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58 Ways to Get Noticed as a New Blogger

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58 Ways To Get Noticed As A New Blogger Ten years ago, it was easy to stand out as a blogger simply because the number of blogs in any niche was limited. Today, this is certainly not the case. If you’re new, it can seem impossible to make a name for yourself among the hundreds (or more likely thousands) of bloggers out there covering similar topics.

One of the advantages you do have, however, is the ability to learn from those who came before you. When I first started blogging about six years ago, the blogosphere wasn’t nearly so crowded, but there were still bloggers who came before me. So I absorbed all the advice I possibly could, and more importantly, I studied. I learning what successful bloggers did to get noticed when they were new. As a new blogger today, you have even more bloggers to study.

I’ve compiled the techniques I’ve come across in one place for you, in this blog post. Of course, not every technique will be right for your blog. It depends on your niche and your goals. I also want to caution you to manage your expectations. Overnight success as a blogger is like catching lightening in a bottle, and the element of luck is something you can’t control. But this list can help you get started if you’re looking to stand out as a new blogger. Hopefully, these techniques will help you build a foundation for success over time.

Getting Noticed with Your Blog Content

1. Write good content. (This one should come as no surprise to you. If you write amazing content, you’ll attract attention.)

2. Create other forms of content, rather than just blog posts. A lesson I learned from Lou Mongello is that you can build an audience from scratch if you’re everywhere doing lots of different things at once. Pat Flynn is also someone who does this extremely well. So don’t just write. Record podcasts, shoot some videos, take some pictures, write some ebooks, and otherwise diversify.

3. Interview other bloggers in your niche. Derek Halpern mentioned the importance of doing this at BlogWorld New York 2012. All you have to do is ask; most people will say yes.

4. Mention other bloggers. If you can’t interview others, at least mention them on your blog (kind of like I’m doing here), and don’t be afraid to let them know when they’ve been mentioned.

5. Compile lists of the top people in your niche. Whether it’s the top bloggers or another kind of “top” list (like our Top 10 PR Blogs post), this kind of thing always gets attention. Be prepared from some controversy, since there will always be people who disagree, and make sure you do your research so your list is complete and valuable, not just an arbitrary listing of people you like.

6. Be the first to cover a news topic. This might seem impossible, but if you’re diligent about staying on top of what’s going on in your niche, you can often beat other bloggers to the story. Don’t be afraid to pick up the phone and get some relevant quotes from valuable sources. Old school reporting is something other bloggers will be too lazy to do – they’ll just link to you instead.

7. Fill a gap. Don’t just start another social media blog. Find your unique spin — something no one else is doing.

8. Be personable. Telling interesting, personal, or funny stories can help you stand out in a sea of how-to and list posts. Tell people about you — storytelling is an extremely popular way to bring people into the fold.

9. Write a manifesto. This is something bloggers like Jonathan Fields have spoken about at one of our past events, and several bloggers, such as Chris Guillebeau, have done with extreme success.

10. Put your nose to the grindstone and write! More content leads to more readers, as long as you can maintain quality. Jared Polin is a great example of someone who publishes new blog posts or videos nearly every day, and Chris Brogan has talked about how important this is to his traffic numbers.

11. Write great headlines. There’s no faster way to catch the attention of people in your niche than an intriguing headline.

12. Be controversial. People love posts with strong opinions. Of course, there’s a right way and a wrong way to be controversial online, and  no matter what the topic, be prepared for trolls and negative comments.

13. Create a comprehensive guide to something that is needed in your niche. Yes, this takes a lot of work, but you will get lots of attention if you take the time to offer such a valuable resource for free. You can release this as a serious of blog posts (like our five-part series on Pinterest) or create a downloadable ebook.

14. Interview someone in your niche who is not a blogger. Bloggers tend to interview one another fairly regularly, and while this is a good technique to use, you can also get noticed if you interview people outside of the world of blogging. For example, if you’re a book blogger, you could interview an agent to learn what they look for in manuscripts.

15. Do reviews. If you’re new you might not get products for free or be paid to do review yet, but you can still review products you love. Make sure to notify the company/author/etc. whenever you do, and they’ll often share your post via social media or email.

16. Do something wacky and different. For example, on one of my blogs, I wanted to do some product reviews, but everyone does reviews. So instead, I wrote some fiction, which included the products in question (kind of like product placement) instead of a traditional review. I got a very strong positive reaction from this, including several companies contacting me and wanting to pay for “product placement” in future stories. Now, writing fiction isn’t the way to go for everyone obviously, but the point is, do something different with your posts.

