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‘The QR Code Trip’ @BlogWorld

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… by Tom Hoehn – Director, Worldwide Interactive Marketing/Kodak

Bring your QR code game face to BlogWorld because we have cooked up some fun for you.

The social media team’s at Ford, Kodak and PepsiCo have banded together to bring an interesting activity to BlogWorld called ‘The QR Code Trip.’ Attendees will be able to enter a contest by activating QR codes to find the answers to questions from the three brands. Entrants will also be asked to Follow/Like the companyís sites on Twitter and Facebook. There will be two daily prizes and one grand prize chosen from the pool of entries.

We thought that this would be a fun way for BWE’ers to use new media to engage with our brands. Entry forms will be available in each of our booths; Ford #127, Kodak #301, and PepsiCo #101.

I know the Kodak team is looking forward to coming back to BlogWorld. It is always nice to meet people IRL that we interact with throughout the year. Make sure you stop in to say; ‘Hi’ to @KodakCB (Jenny Cisney), @KodakEvents (Tina Clark), and me (@TomHoehn). See you in Vegas!

We're always looking for guest bloggers to write for the BlogWorld Blog! Please contact us if you have a topic you'd like to cover.


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  • BenSpark

    Tom,

    I’m looking forward to meeting you, Tin and Jennifer. I’ve been working with the PlayTouch and the M580 for a while and the PlaySport even longer. I’m a fan, a big fan. this QR code hunt sounds like fun. I’m looking forward to playing.

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