Session Title: The New About Me: Who Taught You How to Write Your Bio?
Speaker: Michael Margolis
Date: Tuesday May 24
Where: Jacob Javits Center 1A15
Your About Page is the #1 page people visit on your website. If you don’t know how to tell your story in a manner that sticks and resonates, you are loosing your audience, and you are loosing business too. Forget, the buzzword sleaze around personal branding, we’re going to discuss how to bring your unique personality to the surface through more storytelling. Yes, we all have a bigger and epic story to tell. And it’s the story everybody’s waiting to hear. You’ll be able to apply the insights from this workshop directly back to your About page, personal bio, and overall social media presence.
Key Take-Aways From the Session:
- Take home a seven-step bio template for how to transform your bio into a story
- Learn how to communicate about yourself with less ego and more mojo
- Understand when and how to use external validators without being a jerk or douche
- Transform the way others perceive your worth and value (with a better story)
The son of an inventor and artist, Michael Margolis is obsessed with storytelling and do you get people to believe in your story. As the Dean of Story University, Michael teaches online courses like The New About Me; designed for creatives who need a better back story for their brand. Michael also curates the Reinvention Summit, a virtual conference on the future of storytelling with 37 speakers and 500+ participants in its first year. His work and ideas have been featured in Fast Company, BrandWeek, and Storytelling Magazine. Michael’s book, Believe Me: a Storytelling Manifesto for Change-Makers and Innovators is available for free as a digital download. Michael is left handed, color blind, and eats more chocolate than the average human. His TV guilty pleasures include Celebrity Rehab and Millionaire Matchmaker.