17. Be funny. People share funny because it’s a nice way to interrupt in their work day. One thing I learned from Jordan Cooper is that in most niches you don’t have to be as talented as a stand-up comedian. You just have to be a little funny, because in comparison to others in your niche, even a little funny is hilarious.

18. Feature reader questions – and answer stuff that others might be too shy to talk about. Not only is answering questions a great way to boost your search engine rankings if you use keywords properly, but once people start to realize that you’re the go-to person for answers, they’ll start to visit your blog in waves. Don’t have any readers with questions to answer yet? Look for questions on forums, reddit, and Twitter and ask people if they mind that you answer in a blog post. (I’ve never had a person say they minded – it’s just a better way of giving them the link, since it won’t make you sound so spammy.)

19. Write long-form content, rather than show 400-word posts. This takes a really long time – four hours, five hours, maybe even more. But if you’re willing to do things that others aren’t willing to do, as John Jantsch suggests, you’ll find success. Glen Allsopp is a great example of someone who writes really long, detailed posts that people absolutely love.

Getting Noticed via Social Media and Social Bookmarking

20. Tweet replies to people in your niche. They might not notice you at first, but if you’re consistently engaging them (not spamming), they’ll start to recognize your name. You just have to be devoted.

21. Interact on people’s Facebook pages. Don’t just reply to the content they post. When possible, write something on their wall. Again, it’s important that you’re not spamming by promoting your own content. You simply want the people managing that page to start seeing your name pop up. When other bloggers in your niche start to notice you, they’ll start promoting you to their readers.

22. Advertise on Facebook. This isn’t a free way to promote your blog, but it can definitely help you find new readers who are interested in your content. (You can also, of course, advertise on other sites, pay for sponsored tweets, buy keyword ads with search engines, etc.)

23. Start interesting conversations on Google+. This social network lends itself to deep, meaningful conversation with others in your niche, so take advantage of that.

24. Host hangouts on Google+. This is how singer Daria Musk built an audience. If your content lends itself well to a video format, this is definitely an option you should consider.

25. Comment on interesting pins on Pinterest. This is something few people are doing and is an especially good way to get noticed in your niche if you blog about something visual like food, travel, or fashion.

26. Explore niche social networking and bookmarking sites. Big networks like Twitter and Facebook are great, but in many niches, there are specific social networks you can use to get your content out there in front of new readers. For example, if you blog about web design, you can check out DesignFloat or if you blog about video games, you can check out N4G.

27. Participate in Twitter chats (also called Twitter parties). This is when everyone gets on Twitter at a specific time to tweet with one another using a specific hashtag. Usually, one person hosts and guides the conversation, and there may or may not be specific guests and a Q&A format. A great example is #blogchat, hosted by Mack Collier.

28. Create public lists on Twitter. Make them really good resources so others can use them to find new people to follow as well.

29. Be active on LinkedIn groups that relate to your topic. This is especially good for bloggers in niches like business and career.

30. Make it easy for readers to share your posts. Word of mouth marketing can drive tons of traffic if you’re a new blogger, but if I can’t really quickly find sharing buttons, I’m probably not going to bother. Don’t make it hard for your readers.

31. Create an amazing free resource (ebook, course, guide, etc.) that requires payment via social currency, like tweeting, liking or pinning. Lots of plugins can help you with this functionality, including POPSHOP (which does it all in pop-up fashion) and Tweet&Get it!, Like to Download, and Pin to Download (which give you individual functions based on the social network).

32. Participate in #FollowFriday (#FF) on Twitter. Don’t just tweet a list of people. Give a reason why you’re recommending people follow them. Also make sure you take others’ #FF advice and find some new people to follow.

33. Use hashtags (#) on Twitter (and Pinterest). This helps people find you, even when you aren’t participating in a chat/party.

34. Use Twitterfeed to make sure every post you write is tweeted out at least once. Follow up by promoting your post a second or even third time – just make sure that if you do this,  you also tweet other stuff between the links, so you’re doing more than just promoting.

35. Manually add your posts on Facebook. Networked Blogs is a great app that will do this automatically, but with Facebook’s Edge Rank set up, these posts will not be seen by as many people as the posts you share manually.

36. Make sure ever post has a really good, pinable picture associated with it. Not only is this more pleasing for people reading your post, but it will also help you catch the attention of users on Pinterest.

