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Toonblog: Opening Keynote – Scott Stratten and Unmarketing

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It was a wildly energetic start to the morning from Scott Stratten, author of UnMarketing. He’s a terrifically visual speaker – which was mighty appreciated while I was drawing this!

Graphic record of Scott Stratten's opening keynote

(By the way, let me second Scott’s comment about the horrific roaming fees Canadians have to pay when they’re in the U.S. Never mind the casinos – I could lose our house just by switching my iPhone’s data roaming back on.)

Rob Cottingham is a cofounder of social media strategy firm Social Signal, a blogger since 2001, and the pen behind Noise to Signal for the past three years. Find him on Twitter at @robcottingham.


Feedback

26
  • Nick

    Great illustration with some really cool points about marketing and what we need to do now!

  • Scott Stratten

    This is awesome! Thanks man! They have me snot laughing here!!

  • Stanford

    Everyone should be FORCED to give their presentation with a visual like this…#justsayin

  • Michele Price

    LOVE it, so Scott, blogworld needs to hire you to do this for sessions ;)

  • Jason Hobbs

    Great illustration, really carries forward similar points to Scott’s book, unMarketing. The awesomeness of the content is the key with the emotion being a core component of visitors recognizing the awesome aspect and then sharing that with their contacts. I removed the ads from my site, I will continue to do some affiliate marketing but my primary focus is building a strong network/community and couldn’t let the ads get in the way.

    I am so jealous I was unable to make the BWE2010, would have really enjoyed hearing Scott speak today as well as the Copyblogger, and Sonia Simone session tomorrow morning among others…

    Thanks for sharing part of the experience with us!

  • Dave Van de Walle

    Love the visual. Freakin’ awesome.

  • Tina Cook

    Very cool! Amazing talent! Can’t wait to hear Scott’s keynote in virtual BlogWorld. If you are there too, please say hi! http://members.blogworld.com/

  • Anthony Mendez

    This is great! I’ve seen Scott only via Ustream, but this has got to be the best “Cliff Notes” I’ve seen yet! Bravo.

  • Michelle Conlon

    Love it! Great illustrations…Thanks for the laugh!

  • Jamie Favreau

    I have seen him speak and that is about right. He does say all that stuff and what a great illustration.

  • Pauline

    Kudos to you for a job well illustrated!

  • Dea Surjadi

    Wow. This is awesome.

  • Beatriz Mena

    I loved it! I’ll share this, posting it in my blog, because I really like it!

  • Wade Kwon

    Thumbs up, Rob! Great job (if only I could draw a 10th as well…).

  • Farnoosh

    An incredibly visual display of one of the most fantastic speakers I ever watched. Thank you for capturing it so artistically! Bravo, well-done!

  • Raul Colon

    I had the opportunity to see Scott last week during the http://inboundmarketingsummit and I think their could not be better representation of his key message than this.

    I guess if twitter would have images instead of characters I think this would capture Scott’s complete message in only images.

    Great job! Very creative!

  • Raul Colon

    I had the opportunity to see Scott last week during the http://inboundmarketingsummit and I think there could not be better representation of his key message than this image.

    I guess if twitter would have images instead of characters I think this would capture Scott’s complete message in only images.

    Great job! Very creative!

  • Frank Motola - Brandtastic

    “Un-Marketing” – the Best Thing Since Sliced Godin!
    Got to meet Scott earlier this month in CT, sure with we were in Las Vegas with y’all.
    He is soooooo on target. Traditional marketers take note or die.

  • Daniel

    This is solo creative. Never seen it done this way. Awesome!

  • Rob Cottingham

    I’m sorry I haven’t replied earlier – everyone, thanks so much for the kind words. It was a pleasure to draw this… and a delight to see Scott speak. You can bet I’ll be picking up a copy of UnMarketing ASAP.

  • Rick Calvert

    Rob you really set the tone for the entire show with this Comic. Fantastic man! Thank you for doing an amazing job of covering the show in comics.

    • Rob Cottingham

      Thanks, Rick – it was a pleasure to cover all those terrific speakers!

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