Looking for Something?

BlogWorld is Over, But Your Work is Not Yet Done.

Author:
blogworld keynote

Run the checklist, is your life anything like mine at the moment: Tired limbs, sore heads, great memories and a box full of business cards, notes and scrawled twitter handles…

Yes, the LA Blog World Expo is over, but that doesn’t mean you can start planning #bweny for 2012 just yet. To get the most from your conference, it’s time to do some follow-up, and make sure that the connections you made at the Convention Centre continue to work for you. Here are three easy steps to keeping the Blog World Expo moments alive for the rest of the year, and beyond.

First up, decide who you are going to reconnect with. I know the temptation is to go through all the collected business cards and say “Hi I met you at Blog World”, but I’ve always sent emails that either finish a discussion with an action point, or have some content that needs auctioned.

By all means send the personal ones out (especially if you can’t find them on Twitter or Facebook!), but there is nothing wrong in not following up with someone if there is no fit with you away from the exhibition hall floor – the exception being if you couldn’t give them details and you need to give them your details.

Go through the cards, file the ones that need to be filed, and action the rest.

Keep those first emails short and snappy – everyone is recovering from the Conference, so a quick one line reminder as to who you are, and what you’d like to do next. Be it a guest blog post, explore some licensing opportunities, or asking for a price list, make a clear action point.

Chances are, with all these follow-ups going around, you’ll have some yourself to answer. In which case answer them with the same focus, but place a deadline on it. For example, “thanks for getting back to me to ask for the pricing, here’s the PDF and I’ll be back in touch at the end of next week“.

You worked hard to get to BlogWorld (and the team putting on the conference worked even harder), but don’t stop now. Just a little bit more work and you can make sure you get the best results out of your time in LA.

There's a man who sits in the space between podcasting, blogging, writing and reporting - there's a man who's a burst of energy, a flurry of tartan, and a million microphone cables, smartphones, cameras and laptops trailing in his wake...there's a man called Ewan Spence.


Learn About NMX

NEW TWITTER HASHTAG: #NMX

Recent Comments

Follow Us on Twitter

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email. (Please Confirm Your Subscription by Visiting Your Inbox)

Categories

Archives