37. Answer questions on question social networks like Yahoo! Answers and Quora. You can write blog posts to share your answer (see point #18) or, even easier, you can simply answer the questions on site and link back to your blog as an additional resource.

38. Submit your posts to social bookmarking sites. Your choices include sites like Stumbleupon, Reddit, and Delicious.

Getting Noticed on Other Blogs

39. Participate in link parties. If you’re in a niche like parenting, food, or DIY (do it yourself), link parties are a guaranteed way to bring new people to your blog. Basically, with a link party, you visit the host every week to add your relevant posts to their list of links, typically which all fall into a certain category. Six Sisters’ Stuff rose in popularity this way, and they have a great list on their blog of parties to help you get started.

40. Participate in blog hops. These are similar to link parties and specifically set up to help you find new blogs to follow (and hopefully have others find your blog too). Blog Hops Everyday is a great place to learn more about blog hops.

41. Write guest posts on other blogs. Danny Iny is someone who has done this extremely successfully. Individually, guest posts aren’t a big deal, but if you start posting dozens of them across a single niche, people start to recognize your name, which means they’ll be more likely to check our your blog.

42. Comment on other blogs consistently. One comment isn’t going to get you much traffic, but if you become part of a community, others who are fans of the blog will start to recognize your name. Blogs with Comment Luv are especially good for this technique.

43. Use the Zemanta plugin on your blog to help you find places to link within your blog posts. When you join the Zemanta network, your blog will be recommended to other bloggers as well, so whenever they write a post related to one of your posts, you might show up as a recommendation for them. This is a great way to get links from other bloggers, even if you’re relatively unknown. (Disclosure: Zemanta is an NMX exhibitor.)

Getting Noticed in Other Ways

44. Team up with other people. Joint ventures are always tricky to orchestrate, but when done successfully, you both reap the benefits. Think about what you can bring to the table. Otherwise, an established blogger won’t have any reason to want to work with you. An audience isn’t the only important asset you can add to a project.

45. Create infographics. You can upload these on Visual.ly or My Blog Guest to make them available for other bloggers to use (with a link back to your blog of course).

46. Do some article marketing. No, this technique is not dead! Don’t just “spin” articles (i.e., rewrite them as quickly as possible) and publish low-value content. Write really valuable articles that actually help people. Think of it like guest posting.

47. Choose a killer blog name. Using your own name can work, but it might not be very memorable. One of the reasons my mom, sister, and I chose “The PinterTest Kitchen” for our new blog is that the name is a cute play on words that, we hope, will be memorable. Some other examples of really great, memorable blog names include food blog Pinch My Salt, career and lifestyle design blog Life Without Pants, and ER nursing blog Emergiblog.

48. Put your URL everywhere. Add it to business cards, forum and email signatures, social media profiles, etc. Make it easy for people to find your website. Every click helps when you’re new.

49. Do something cool with your blog design. Most blogs don’t have a lot of personality and follow a similar format. Take some risks with your design and you could attract some attention.

50. Do some live videos on Ustream or other livestream sites. Using Google+ Hangouts is great (see point #24) but not everyone uses Google+. So give some people other options.

51. Add you blog to blog directories like Technorati and Alltop. Some are definitely better than others, but doing this can help new people find you. If there are directories specific to your niche, these are often best for this technique.

52. Join YouSayToo. This is a blog directory at its core, but it is on a completely other level, as it brings in the curating and social sharing element as well. (Disclosure: YouSayToo is an NMX exhibitor.)

53. Participate in forums in your niche. Don’t just be promotional. Be helpful and become part of the community.

54. Hold a webinar about your topic. If you have a good idea, other bloggers who are more established will be happy to co-host with you or at least help promote the webinar. Lewis Howes, for example, promotes webinars all the time. Often, he isn’t the expert on the topic – he just hosts with someone who is.

55. Dominate search engines. This isn’t possible if you’re a new blogger looking to rank well for a very popular keyword, but there are several keywords out there that you can absolutely dominate if you read up on top SEO practices and create stellar content to go along with those keywords.

56. Introduce yourself to other bloggers. You don’t want to be pesky, but we were all new once. There’s nothing wrong with a (short) email that says hello. Don’t ask for blogging advice. Don’t ask them to check out your blog. Don’t ask for a link or share. Just say hello!

57. Sign up for HARO. Check it regularly and submit inteview proposals whenever an opportunity is posted where you could be a good resource (you can also submit photos to HARO, too!). Traditional media is a great way to get exposure when you’re a new blogger.

