so many people at BWE/NMX events is my favorite part of my job. Whenever I get a free moment I like to sit down at a table with people I don’t know yet and just talk. Glad I could help you in Vegas and happy to hear you’ll be back!

      I think you make a good point, that sometimes people want certain information even though it’s been said before. What I like to see, when this is the case, are bloggers committing to a really comprehensive post that links back what has been written before, includes quotes from experts, includes opinion when relevant, etc.

  26. Oh boy, how i hate “sorry for not posting” posts, especially if they’re followed by yet another period of non-posting. On a lighter note, it was quite surreal to see the picture of Polish former Prime Minister with Polish journalists here ;)

  27. Catherine E. White says:

    I liked your post, and it has good reminders in it about writing and originality. It is important to bring something new and fresh to the party. You do have to provide something that honors the reader’s time.

    Ironically, my pet peeve is the overuse of the “N ways to Include some kind of number in your headline” tactics. Obviously, they work. I did click on this article to see what you had to had to say. I have even used this tactic, but it seems like an uncomfortable box to live in for the rest of my online writing life. To me that style of writing always feels claustrophobic.

    Honestly, given a choice of the two headline formulas, I prefer the “how *blank* is like *blank*” over the “force a number into your headline at all costs!” As an example, consider, “How your blog is like a coffin.” To me that seems more interesting than “12 ways to keep your blog from burying you alive.” The second headline, alas, would be chosen, because it is likely to more popular in search engines.

    Can you possibly point me to a list of “12 suggestions for headline formulas that work that don’t include numbers in the headline?”

    I would probably click on that one, too! ;-)

  28. Great advice. I don’t like people to write a comeback post explaining where they’ve been either. The people who reach out to ask “Hey where are you?” – those are the ones who care. I’ve never written in my blog everyday – though I’ve wanted to. For the most part I actually love going back to read some of my old content – every now and then I run across a lame one that I filled in the gap with. Writing content blogs mixed with constant giveaways drive me nuts. I think it should be one or the other. I like some great bloggers who do this. I don’t subscribe because its too much. I just drop in and read them from time to time.

    • That’s a good one, that no one else mentioned – contest posts. I think the occasionally one can be okay (hey, I like trying to win free stuff!) if it is relevant to your niche. But you’re right, when it overtakes that actual content and every other post is another contest, it gets old. My advice for bloggers who get offers from brands to host contests: If you start getting too many requests, be a little more selective to only give away high-value items or start charging to hold contests (which will get rid of some of the brand requests naturally).

      A really great exercise if you want to get into the mode of writing more posts is to challenge yourself to publish twice as often as your goal for an entire month (or longer). So, if you eventually want to post once per day, challenge yourself to post twice per day while still maintaining quality. Once you get through a month of double duty, dropping down to your real goal seems easy! We did this on our food blog: our ultimate goal was 1-2 times per week, so we started off by posting for 6 months 3-4 times per week. Now, 1-2 posts seems pretty manageable.

  29. This is an awesome post! I am guilty of more than half of the list. This will definitely help me be better. Thanks for the post!

  30. Well, quality is definitely of utmost importance, but you’re right that quantity does matter too. Every blogger should strive to achieve a reasonable quality:quantity ratio. As for the posts people should avoid publishing, I completely agree with you Allison, the list is very accurate. The common sense posts really made me laugh; I come across them quite often and it’s very interesting to see that there still are people writing and publishing content appropriate for elementary-school-age children in terms of intellectual maturity.

  31. I really dislike posts that are just a never-ending line of photos with little or no text, and even more so when they are obviously lifted out of magazines. I try to write posts that are short and to the point with a few appropriate photos, because that’s the kind I like to read.

  32. No. 12

    ‘How can I as the reader get excited if you as the writer don’t even care?’

    I’m pretty sure this is deliciously ironic not embarrassingly ironic. The lack of an exclamation mark has made me wonder !?

    Asking people to stop publishing ‘poor/bad’ blog posts is impossible . It’s like asking poor wine producers to stop making poor wine (oops no.8!). You might not like or buy poor wine but there are certainly some people that do. They’ll probably even argue with you that it is poor wine at all. For example in blogging, a close friend/fan of a blogger will almost certainly reply/be grateful for a ‘Sorry I was Gone’ post. People are free to blog about whatever they want. There’s usually/always at least some market for what you define as poor blog posts.

    Don’t get me wrong, I agree with you in a general sense but there’s something uncomfortable about trying to restrain free speech.

  33. You have made some interesting points here. I’ve added some myself- hopefully you’ll find them helpful.

    http://www.exeid.com/news/uncategorized/the-secret-to-writing-an-amazing-blog-post/

  34. Oh man, this is by far one of the best posts I’ve read. I would have to agree that I myself have done almost everything on this list. I’ve found myself posting the “Sorry I’ve been gone” or posting things that really don’t matter to anyone but myself.

    I’ve been working on that however, thinking of writing as an art that must be crafted to be perfect. I’ve bookmarked this so I can look back to it later and hopefully I can improve my writing and not fall to posting anything that my readers don’t care for.

  35. This article is just excellent. When I first started blogging I actually tried keeping up with those big sites like mashable and techcrunch boy was that a failure. .