How do the actions of a broadcast medium reflect on the owner?

Ethics are the key. Ethics is where the line is going to be drawn. Some people will promote anything for a buck. Others, like me, are picky. If I wouldn’t use it or likely try it, I would take the paid review.

In fact on PimpYourWork.com I avoid suggesting software or tips that I haven’t tried myself.

Truth in advertising. And all this is just now be fleshed out.