58. Apply to speak at conferences. You might not have loads of traffic yet, but that doesn’t mean you don’t have anything to teach others.

The final tip I have for you – and this is a no-brainer – is that you should attend as many conferences as possible, even if you aren’t speaking. Join Meetup groups, organize Tweetups, and, of course, attend NMX to network with other bloggers. Absolutely nothing beats introducing yourself to people in person, and this is often the only way to network with popular bloggers in your niche who are inundated with people trying to grab their attention online.

Allison Boyer freelance writer and content marketing consultant. She also runs the food blog The PinterTest Kitchen with her mom and sister. You can follow her shenanigans on Twitter (@allison_boyer) or contact her at allisonmboyer@gmail.com.


Feedback

62
  • Tim

    Allison That’s an amazing (and long) list – it’ll certainly give me plenty to do for some time. Can I ask – if you could only do 5 of these things, which ones would they be?

    • allison_boyer

      Oh man, you’re asking to choose between my children!! :-p
       
      I think the answer will be different depending on your niche. #1 is a MUST, so I’m going to leave that out. Hmmm… For ThePinterTestKitchen, which is a food blog, my five top ones would be:
       
      10. Put your nose to the grindstone and write!
      25. Comment on interesting pins on Pinterest
      36. Make sure ever post has a really good, pinable picture associated with it.
      39. Participate in link parties.
      42. Comment on other blogs consistently.
       
      Those are the things that have brought us the most traffic. But here on the NMX blog, my top five would be slightly different:
       
      3. Interview other bloggers in your niche.
      4. Mention other bloggers.
      10. Put your nose to the grindstone and write! (I think this one is important for nearly every blogger)
      13. Create a comprehensive guide to something that is needed in your niche.
      31. Create an amazing free resource (ebook, course, guide, etc.) that requires payment via social currency, like tweeting, liking or pinning.
       
      In both cases, it’s hard to whittle it down to just five! :)
       
       

  • bdorman264

    Is that all? 

  • rock_writes

    @JulianaP16 Thanks for the RT!

  • allison_boyer

    @wordsdonewrite Awww, thank you Amber

  • blenderhd

    @allison_boyer Thanks for the mention in the post!

  • beyondthecastle

    @loumongello @allison_boyer @PatFlynn @blogworldexpo Thanks for retweeting this Lou! It will really help me!

    • allison_boyer

      @beyondthecastle So glad it helped you! :)

  • blogworldexpo

    @lizahippler Thanks so much for sharing our post.

  • blogworldexpo

    @bloganizer Thanks so much for sharing our post.

    • bloganizer

      @blogworldexpo Yeah, it was great. Shared another one on FB as well. You guys put out useful stuff.

      • blogworldexpo

        @bloganizer Thank you – I’ll let @wordsdonewrite and @allison_boyer know how much you’re enjoying the blog content. #NMX

      • wordsdonewrite

        @bloganizer I thought @allison_boyer’s post was pretty, darn great, too. It’s a pleasure to meet you! Thank you for reading the blog!

  • blogworldexpo

    @henry_rly Hey, Henry! Thanks for sharing our post.

  • blogworldexpo

    @lamiki Appreciate your sharing our post, thanks.

  • blogworldexpo

    @loumongello Thanks for sharing our post, Lou.

  • allison_boyer

    @dyhatchett Glad you enjoyed it! :)

  • DotDashOne

    RT @BlogAwardsIE: 58 Ways to Get Noticed as a New Blogger http://t.co/yAxLTvSB

  • WesHopper

    Got this post right where I can see it and refer to it as I write and plan my blog posts. Thanks for such a complete guide. It’s nice to have all these tips together.

  • Lillian Leon

    Wow! What an awesome post Allison. Thanks so much for sharing! As a newbie there’s so much to do, and having a list like this makes my life so much easier.
     
    Thanks again
    Lillian Leon

  • crunchseo

    @julianap16 Thanks for the RT Juliana. Have a fab weekend =)

  • Paul Howes

    Wow, as a new blogger finding my way, this has been the most helpful blog I’ve seen. As a result I now have so many browser tabs open it will be a while before I write anything. You’ve given me so much to read!
     
    Seriously though, thank you for sharing. I will write something today, promise.

    • WordsDoneWrite

       @Paul Howes Go Paul!

