BlogWorld’s BusinessNext Social: A Sneak Peek and Some Frequently Asked Questions


We’re receiving a lot of questions lately regarding the BusinessNext aspect of NMX. What follows is a look at what you can expect as an attendee of BusinessNext Social and some responses to frequently asked questions.

What is BusinessNext?

BusinessNext Social is the world’s premier conference for social business, marketing and IT executives.

Attendees come from across the globe to learn how to create highly adaptive, competitive organizations and rapidly grow their businesses by harnessing powerful new strategies, cutting-edge social media and mobile technologies, compelling content marketing and engaged communities.

BusinessNext Social provides an up-close look at how the world’s best companies have replaced stodgy, command-and-control models with highly effective, highly adaptive ones; businesses that have built empowered communities inside the organization and out.

Conference Director Mark Fidelman has lined up a dream team of business luminaries and change-makers who understand how to grow and influence their own networks. Many have experienced first-hand how disruptive technologies and social strategies are accelerating the rise and fall of companies.

BusinessNext Social is designed with varied formats to give attendees ample opportunity to learn hallmark strategies, tactics and secrets from the most successful social businesses and social business influencers, intermixed with ample opportunities to meet face-to-face with social business luminaries, IT venders and influencers.

What will take place at BusinessNext?

Day 1 A series of 20-minute sessions will be featured that inspire social business change, including:

  • Guidance from SlapCompany CEO Stan Slap on how to achieve maximum commitment in manager, employee and customer cultures;
  • Instruction from Backplane CEO Matt Michelsen on how to build digital communities — like the one he built for Lady Gaga — which unite people around interests, affiliates and movements in unprecedented ways;
  • Actionable strategies from harmon.ie CEO Yaacov Cohen on designing the optimal social collaboration experience for employees; and
  • A challenge from Econovation author Steve Faktor to think differently about the next decade of the US economy and respond with big, sustainable innovations
  • And  so much more. See the full lineup at the BusinessNext website.

…all interspersed with live entertainment.

Day 2 Forbes columnists will conduct on-stage interviews with business luminaries — including Ultimate Fighting Championship President Dana White, angel investors Cameron and Tyler Winklevoss, AllTop.com Co-founder Guy Kawasaki; and Benjamin Moore director Nick Harris – in manner similar to an Actor’s Studio session.

Day 3 Social media strategy sessions fill the day, including how-to advice to master LinkedIn; foster brand advocacy and navigate emerging legal issues and obligations when engaging customers, partners and suppliers through social media channels.

Attendees will also have the opportunity to meet face-to-face with social business leaders, influencers and IT influencers in small group settings so you can discover, firsthand, relevant scenarios on how to thrive in these increasingly social, mobile and data-driven times.

A new form of speed dating enables you to identify and network with the people who can help you build external digital communities that foster engagement and loyalty; high performance internal digital villages that enable people to share a common view of customers and products; and Darwin’s Funnel, a marketing and channel with a social wrapper that enables marketers to measure the performance of marketing initiatives to speed up lead nurturing and dramatically improve businesses’ ability to convert leads into sales.

BusinessNext attendees also have the opportunity to network with top content creators and online personalities as part of New Media Expo. In addition to networking in the hallways and New Media Lounge, you’ll also take in the latest tools and technology on the Expo floor. New Media Expo and BusinessNext are considered “not to be missed” events for all new media and social media professionals and enthusiasts.

BusinessNext: Frequently Asked Questions


What is BusinessNext Social?

BusinessNext Social is the world’s premier conference for social business, marketing and IT executives. This event is presented by BlogWorld, the leading new media events company, in conjunction with New Media Expo (NMX). Find out more here.

When will BusinessNext Social take place?

Jan. 6-8, 2013, colocated at New Media Expo and right before the Consumer Electronics Show.

Where will BusinessNext Social take place?

Rio Conference Center, Las Vegas, NV. 3700 West Flamingo Road, Las Vegas, NV 89103

How is BusinessNext Social different from BlogWorld or New Media Expo?

BusinessNext Social is geared toward businesses, with conference sessions and presentations for social media business, marketing, advertising, PR and IT professionals. New Media Expo (NMX), formerly called BlogWorld & New Media Expo, is geared toward content creators and is attended by bloggers, podcasters, web TV & video content creators.

BlogWorld, LLC is the company that produces BusinessNext Social and New Media Expo (NMX).

Who attends BusinessNext Social?

CMO’s, VPs of Marketing, Marketing Directors, Advertising and PR professionals, IT executives and social media and marketing professionals all attend BusinessNext Social to learn more about growing their online presence and engaging with customers and community.

What do I get with my BusinessNext Social pass?

BusinessNext Full Access Pass includes:

  • All BusinessNext Social conference sessions
  • Bonus access to all NMX conference sessions within same conference center (blogging, podcasting, web TV & video content creator focused)
  • Food & Beverage (each day: Morning Coffee Break, Lunch, Afternoon Coffee Break)
  • Networking Parties and Receptions
  • Virtual Ticket Conference Recordings
  • Exhibit Hall
  • Free copy of Socialized!, your copy of the book can be picked up on-site at the event (must register by 11/21)

What is the theme of BusinessNext Social 2013?

This year’s theme is: “Great Ideas Worth Executing.”

Who is speaking at BusinessNext Social?

Business icons and influencers including: The Winklevoss Twins of Facebook fame; Dana White, President of the UFC; Guy Kawsaki, Co-Founder of Alltop.com and former chief evangelist of Apple and many more. See the speakers list here.

Who is exhibiting at BusinessNext Social?

BusinessNext is a conference, and all attendees get access to the NMX tradeshow floor, where you’ll find social media and new media resources, products and services. Exhibitors include: WordPress, Yahoo!, Feedblitz, Simul-TV and many more. See full exhibitor list here.

How can I speak at BusinessNext Social?

Speaking opportunities are closed for the 2013 event, but subscribe to the newsletter from the sign-up box on the home page of http://biznextlive.com and you’ll be included when the next event’s call for speakers is sent out.

How can I exhibit at BusinessNext Social?

Exhibiting is easy, get all the info and contact details here.

How can I write a guest blog post for BusinessNext Social?

Email our editor with your blog post idea, and she’ll review and respond soon.

Where can I follow BusinessNext Social on Twitter?

@biznextevents

Where can I follow BusinessNext Social on Facebook?

Join the whole New Media Expo community, including BusinessNext Social attendees and speakers.

Does BusinessNext Social have an affiliate program?

Yes, and you can promote both the BusinessNext Social Conference and the NMX conference by contacting our affiliate program manager, Joel, at: joel@gtomanagement.com

Any other questions? Ask them in the comments or reach out to us on Twitter or Facebook or reach out to me, Director of Community Deb Ng, at deb@blogworldexpo.com

Learn more about our event! Want to learn more about growing a successful social business?What about cutting-edge mobile tech and compelling content marketing? Come meet business icons and influencers, network with peers and most importantly, find the solutions you need at the world’s premier social business conference, BusinessNext Social, colocated at NMX!
>> Reserve your seat at BusinessNext today.
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About Deb Ng

Deb is BlogWorld's Director of Community, author of "Online Community Management for Dummies," the 2nd edition of "Social Media Marketing All in One for Dummies," and blogs at Kommein. Feel free to follow her @debng and @NewMediaExpo