Ten Reasons Your Blog Needs a Podcast

Okay, I have to admit it: After attending NMX 2013, I kind of want to start a podcast. About what, I don’t know, but the podcaster presence there rocked, and the Podcast Awards was one of my favorite parts of the whole show. I’ve been involved in podcasts in the past, but I never realized just how much I miss it.

I think that many bloggers out there could benefit from and would really enjoy having a podcast – and I’m not the only one with this opinion. At NMX 2013, Peder Aadahl, Dustin Hartzler, P.J. Jonas, and Jenn Swanson spoke on this very topic, with their panel presenting ten reasons why every blogger should have a podcast. Here are their ten reasons

1. Podcasts can help you attract a new type of follower, expanding your audience beyond your current community.
2. Podcasting often helps you improve your speaking skills, which allows you to get more speaking gigs and opens other opportunities to you.
3. You can build loyalty with your voice that you don’t get with text, as it makes it easier for people to connect to you and trust you.
4. Podcasting is not as hard as you think!
5. With a podcast, you get the opportunity to talk to others in your niche, which helps you become a master of your subject.
6. Podcasts are easy to consume, since you can listen in the car, at the gym, etc.
7. You can recycle some of your best written content ideas by recording a podcast about these same topics.
8. Podcasts allow you to tap into a new community.
9. Having a regular podcast helps you improve perceived credibility.
10. You can make money with a podcast.

To their reasons, I would add one of my own: podcasts are fun! When I used to be part of a video game podcast with a few friends, recording together was one of the highlights of our week.

If you still aren’t convinced, I recommend checking out the entire presentation at NMX University via our 2013 Virtual Ticket, which also gives you access to this and dozens of other sessions, including a number of presentations that will help you get started podcasting.

Bloggers, have you ever considered podcasting? Podcasters, what reasons can you add to this list?

Want to learn more about creating better content for your Blog, Podcast, Video Series? What about growing your audience or monetizing the right way? Did you come meet industry experts, network with peers and most importantly, find the solutions you need at the world's largest conference and trade show for the new media industry, New Media Expo? If you need to see sessions you missed, or if you couldn't attend but want to take in the great knowledge shared right from your home or office–get yourself a Virtual Ticket!

Be Sociable, Share!

• 
•