    • allison_boyer

       @Paul Howes Thank you so much for your kind words, Paul!!! I try really hard to make everything I do extremely helpful, and compiling this post took a lot of time, so I’m glad to hear that it was useful for you. Hope the tips help, definitely let us know how it goes! :)

  • panah

    @arkarthick thanks for sharing. Have a great rest of weekend :)

    • arkarthick

      @panah Always a pleasure, my friend. Have a rocking one as well! :)

  • arkarthick

    @mordecaiholtz Thank you for the RTs.

    • mordecaiholtz

      @arkarthick thank u for the great material

  • Mrs D

    Thanks for sharing!  I'[m a new blogger too and found this a FAB read x
    http://www.mrsdandcandybows.blogspot.com

    • allison_boyer

      Glad you liked it Mrs. D! after you’ve tried some of these tips, I’d love to hear what has worked for you. :)

  • Frithjof

    Wow, what a great list! Thanks for sharing. I tried the Zemanta Chrome plugin but was disappointed in the links created. I guess I should revisit that. :-)

  • M.C. Unknown

    Thank you!! I started my blog after a restless night of no sleep last night, and I think this is one that will live. I won’t feel destined to delete it before daddy is snooping into my life or I accidentally bashed my ex-boyfriend who is now going into lawsuit mode…. Men. I’m ready to get back my audience!!

  • Tom Watson

    LOVE all the ideas… many I know about, many more I was clueless on. Thanks!

  • mariyana halacheva

    Thank you very much:)Really great stuff,I just needed.I’m newbie,so…most of the techniques are new for me.Again a lot for learning….LOL

  • wilford James

    This list is just what I need to help get noticed and drive traffic to my site. I wlll start implementing as soon as possible.
    thank you

  • kristin

    This was so informative and helpful. THank you so much for the tips! Happy New Year!

  • Forest Parks

    Awesome list of tips and a lot here I will definitely be using for my new blog. Sadly there are only so many hours in a day so have to pick wisely!

  • Agung Wiseso

    I like number 20. Tweet replies to people in your niche.
    I always did it.
    Thanks for sharing

  • M Nirmal Anandh

    Hi Allison,

    Its a great and useful post. Like you, am also tried to write about, getting traffic for blog. But you gave 58 different ways, in my blog i gave only 5 ways to get traffic. You are great. Creating long post will surely work. Will you please see my blog and give feedback. It will help to improve my blog to next level. Please don’t hesitate Allison, it takes only few seconds to comment on my blog.

  • Becca

    This is such a helpful post, thank you for putting it together! I already do a lot of these things, but there are definitely things I could work on – looks like I have some work to do! :)

  • Tenita

    This is probably the most useful and thorough post I have read. Great ideas! Thank you for sharing these tips.

  • Melinda's Musings

    Wow, these are all wonderful tips. I’ve read a lot of posts on how to be a better blogger/get more readers, and this is the best by far! The others I’ve come across are very short and generic, therefore I appreciate your thoroughness, lengthiness, and links to other articles. Very helpful, I’m bookmarking it so I can continually refer back to it. Thanks so much.

    -Melinda of Melinda’s Musings

    • Allison

      Thanks, Melinda! Let us know what works for you :)

  • Lily S.

    Although i’ve had my Blog since 2008, I really didn’t actively start blogging until late 2011, my niche is beauty and lifestyle and there’s so many in that niche it’s really hard to stand out especially as an over 50’s beauty blogger. I really wish I could market the whole anti-aging thing and do more product reviews but my stats aren’t high enough for companies to send me products…. so I march on!

    • Allison

      You might be surprised, Lily. A lot of bloggers get free products to review even with only 300-500 pageviews per day. Sometimes you have to approach companies instead of the other way around. Don’t be afraid to ask! Especially when you see companies who work with other small bloggers. You might have a small audience, but having a very specific niche is sometimes important to brands.

      Also, if you aren’t already, do a lot of in-depth reviews of products you already own (and always send the review link to the brand if you can find contact information). Be very vocal about the pros and cons. Brands work with bloggers, in many cases, because they like your strong voice, not just a list of product stats. Sometimes, all it takes for brands to start approaching you is to realize that you exist and that you do reviews.

      Hope that helps! And hope to see you at NMX! We have a lot of sessions about monetizing your blog content, and there will definitely be beauty bloggers representing there (Afrobella is one of our speakers, for example).

  • Karen Goodman

    Thanks for the inspiration. I’m doing some of the things you suggest, others I need to do better.

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