In fact, the new social network has reached 25 million users in less than a month, according to comScore and engagement on the site is also increasing.
Last week Experian Hitwise, reported that Google+ users were spending less and less time there and that visits fell by 3%. The average time on site had also fallen by 10%, they said.
But, comScore’s research is showing that people spent around 50% more time on the network in the week ending July 24th than the week ending July 10th.
What’s with the recent growth and more time on the site? Andrew Lipsman, vice president of industry analysis at comScore, said during a conference call that Gmail penetration seems to be the key factor. He said, “If you think about it, Gmail is where your social network through Google is likely to exist”.
Are you spending more or less time on Google+ these days?